Épisodes

  • David Cleevely on Engineering Serendipity and Entrepreneurial Success

    David Cleevely on Engineering Serendipity and Entrepreneurial Success
    Jan 28 2026
    Richard Lucas hosts a compelling discussion with celebrated British entrepreneur and author David Cleevely. In this insightful podcast, Richard and David dive into Cleevely’s book, 'Serendipity: It Doesn't Happen by Accident,' exploring how environments can be engineered to foster luck. Richard guides the conversation as David explains the puzzle that inspired the book: why significant entrepreneurial ventures repeatedly emerge from seemingly chance encounters in hubs like Cambridge. They discuss the characteristics, systems, and culture—including the crucial role of values of generosity and kindness—that enhance the likelihood of serendipitous, high-impact collaborations. David Cleevely's book, 'Serendipity: It Doesn't Happen by Accident,' explores the idea that environments can be engineered to foster luck, leading to entrepreneurial success through serendipitous, high-impact collaborations. LinksHis book 'Serendipity: It Doesn't Happen by Accident” is available here and from all major booksellers,David Cleevely CBE FREng, FIET is the Chairman of the Raspberry Pi Foundation. He is the founder of telecoms consultancy Analysys (acquired by Datatec International in 2004). co-founded the web based antibody company Abcam (ABC.L) with Jonathan Milner and was Chairman until November 2009 which was acquired by Danaher for US$5.7 billion in 2023. He has co-founded several other companies and is Chairman of two of them..He has been active in promoting Cambridge. He was a prime mover behind Cambridge Network, co-founder of Cambridge Wireless, co-founder and Chairman of Cambridge Angels, Founding Director of the Centre for Science and Policy at the University of Cambridge and Vice Chair of the Cambridgeshire and Peterborough Independent Economic Commission. Other policy work has included membership of the IET Communications Policy Panel, the Ofcom Spectrum Advisory Board and the Enterprise Committee and the National Engineering Policy Group at the Royal Academy of Engineering. From 2001 to 2008, he was a member of the Ministry of Defence Board overseeing information systems and services (DES-ISS, formerly the Defence Communications Services Agency). In addition to Raspberry Pi, his charitable work includes the Cambridge Science Centre, which he helped set up and fund in 2013 and continues as Chair. Richard Lucas, the host of this NBN channel, is founder of CAMentrepreneurs—a network supporting entrepreneurship globally among Cambridge University Alumni and others through locally led chapters. CAMentrepreneurs - Peter Cowley legacy Books and articles mentioned in the podcast Connected: The Surprising Power of Our Social Networks and How They Shape Our Lives by James H. Fowler PhD (Author), Nicholas A. Christakis The Strength of Weak Ties Mark S. Granovetter Gov. Pritzker Commencement Address: Kindness is intelligence Cambridge Angels Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 h et 7 min
  • Matteo Gatti, "Corporate Power and the Politics of Change" (Cambridge UP, 2025)

    Matteo Gatti, "Corporate Power and the Politics of Change" (Cambridge UP, 2025)
    Jan 25 2026
    In Corporate Power and the Politics of Change (Cambridge UP, 2025), Matteo Gatti examines how corporations have taken on roles traditionally reserved for governments - advocating on social issues, setting internal norms, and stepping in where public institutions fall short. This phenomenon, called corporate governing, takes two forms: socioeconomic advocacy, when companies take public stances, and government substitution, when they deliver services or protections the state does not provide. Drawing on legal doctrine and insights from the social sciences, Gatti shows how this shift reflects broader pressures within firms and deep dysfunction outside them. The rise of corporate governing has also triggered political, legal, and cultural backlash that challenges its legitimacy and reach. Clear-eyed and timely, this book offers a framework for understanding how corporate power reshapes policymaking and what that means for business and democracy. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    28 min
  • Emily Hund, "The Influencer Industry: The Quest for Authenticity on Social Media" (Princeton UP, 2023)

    Emily Hund, "The Influencer Industry: The Quest for Authenticity on Social Media" (Princeton UP, 2023)
    Jan 19 2026
    Before there were Instagram likes, Twitter hashtags, or TikTok trends, there were bloggers who seemed to have the passion and authenticity that traditional media lacked. The Influencer Industry: The Quest for Authenticity on Social Media (Princeton UP, 2023) tells the story of how early digital creators scrambling for work amid the Great Recession gave rise to the multibillion-dollar industry that has fundamentally reshaped culture, the flow of information, and the way we relate to ourselves and each other. Drawing on dozens of in-depth interviews with leading social media influencers, brand executives, marketers, talent managers, trend forecasters, and others, Emily Hund shows how early industry participants focused on creating and monetizing digital personal brands as a means of exerting control over their professional destinies in a time of acute economic uncertainty. Over time, their activities coalesced into an industry whose impact has reached far beyond the dreams of its progenitors--and beyond their control. Hund illustrates how the methods they developed for creating, monetizing, and marketing social media content have permeated our lives and untangles the unforeseen cultural and economic costs. The Influencer Industry reveals how, in an increasingly fractured and profit-driven communications environment, the people we think of as "real" are merely those who have learned to exploit the industry's ever-shifting constructions of authenticity. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    49 min
  • Zeke Hernandez, "The Truth About Immigration: Why Successful Societies Welcome Newcomers" (St. Martin's Press, 2024)

    Zeke Hernandez, "The Truth About Immigration: Why Successful Societies Welcome Newcomers" (St. Martin's Press, 2024)
    Jan 16 2026
    Immigration is one of the most controversial topics in the United States―and everywhere else. Pundits, politicians, and the public usually depict immigrants either as villains who pose a threat to our economy, culture, and safety, or as victims―needy outsiders whom we must help, at our own cost if necessary. But the data clearly debunk both narratives. From jobs, investment, and innovation to cultural vitality and national security, more immigration has an overwhelmingly positive impact on everything that makes a society successful.In The Truth About Immigration: Why Successful Societies Welcome Newcomers (St. Martin's Press, 2024), Wharton professor Zeke Hernandez draws from nearly twenty years of research to answer all the big questions about immigration. He combines moving personal stories with rigorous research to offer an accessible, apolitical, and evidence-based look at how newcomers affect our local communities and our nation. You’ll learn about the overlooked impact of immigrants on investment and job creation; realize how much we take for granted the novel technologies, products, and businesses newcomers create; get the facts straight about perennial concerns like jobs, crime, and undocumented immigrants; and gain new perspectives on misunderstood issues such as the border, taxes, and assimilation.Hernandez turns fear into hope by proving that immigrants are essential for economically prosperous and socially vibrant nations. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 h
  • Aija Leiponen, "Digital Innovation Strategy" (Cambridge UP, 2023)

    Aija Leiponen, "Digital Innovation Strategy" (Cambridge UP, 2023)
    Jan 14 2026
    Based on applied economics and from the perspective of an innovator seeking to develop a new digital business, Digital Innovation Strategy (Cambridge UP, 2023) is aimed at audiences interested in innovation strategy and competition in digital industries. Step-by-step, the book guides innovators through a dynamic market analysis and business model design, leading to an assessment of the future evolution of the market and the broader innovation ecosystem, and what the innovator can do to position the innovation for continued success. Each chapter defines and provides references for key concepts. Real-world case studies further facilitate forming a comprehensive view on how to resolve strategic challenges of digital innovation. The topics covered are essential for managers, consultants, entrepreneurs, technologists, and analysts. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    58 min
  • Judd B. Kessler, "Lucky by Design: The Hidden Economics of Getting More of What You Want" (Little, Brown Spark, 2025)

    Judd B. Kessler, "Lucky by Design: The Hidden Economics of Getting More of What You Want" (Little, Brown Spark, 2025)
    Jan 3 2026
    What's the secret to scoring a reservation at a hot new restaurant? When should you enter a lottery to increase your odds of winning? Why did your neighbor's kid get into a nearby preschool while yours didn't? Who gets priority for a life-saving organ donation? These outcomes are not a matter of luck. Instead, they depend on how we navigate hidden markets that arise to decide who gets what when many of us want something and there isn't enough to go around. Every day we play in these markets, yet few of us fully understand how they work. In familiar markets, what we get depends on how much we're willing to pay. Hidden markets do not rely on prices: you can't buy your way in to a better position. Instead, what you receive hinges on the rules by which the market operates, and the choices you make in them. Judd Kessler has spent a career studying and designing these very markets. Now, he reveals the secrets of how they work, and how to maneuver in them. Whether you want to snag a coveted ticket, secure a spot in an oversubscribed college course, get better matches in the dating and job markets, do your fair share of the household chores (but no more), or more efficiently allocate your time and attention, this must-read guide will show you how to get Lucky by Design. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    52 min
  • Cupid Jamila and Joell Myescha, "Who's in the Room? A Guide to Public Relations from the Black Professional Perspective" (Kendall Hunt, 2025)

    Cupid Jamila and Joell Myescha, "Who's in the Room? A Guide to Public Relations from the Black Professional Perspective" (Kendall Hunt, 2025)
    Dec 20 2025
    Who’s in the Room?: A Guide to Public Relations from the Black Professional Perspective (Kendall Hunt Publishing, 2025) has been created to serve as a resource that is both an academic and industry text in public relations practice. The book focuses on growth and empowerment in public relations through the implementation of inclusionary practices. It is centered in the voice of the Black public relations professional. Featuring contributions of pioneers and the experiences of current trailblazers, the book explores themes of access, representation, and accountability in the field. The authors examine the nuanced challenges and triumphs of navigating the field as Black professionals. They offer guidance for students and new professionals, as well as actionable recommendations for organizations and individuals seeking to become more equitable and inclusive. Jamila Cupid, Ph.D. is a university professor who trains university students in the practice of public relations. She built her career as a public relations and digital media professional, with expertise in research and strategy, working in New York City and Washington, DC for several years. She earned a BA in English from Boston University, then an MA in Human Communication and PhD in Mass Communication and Media Studies with a certificate in International Communication from Howard University. In addition to her industry experience and academic training in the United States, she has studied and conducted research in the Caribbean and South America. She examines international, intercultural, and multicultural public relations in the areas of campaigns, branding, organizational structure, crisis management, relationship building, and social media. Joell Myescha is an award-winning public relations executive, media strategist, and founder of Morris Street Media, a firm known for high-impact campaigns and storytelling that center underrepresented voices. With over 20 years of experience, she has led successful PR and content initiatives across TV, film, and digital media, including the 2024 PBS GOSPEL Live! campaign, which earned a Silver Anthem Award. Her work blends creative vision with strategic execution, focusing on social justice, cultural impact, and audience engagement. A graduate of Boston University, she holds a BA in International Relations. Reighan Gillam is Associate Professor in the Department of Latin American, Latino, and Caribbean Studies at Dartmouth College. Her research examines the ways in which Afro-Brazilian media producers foment anti-racist visual politics through their image creation. She is the author of Visualizing Black Lives: Ownership and Control in Afro-Brazilian Media (University of Illinois Press). Learn more about your ad choices. Visit megaphone.fm/adchoices
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    50 min
  • Tina Seelig on Making Your Own Luck and Other Critical Life and Entrepreneurship Skills

    Tina Seelig on Making Your Own Luck and Other Critical Life and Entrepreneurship Skills
    Dec 9 2025
    Stanford educator and renowned creativity expert Tina Seelig joins Richard Lucas on the New Books Network’s Entrepreneurship & Leadership channel to discuss her new book What I Wish I Knew About Luck (coming April 2026). As the host found himself agreeing with everything Tina said, he asked for examples of people who disagreed with her. First, they discussed the value of respectful disagreement, and the fact that Richard’s father, the late Oxford philosopher JR Lucas routinely took the opportunity to disagree with his son, no matter what point of view was being put forward. Tina shared that her father, aged 99, still thinks that good things just happened to him over the course of his life, whereas she outlines all the actions he took to create that good luck. Tina dismantles the myth that luck is purely random. She distinguishes fortune (things that happen to you) from luck (something you can actively cultivate), and explains why clichés such as “the harder I work, the luckier I get” or “fortune favors the prepared mind” are true but incomplete. What is the “hard work” required to create luck? What exactly is a “prepared mind”? Key highlights: Why entrepreneurship and creativity are teachable skills that everyone can improve, just like sports, music, art, math, or science. The value of keeping a “failure résumé” and viewing failure as a trampoline rather than a lava pit. Real stories of ethical dilemmas early and late in her career. Full details in the book and podcast. Why showing genuine appreciation (especially thank-you notes) is one of the highest-ROI habits for creating luck. A thank you note she wrote was read out at a funeral 20 years later. How to build trust, have difficult conversations, and surround yourself with the right “crew” The foundational role of self-awareness, values, resilience, risk-taking, and patience in manufacturing your own luck Tina also shares the inspiring origin of the Knight-Hennessy Scholars program (co-founded by John Hennessy, former Stanford President, and Phil Knight, founder of Nike) and reflects on teaching leadership to some of the world’s most promising graduate students across all disciplines at Stanford University. Show Notes & Sources Pre-order “What I Wish I Knew About Luck” by Tina Seelig Tina’s earlier books: “What I Wish I Knew When I Was 20”, “inGenius”, “Creativity Rules” Tina’s LinkedIn Tina’s Bio, Books, Talks Knight-Hennessy Scholars KHS LinkedIn Stanford Technology Ventures Program (STVP) Tina Seelig’s famous TED Talk and the legendary “$5 entrepreneurship challenge” Books mentioned: “The No Asshole Rule” – Robert Sutton; “The Course of Love” – Alain de Botton; “Radical Candor” – Kim Scott Tina Seelig’s Stanford Profile Essential listening for anyone who wants to stop waiting for luck and start building it. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    43 min