It is no secret that I believe in the power of relationship marketing. In fact, most people would tell you that I am down right LOUD and PROUD about it. So, as you can likely imagine, anyone with the word RELATIONSHIP in the title of their business is destined to be a colleague and a friend. I met Christopher on my entrepreneurial journey and his ROR Method is something that every business owner, entrepreneur and career driven professional should know about.

Take-aways from this week's episode are:

- How relationships are the foundation of your business

- Why you should start creating these powerful and meaningful relationships in your life and business

- How the story of when to dig a well and when to plant a tree can help you understand the ROR Method.

Resources:

Set Up Your Coaching Discovery Call

https://mamone.as.me/coachingdiscovery

Find the People First Then Profit Facebook Community Here:

https://www.facebook.com/groups/peoplefirstthenprofitHQ/

CONNECT WITH CHRISTOPHER

Connect with Christopher on Facebook

Join his FREE Facebook Group

Enroll in ROR University

Like entrepreneurship, the event and hospitality industry is not for the faint of heart. Take this high stressed, faced paced environment and operate in the entertainment industry container and you will find yourself in a proverbial pressure cooker! It is there that you will routinely find JORDANAH events. I met Stacey when I was the Director of Events at The Beverly Hilton and I was immediately impressed by her capability, commitment and core values. When she left her corporate job and joined Jessica at JORDANAH events I knew that they were destined for event greatness and I am not at all ashamed to say that I was right! Their successful and sought after event planning firm is a major player in the industry and they stopped by the People First Then Profit Podcast to talk about the importance of Core Values and how they have faithfully and effectively serve their clients and team for a good many years.

Takeaways from this week's episode are:

- The importance of identifying your core values and ensuring they are a part of your company culture.

- Why "how you do" is equally important as "what you actually do" (maybe more).

- The importance of the decisions we make regarding how we treat our clients, our team and OURSELVES.

Resources:

Set Up Your Coaching Discovery Call

https://mamone.as.me/coachingdiscovery

Find the People First Then Profit Facebook Community Here:

https://www.facebook.com/groups/peoplefirstthenprofitHQ/

- FIND JORDANAH EVENTS -

Web – http://www.JORDANAH.com

Instagram- https://www.instagram.com/teamjordanah/

Facebook - https://www.facebook.com/JordanahEvents

I met Paul quite some time ago through our mutual friend Kathryn Jones and I knew early on (if not immediately) that he was intelligent, dedicate and deeply passionate about his mission and his message. In this week's episode I talk with Paul about a four-letter word. No, not that one. We talked about time and how you can shift your mindset as well as take actionable steps towards accomplishing all the things you want to get done.

Your takeaways from this week's episode are:

“How are most business owners managing their time?”

“Why is time management so difficult for business owners?”

“How do we fix this time management issue?”

Resources:

https://www.instagram.com/paulvanbloem/

www.Timemastersgroup.com/event

Wanna hear about the story about the artist I mentioned in this episode book your Coaching Discovery Call with me here: https://mamone.as.me/coachingdiscovery

From the moment I met and started chatting with Emily I knew that we were aligned, that we would collaborate and that she would make an exceptional guest on the People First Then Profit Podcast. Fortunately for me (and you) she did not disappoint. As a matter of fact she CRUSHED IT.

Emily has been a marketing mentor, brand stylist, website whisperer and SEO wizard for courageous entrepreneurs for the last 20 years. She also co-owns a manufacturing company with her husband and has been homeschooling since 2011. In this week's episode she shares:

- The origin story behind Tiny Giant Marketing

- People pay you to solve problems. They buy the end result.

- Fail as fast a possible so you can find what works.

- Radical consistency is more important than experience.

- Her simple and effective "one thing" she recommends for every business owner and entrepreneur.

Resources:

Find Emily on Instagram: https://www.instagram.com/tinygiantmarketing/

Get Emily's Ultimate Branding Bundle for FREE: https://www.emilyfontes.com/

This week's episode is brought to you by the letter "o" for overachiever! My friend and professional associate Leah was a commercial real estate attorney before she was a New York City based wedding planner and creator of Color pop Events and NOW she is a soon to be best selling author. Her most recent contribution to the wedding industry is the eagerly awaited book, "The Wedding Roller Coaster". This book was written for couples and their family as well as any and every wedding professional out there!

Your take away's from this week's episode are:

- The inspiration for this book and the title I ALMOST convinced Leah to use.

- How it will benefit and be a resource to couples and their families.

- How it can help members of the wedding industry relate to their clients and other event industry professionals.

- How the contents of the book align with the People First Then Profit rally cry.

Resources

ORDER PAGE: https://www.amazon.com/dp/0578883015?psc=1&smid=ATVPDKIKX0DER&ref_=chk_typ_imgToDp

CASH GIVEAWAY*

The live event industry is rather similar to a champagne bottle that has been shaken but not yet opened. When it pops, it is going to POP OFF. The question is, are you ready? It's game time baby! Which means that getting back into shape, running drills, learning new plays and working on your fundamentals is going to be the key difference between the champions and, well, the others. In my last solo-cast, at least for the time being, I am talking about the second part of my shiny new beacon statement as it relates to the reemergence of the Live Events industry.

Your take-aways from this week's episode are:

- Understanding what the (4) foundational elements of business are and what that means to you.

- A mini audit that you can take to see where you are weak and in which areas you may have opportunity to improve.

- Information regarding my interactive workshop being offered on April 8 to provide you with the knowledge and resources you need to get out of the gate better, smarter and faster than your competition so you can get more than your fair share of that coveted event market.

Interactive Workshop Link: https://mamone.as.me/attractingdreamclients

Say WHAT, another solo-cast? Yep, you heard it right. I have been so inspired by the process of digging deep and creating my brand new beacon statement that I have decided to break it down for the podcast audience and share what each part means to me. Here is the refined version of my beacon statement.

I teach creative entrepreneurs how to revolutionize their business by building unforgettable brands that attract their dream client for life!

Notice I said refined and not final. That is because I doubt it will ever be truly done but rather will be a work in progress (just like us and our brands).

This week I am focused on the opening part of the statement. Creative entrepreneurs. The DJs, Photographers, Videographers, Florists, MUHA, Designers and planners. The struggle is real in these disciplines because of saturated markets and the competitive industry.

In this episode I introduce you to the high-level solutions to these challenges with you branding, marketing, sales and experience creation.

Resources:

You be Lewis and I'll be Clark and let's discover something together. Book your call with me TODAY:

https://mamone.as.me/lightningchat

Welcome to my second-ever solo podcast since the People First Then Profit relaunched in August of 2020. I decided to record this format this week to practice getting outside my comfort zone and to share a valuable experience and important message.

After hearing a bit too often that people loved my enthusiasm, content, messages and rally cries but just did not understand what it is that I actually do, my coaches encouraged me to create a well structured, thorough but succinct BEACON STATEMENT. The process felt a little like childbirth but, much like the analogy, here I am with my new baby that I am going to love, nurture and devote all my care and devotion to.

Your simple call to action this week is to consider clicking on the link below to schedule a discovery call with me to discuss your brand, leads, conversions and how I can help you maximize your profit so you can stop surviving and start thriving. I'll be Lewis & you can be Clark and we can discover something together!

Resources:

Schedule Your Discovery Call | https://mamone.as.me/coachingdiscovery