Chapter Intro 0:00 Brief Overview Of Yohji 0:18 Y-3 Resell 0:43 Yohij Yamamoto Resell 1:53 Conclusion 2:40 Why do Yohji Yamamoto’s mainline designs command high resale prices while Y-3 often ends up on discount racks? In this video, we break down the fascinating story behind Yohji Yamamoto’s avant-garde fashion legacy and his collaboration with Adidas to create Y-3. We’ll explore: - The unique vision and scarcity behind Yohji Yamamoto’s mainline collections. - Why Y-3’s mass production and hype cycle led to lower resale values. - The moment Jerry Lorenzo sparked Y-3’s biggest resale boom—and why it didn’t last. - How collectors and fashion enthusiasts fuel Yohji’s cult-like following and resale success. - If you’re curious about fashion resale markets or a fan of avant-garde design, this video is for you. Don’t miss the insights into what makes Yohji Yamamoto’s mainline timeless and why Y-3’s hype has faded over the years. Let me know in the comments: Which do you prefer—Yohji Yamamoto’s artistry or Y-3’s accessibility? Background music is thanks to @ProdTTD Socials: Insta: https://www.instagram.com/naughtyswege/ Grailed: https://www.grailed.com/SwegeShop Runway YT: https://www.youtube.com/@upscaledrunways ----------------------------------------------------------------------------------------------------------------------------------------------------------------- Equipment Used: Camera - https://amzn.to/3EmfUii Photo Lights - https://amzn.to/3EmQvF0 Microphone - https://amzn.to/3Ldm8VX ----------------------------------------------------------------------------------------------------------------------------------------------------------------- About this channel : I showcase my custom-made clothing designs and share my passion for fashion. Join me for behind-the-scenes glimpses of my creative process and videos of me modeling my latest designs. I also host a fashion podcast called Couture Corner, where I discuss all things fashion-related and invite special guests to join me for interviews and discussions. Whether you're a fellow fashion lover or looking for creative inspiration, you've come to the right place. Let's explore the world of fashion together! Subscribe here: @naughtyswege ----------------------------------------------------------------------------------------------------------------------------------------------------------------- ***I want to let you know that some of the links in my videos or descriptions may be affiliate links, which means that I may receive a small compensation if you make a purchase through those links. I want to assure you that I only recommend products or services that I truly believe in and have personally used. Using these links to make a purchase helps support my channel and allows me to continue creating valuable content for you. Thank you for your understanding and support!