Épisodes

  • Welcome to Professional Services Growth and Marketing
    Nov 13 2023

    Welcome to Professional Services Growth and Marketing, the podcast that dives deep into the strategies and success stories driving the growth of professional service firms. If you're an entrepreneur, leader, or professional in the realms of law, accounting, architecture, medicine, and more, this podcast is your essential resource for insights, inspiration, and actionable advice.

    Hosted by Emerald City Productions team members, a seasoned expert marketing agency in the field of professional services marketing, this podcast is a treasure trove of wisdom extracted from the frontlines of industry growth. From small boutique firms to established giants, we bring you real-life tales of how businesses like yours have overcome challenges, harnessed opportunities, and transformed their visions into remarkable success stories.

    Explore the Emerald City Productions website to learn more about the expertise and experience that fuels our podcast. Our episodes feature captivating conversations with thought leaders, innovators, and practitioners who share their journeys to prominence. Discover the tried-and-true strategies they employed to build strong client relationships, enhance their brand presence, and navigate the evolving landscape of professional services.

    In each episode, you'll gain access to:
    Inspirational Narratives: Hear firsthand accounts from professionals who turned their firms into thriving enterprises. Their experiences offer a roadmap for your own journey to growth.
    Strategic Insights: Uncover the latest marketing techniques, digital strategies, and business development tactics tailored specifically for professional service providers.
    Client-Centric Approach: Learn how to prioritize client needs, build trust, and deliver exceptional value, all while differentiating your firm in a competitive market.
    Industry Trends: Stay ahead of the curve with discussions on emerging trends, regulatory changes, and technological innovations impacting professional services.
    Practical Tips: Walk away from each episode with actionable tips you can implement immediately to fuel your firm's growth.

    Whether you're a seasoned industry veteran or just starting out, Professional Services Growth and Marketing is your go-to resource for transforming your professional service firm into a thriving, client-focused powerhouse. Subscribe now to join us on this exciting journey of learning, growth, and success.

    Visit emeraldcitypro.com for more insights, resources, and to stay updated on the latest episodes. Remember, your success story starts here!

    Voir plus Voir moins
    3 min
  • 167: 2023 State of Podcast Guesting Report with Tom Schwab
    Feb 1 2023

    Tom Schwab is known as the father of Podcast Interview Marketing. Beyond just

    podcast guesting, he saw in 2013 how targeted podcast interviews could drive

    an inbound marketing machine. He has appeared on over 1,500 interviews and

    his company, Interview Valet, has served over one thousand leading brands,

    consultant, and non-fiction authors on over fifty thousand interviews since 2015.

    Tom is an author, speaker, and teacher. His book Podcast Guest Profits: How

    to grow your business with a targeted interview strategy has been called the

    bible of podcast guesting. He has presented at INBOUND, Harvard, the American

    Marketing Association , PodFest, and Podcast Movement about using podcast

    guesting as a marketing channel.

     

    Trained as an engineer, he graduated from the United States Naval Academy

    (Annapolis) and ran nuclear power plants on aircraft carriers. This systems

    approach has allowed him to create, refine, execute, scale, and teach a new

    marketing channel that is rapidly growing in acceptance and impact.

    Since 2017, each year Tom has shared the findings from his database on The

    State of Podcast Guesting.

     

    https://interviewvalet.com/danny

     

    ***

    Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97

    Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj

    ***

    Roadmap: https://dannyozment.com/roadmap

    Questions? https://www.speakpipe.com/podcaststrategies

    or email me at danny@emeraldcitypro.com

    ***

    Are you interested in starting or growing a podcast AND business with the support of my team and a community of experienced podcasters? Join my Podcaster Pod. You get...

    • Full access to my 8-module podcasting course taking you from idea to launch and everything in between. Equipment and tech, Recording and publishing. Scripts and templates. Everything!
    • Access to me, my team, and a group of experienced podcasters through a private Slack channel​
    • Monthly Q&A calls with me and the other Podcaster Pod members.
    • Quarterly Expert Calls​
    • Access to me and my network –– meaning I will introduce you to other influencers and people who can help you where it makes sense.​


    Consider joining my new membership site for $47/month. Go to https://dannyozment.com/pod

    Use code JOINPODPOD to get a 1-month free trial.

    ***
    Are you building an email list for your business or personal brand? If so, then you need ConvertKit. I use ConvertKit for my list and so do most of our clients.

    For $29/month, ConvertKit’s Creator Plan

    • manages up to 1,000 subscribers
    • Provides unlimited landing pages & forms
    • Sends email broadcasts
    • Provides the ability to Sell digital products & subscriptions
    • Has super fast Email support
    • AND MOST IMPORTANTLY...
    • Gives you Free migration from another tool
      AND Automated funnels & sequences


    Get a free 14-day trial of the Creator Plan by visiting https://dannyozment.com/convertkit


    ***

    Do you have a website for your business or personal brand or are you building one? If so, then you need WPX hosting. I use WPX for all of my sites and so do many of our clients.

    For $25/month, WPX’s Business Plan gives you

    • Hosting for 5 Websites
    • 10 GB Storage
    • 100 GB Bandwidth
    • Free SSL certificates
    • The WPX Cloud Content Delivery Network
    • They average around 30 second support response time 24/7/365 around the world
    • Provide free unlimited site migration from any host to WPX, usually completed within 24 hours
    • And they are fast because they never overload servers with hosting accounts, unlike so-called 'cheap' hosting which crumbles under any traffic load


    Sign up for the WPX Business Plan by visiting https://dannyozment.com/wpx

    ***

    My Recommended Resources - https://dannyozment.com/resources

    Voir plus Voir moins
    37 min
  • 166: RedCircle founder Mike Kadin
    Jan 25 2023

    Mike is the founder and CEO of RedCircle, a platform that equips podcasters with strong tools to support their efforts to advance, make money, and gain attention. By providing podcasters with the same tools as major publishers, RedCircle's technology enables podcasters to compete on an even playing field.

    To advance the audio advertising market for independent creators, Mike combines his technical training and experience in the podcasting sector.

    ***

    Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97

    Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj

    ***

    Roadmap: https://dannyozment.com/roadmap

    Questions? https://www.speakpipe.com/podcaststrategies

    or email me at danny@emeraldcitypro.com

    ***

    Are you interested in starting or growing a podcast AND business with the support of my team and a community of experienced podcasters? Join my Podcaster Pod. You get...

    • Full access to my 8-module podcasting course taking you from idea to launch and everything in between. Equipment and tech, Recording and publishing. Scripts and templates. Everything!
    • Access to me, my team, and a group of experienced podcasters through a private Slack channel​
    • Monthly Q&A calls with me and the other Podcaster Pod members.
    • Quarterly Expert Calls​
    • Access to me and my network –– meaning I will introduce you to other influencers and people who can help you where it makes sense.​


    Consider joining my new membership site for $47/month. Go to https://dannyozment.com/pod

    Use code JOINPODPOD to get a 1-month free trial.

    ***
    Are you building an email list for your business or personal brand? If so, then you need ConvertKit. I use ConvertKit for my list and so do most of our clients.

    For $29/month, ConvertKit’s Creator Plan

    • manages up to 1,000 subscribers
    • Provides unlimited landing pages & forms
    • Sends email broadcasts
    • Provides the ability to Sell digital products & subscriptions
    • Has super fast Email support
    • AND MOST IMPORTANTLY...
    • Gives you Free migration from another tool
      AND Automated funnels & sequences


    Get a free 14-day trial of the Creator Plan by visiting https://dannyozment.com/convertkit


    ***

    Do you have a website for your business or personal brand or are you building one? If so, then you need WPX hosting. I use WPX for all of my sites and so do many of our clients.

    For $25/month, WPX’s Business Plan gives you

    • Hosting for 5 Websites
    • 10 GB Storage
    • 100 GB Bandwidth
    • Free SSL certificates
    • The WPX Cloud Content Delivery Network
    • They average around 30 second support response time 24/7/365 around the world
    • Provide free unlimited site migration from any host to WPX, usually completed within 24 hours
    • And they are fast because they never overload servers with hosting accounts, unlike so-called 'cheap' hosting which crumbles under any traffic load


    Sign up for the WPX Business Plan by visiting https://dannyozment.com/wpx

    ***

    My Recommended Resources - https://dannyozment.com/resources

     

    Voir plus Voir moins
    24 min
  • 165: How to get booked on podcasts part 2
    Nov 2 2022

    Here's part 2 of how to get booked on podcasts thanks to a bunch of things I've learned over the past few years. Special thanks to Angie Trueblood for much of this knowledge. In this episode we'll cover developing your pitch and press kit, finding podcasts to pitch, and then being a successful guest.

    https://thepodwizegroup.com/

    ***

    Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97

    Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj

    ***

    Roadmap: https://dannyozment.com/roadmap

    Questions? https://www.speakpipe.com/podcaststrategies

    or email me at danny@emeraldcitypro.com

    ***

    Are you interested in starting or growing a podcast AND business with the support of my team and a community of experienced podcasters? Join my Podcaster Pod. You get...

    • Full access to my 8-module podcasting course taking you from idea to launch and everything in between. Equipment and tech, Recording and publishing. Scripts and templates. Everything!
    • Access to me, my team, and a group of experienced podcasters through a private Slack channel​
    • Monthly Q&A calls with me and the other Podcaster Pod members.
    • Quarterly Expert Calls​
    • Access to me and my network –– meaning I will introduce you to other influencers and people who can help you where it makes sense.​


    Consider joining my new membership site for $47/month. Go to https://dannyozment.com/pod

    Use code JOINPODPOD to get a 1-month free trial.

    ***
    Are you building an email list for your business or personal brand? If so, then you need ConvertKit. I use ConvertKit for my list and so do most of our clients.

    For $29/month, ConvertKit’s Creator Plan

    • manages up to 1,000 subscribers
    • Provides unlimited landing pages & forms
    • Sends email broadcasts
    • Provides the ability to Sell digital products & subscriptions
    • Has super fast Email support
    • AND MOST IMPORTANTLY...
    • Gives you Free migration from another tool
      AND Automated funnels & sequences


    Get a free 14-day trial of the Creator Plan by visiting https://dannyozment.com/convertkit


    ***

    Do you have a website for your business or personal brand or are you building one? If so, then you need WPX hosting. I use WPX for all of my sites and so do many of our clients.

    For $25/month, WPX’s Business Plan gives you

    • Hosting for 5 Websites
    • 10 GB Storage
    • 100 GB Bandwidth
    • Free SSL certificates
    • The WPX Cloud Content Delivery Network
    • They average around 30 second support response time 24/7/365 around the world
    • Provide free unlimited site migration from any host to WPX, usually completed within 24 hours
    • And they are fast because they never overload servers with hosting accounts, unlike so-called 'cheap' hosting which crumbles under any traffic load


    Sign up for the WPX Business Plan by visiting https://dannyozment.com/wpx

    ***

    My Recommended Resources - https://dannyozment.com/resources

    Voir plus Voir moins
    14 min
  • 164: How to get booked on podcasts part 1
    Oct 26 2022

    Over the next 2 episodes I'm going to teach you how to get booked on podcasts thanks to a bunch of things I've learned over the past few years. Special thanks to Angie Trueblood for much of this knowledge. In this first episode we'll cover why you should appear as a guest on podcasts and the first 2 steps in pitching other podcasts... having a goal and figuring out who is the ideal audience you want to reach.

    https://thepodwizegroup.com/

    ***

    Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97

    Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj

    ***

    Roadmap: https://dannyozment.com/roadmap

    Questions? https://www.speakpipe.com/podcaststrategies

    or email me at danny@emeraldcitypro.com

    ***

    Are you interested in starting or growing a podcast AND business with the support of my team and a community of experienced podcasters? Join my Podcaster Pod. You get...

    • Full access to my 8-module podcasting course taking you from idea to launch and everything in between. Equipment and tech, Recording and publishing. Scripts and templates. Everything!
    • Access to me, my team, and a group of experienced podcasters through a private Slack channel​
    • Monthly Q&A calls with me and the other Podcaster Pod members.
    • Quarterly Expert Calls​
    • Access to me and my network –– meaning I will introduce you to other influencers and people who can help you where it makes sense.​


    Consider joining my new membership site for $47/month. Go to https://dannyozment.com/pod

    Use code JOINPODPOD to get a 1-month free trial.

    ***
    Are you building an email list for your business or personal brand? If so, then you need ConvertKit. I use ConvertKit for my list and so do most of our clients.

    For $29/month, ConvertKit’s Creator Plan

    • manages up to 1,000 subscribers
    • Provides unlimited landing pages & forms
    • Sends email broadcasts
    • Provides the ability to Sell digital products & subscriptions
    • Has super fast Email support
    • AND MOST IMPORTANTLY...
    • Gives you Free migration from another tool
      AND Automated funnels & sequences


    Get a free 14-day trial of the Creator Plan by visiting https://dannyozment.com/convertkit


    ***

    Do you have a website for your business or personal brand or are you building one? If so, then you need WPX hosting. I use WPX for all of my sites and so do many of our clients.

    For $25/month, WPX’s Business Plan gives you

    • Hosting for 5 Websites
    • 10 GB Storage
    • 100 GB Bandwidth
    • Free SSL certificates
    • The WPX Cloud Content Delivery Network
    • They average around 30 second support response time 24/7/365 around the world
    • Provide free unlimited site migration from any host to WPX, usually completed within 24 hours
    • And they are fast because they never overload servers with hosting accounts, unlike so-called 'cheap' hosting which crumbles under any traffic load


    Sign up for the WPX Business Plan by visiting https://dannyozment.com/wpx

    ***

    My Recommended Resources - https://dannyozment.com/resources

    Voir plus Voir moins
    8 min
  • 163: Private Podcasts with Nora Sudduth of Hello Audio
    Oct 19 2022

    Nora Sudduth, is the Co-founder of Hello Audio, and a leading marketing strategist. She has helped businesses sell over $500M of products and services online. Nora has over 20 years of experience working with startups to Fortune 500 companies. From market positioning and messaging to offers and sales strategies, she’s consulted on thousands of campaigns to help businesses have authentic and compelling conversations with their clients.

    https://helloaudio.fm/

    ***

    Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97

    Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj

    ***

    Roadmap: https://dannyozment.com/roadmap

    Questions? https://www.speakpipe.com/podcaststrategies

    or email me at danny@emeraldcitypro.com

    ***

    Are you interested in starting or growing a podcast AND business with the support of my team and a community of experienced podcasters? Join my Podcaster Pod. You get...

    • Full access to my 8-module podcasting course taking you from idea to launch and everything in between. Equipment and tech, Recording and publishing. Scripts and templates. Everything!
    • Access to me, my team, and a group of experienced podcasters through a private Slack channel​
    • Monthly Q&A calls with me and the other Podcaster Pod members.
    • Quarterly Expert Calls​
    • Access to me and my network –– meaning I will introduce you to other influencers and people who can help you where it makes sense.​


    Consider joining my new membership site for $47/month. Go to https://dannyozment.com/pod

    Use code JOINPODPOD to get a 1-month free trial.

    ***
    Are you building an email list for your business or personal brand? If so, then you need ConvertKit. I use ConvertKit for my list and so do most of our clients.

    For $29/month, ConvertKit’s Creator Plan

    • manages up to 1,000 subscribers
    • Provides unlimited landing pages & forms
    • Sends email broadcasts
    • Provides the ability to Sell digital products & subscriptions
    • Has super fast Email support
    • AND MOST IMPORTANTLY...
    • Gives you Free migration from another tool
      AND Automated funnels & sequences


    Get a free 14-day trial of the Creator Plan by visiting https://dannyozment.com/convertkit


    ***

    Do you have a website for your business or personal brand or are you building one? If so, then you need WPX hosting. I use WPX for all of my sites and so do many of our clients.

    For $25/month, WPX’s Business Plan gives you

    • Hosting for 5 Websites
    • 10 GB Storage
    • 100 GB Bandwidth
    • Free SSL certificates
    • The WPX Cloud Content Delivery Network
    • They average around 30 second support response time 24/7/365 around the world
    • Provide free unlimited site migration from any host to WPX, usually completed within 24 hours
    • And they are fast because they never overload servers with hosting accounts, unlike so-called 'cheap' hosting which crumbles under any traffic load


    Sign up for the WPX Business Plan by visiting https://dannyozment.com/wpx

    ***

    My Recommended Resources - https://dannyozment.com/resources

    Voir plus Voir moins
    24 min
  • 162: Premium Content and Membership Sites
    Oct 12 2022

    Taking time to create premium content can offer you an opportunity to monetize your podcast by providing content to a smaller part of your audience that they can’t get on your regular podcast.

    Apple Premium - https://podcasters.apple.com/support/892-apple-podcasters-program-overview

    HelloAudio - https://helloaudio.fm/

    Glow - https://glow.fm

    Memberful - https://memberful.com

    Patreon - https://patreon.com

    ***

    Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97

    Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj

    ***

    Roadmap: https://dannyozment.com/roadmap

    Questions? https://www.speakpipe.com/podcaststrategies

    or email me at danny@emeraldcitypro.com

    ***

    Are you interested in starting or growing a podcast AND business with the support of my team and a community of experienced podcasters? Join my Podcaster Pod. You get...

    • Full access to my 8-module podcasting course taking you from idea to launch and everything in between. Equipment and tech, Recording and publishing. Scripts and templates. Everything!
    • Access to me, my team, and a group of experienced podcasters through a private Slack channel​
    • Monthly Q&A calls with me and the other Podcaster Pod members.
    • Quarterly Expert Calls​
    • Access to me and my network –– meaning I will introduce you to other influencers and people who can help you where it makes sense.​


    Consider joining my new membership site for $47/month. Go to https://dannyozment.com/pod

    Use code JOINPODPOD to get a 1-month free trial.

    ***
    Are you building an email list for your business or personal brand? If so, then you need ConvertKit. I use ConvertKit for my list and so do most of our clients.

    For $29/month, ConvertKit’s Creator Plan

    • manages up to 1,000 subscribers
    • Provides unlimited landing pages & forms
    • Sends email broadcasts
    • Provides the ability to Sell digital products & subscriptions
    • Has super fast Email support
    • AND MOST IMPORTANTLY...
    • Gives you Free migration from another tool
      AND Automated funnels & sequences


    Get a free 14-day trial of the Creator Plan by visiting https://dannyozment.com/convertkit


    ***

    Do you have a website for your business or personal brand or are you building one? If so, then you need WPX hosting. I use WPX for all of my sites and so do many of our clients.

    For $25/month, WPX’s Business Plan gives you

    • Hosting for 5 Websites
    • 10 GB Storage
    • 100 GB Bandwidth
    • Free SSL certificates
    • The WPX Cloud Content Delivery Network
    • They average around 30 second support response time 24/7/365 around the world
    • Provide free unlimited site migration from any host to WPX, usually completed within 24 hours
    • And they are fast because they never overload servers with hosting accounts, unlike so-called 'cheap' hosting which crumbles under any traffic load


    Sign up for the WPX Business Plan by visiting https://dannyozment.com/wpx

    ***

    My Recommended Resources - https://dannyozment.com/resources

    Voir plus Voir moins
    11 min
  • 161: The State of Podcasting in 2023
    Oct 5 2022

    Want to hear my thoughts on podcasting in 2023? This episode provides them. I share interesting info about how many active podcasts there are, how to make your podcast better and grow an audience in 2023, how to monetize, and why podcasts are still the best form of content marketing to pursue.

    ***

    Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97

    Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj

    ***

    Roadmap: https://dannyozment.com/roadmap

    Questions? https://www.speakpipe.com/podcaststrategies

    or email me at danny@emeraldcitypro.com

    ***

    Are you interested in starting or growing a podcast AND business with the support of my team and a community of experienced podcasters? Join my Podcaster Pod. You get...

    • Full access to my 8-module podcasting course taking you from idea to launch and everything in between. Equipment and tech, Recording and publishing. Scripts and templates. Everything!
    • Access to me, my team, and a group of experienced podcasters through a private Slack channel​
    • Monthly Q&A calls with me and the other Podcaster Pod members.
    • Quarterly Expert Calls​
    • Access to me and my network –– meaning I will introduce you to other influencers and people who can help you where it makes sense.​


    Consider joining my new membership site for $47/month. Go to https://dannyozment.com/pod

    Use code JOINPODPOD to get a 1-month free trial.

    ***
    Are you building an email list for your business or personal brand? If so, then you need ConvertKit. I use ConvertKit for my list and so do most of our clients.

    For $29/month, ConvertKit’s Creator Plan

    • manages up to 1,000 subscribers
    • Provides unlimited landing pages & forms
    • Sends email broadcasts
    • Provides the ability to Sell digital products & subscriptions
    • Has super fast Email support
    • AND MOST IMPORTANTLY...
    • Gives you Free migration from another tool
      AND Automated funnels & sequences


    Get a free 14-day trial of the Creator Plan by visiting https://dannyozment.com/convertkit


    ***

    Do you have a website for your business or personal brand or are you building one? If so, then you need WPX hosting. I use WPX for all of my sites and so do many of our clients.

    For $25/month, WPX’s Business Plan gives you

    • Hosting for 5 Websites
    • 10 GB Storage
    • 100 GB Bandwidth
    • Free SSL certificates
    • The WPX Cloud Content Delivery Network
    • They average around 30 second support response time 24/7/365 around the world
    • Provide free unlimited site migration from any host to WPX, usually completed within 24 hours
    • And they are fast because they never overload servers with hosting accounts, unlike so-called 'cheap' hosting which crumbles under any traffic load


    Sign up for the WPX Business Plan by visiting https://dannyozment.com/wpx

    ***

    My Recommended Resources - https://dannyozment.com/resources

     

     

    Voir plus Voir moins
    22 min