We use the term rock star a lot in our day-to-day as a way to compliment people, like, “Hey rockstar, you've been killing it lately!” or “Man, you just closed some deals, you're a real rockstar!” But a few of us use the term appropriately. We use it that way because we want to be rock stars, but few of us want to do the work that actually helps us become one. The hours of practice, the internal band fights, the smashing guitars over a monitor because we can't agree on the creative aspects of a song, and we do it all for free because we love it. But once in a while people love what we do and we get the chance to play to an audience - our audience. And they're moved by that sea of lighters swaying in beautiful harmony with our song. Let's face it, most agents are not rockstar models though their glamor shots might convey otherwise. I will say that marketing yourself as an agent is very similar to marketing yourself as a performer. I know, because I've done both - it is a perception-based industry. You may not have the results, but if you have the money to get a billboard that says “Hey I'm the number one agent,” a lot of people start to believe it. You don't have to be pretty to be a real estate agent. You just have to be good. You manage expectations, communicate, evaluate, predict, disclose, advise, advocate, educate, and at times be an emotional counselor in a time when it seems the world wants to destroy the very same community that risked getting Covid to show you a house in 2020; now wants to destroy a professional who literally works for free before anyone gets paid. Agents will get smarter. They'll get more dedicated. They'll get professional. Because that's what we do. A flashy billboard is just a tactic, but a better tactic is to become good at what you do. That's why I had Rob Tucker on the show today because he cares about the results and the activities that help agents get there - through focus, action, and step-by-step accountability measures that, on his platform - Rockstar Agent, are gamified. To make the daily actions that lead to success something that we can't wait to do, rather than dealing with the dreadful dialing. Listen up. You don't have to be a real estate agent to get something out of today's conversation. If you're a manager, a leader, an entrepreneur, investor, or on your way to becoming any one of those, the theory surrounding this platform can be applied to your business as well. You simply need to listen, take notes, and extract the nuggets, and they're there. There's a lot of them. Rob is an Army veteran, a seasoned tech developer, and a real estate professional that's been in the industry long enough to be an authority - his voice is one of the ones we should be listening to now. So what do you say, Rockstar? Let's get into it!Link to Special Guest:https://rockstaragent.com/Rockstar Agent is the Real Estate Industry’s first and only all-inclusive coaching platform designed to help real estate offices offer customizable coaching and training to agents in their offices. The platform has over 400 videos with customizable training materials to fit any level of a real estate agent, from the brand-new agent to those building a high-producing sales team.For Video versions of podcast:https://youtube.com/@worleyrealestatenetworkConnect with Jeramie and our businesshttps://www.linkedin.com/company/worleyrealestatenetworkCopy of Jeramie’s Book, Workbook or Audiobookhttps://worleyconsulting.textretailer.com/qc/tlkA3RcG9WLink to our websitehttps://worleyrealestatenetwork.com/For a free trial to the best investment grade Short Term Rental Data tool for locating the best deals out there and to help Investors and Agents achieve mastery in their real estate business:https://vrolio.typeform.com/cocktailndreams
