One reason buying or selling a home is different than other transactions is because with real estate, egos are sometimes involved. We often hear about the importance of 'curb appeal,' or making a home look good from the street. Yet the 'curb appeal' that could be a deal-maker or deal-breaker in your next real estate transaction might be as simple as 'curbing your own ego.' Curious? Find out more...in this insightful real estate podcast.

When store shopping, most of us know what we want. The list can look different, too. For some, it might be milk, eggs and butter. The list for others may include coffee, a pair of shoes, or even a bicycle. When shopping online, this same principle applies. We're there for a reason.

One curious commonality about in-store and online transactions is the lack of drama. In part, that's because we don't usually haggle about price in those transactions. But they're also what might be called unemotional purchases.  

This frequently isn't the case for house shopping, where there's often emotion and a large price tag attached. So we can agree home buying is different than picking up groceries. Another difference worth considering is that home buyers typically deal with people much like themselves, not a faceless, corporate entity on the other side of the transaction. Absent that corporate dynamic, some home buyers sense they can leverage the human element to 'get a better deal.' There's plenty of advice bandied about for bargaining with home sellers. At their core is the thought sellers can be manipulated. Among the most popular of these tactics is writing a sentimental, or 'heart tugging' letter to accompany your real estate offer. Sometimes they work, but more often how the offer is written is what matters most.

Have you ever watched a normally calm person behave aggressively while driving? Perhaps they swerve in and out of traffic, or lay on the horn in displeasure when someone cuts them off. A similar phenomena can happen in real estate transactions, fueled in part by emotion and money. Personality changes can look different, depending on each situation. Sometimes they arise out of fear, or a desire for control. The point is that stress can trigger more aggressive behavior that frequently backfires. That's because depending upon how a home buyer is perceived, perception becomes reality to some sellers. Especially appealing to many home sellers is no added drama to what's often an already challenging a

As we navigate through the 2020 Coronavirus environment, it's helpful to know that pandemics can provide a unique home buying opportunity. That's because market disruptions frequently propel motivated home sellers to action. Yet outbreaks like the Covid-19 virus don't automatically favor home buyers. So what's the real scoop on buying a home during the Covid-19 pandemic? Do home buyers have more, or less of an influence in today's real estate transactions...and what should you know if you're thinking about home buying as Coronavirus dominates the news? Find out more...in this helpful Oregon real estate podcast. 

When confronting the prospects of selling an Oregon home given the current pandemic climate, a common question asked of Realtors is "What's ahead? Is Oregon's real estate climate likely to get better, get worse, or stay the same?" Find out more in this helpful Oregon real estate podcast episode.