Mike discusses key roles in B2B tech sales, including SDR, AE, and AM positions. He covers role responsibilities, success metrics, common challenges, compensation, and tips for effectiveness. The episode provides a comprehensive guide for those transitioning or looking to grow in these sales roles.
- Connect with Mike on LinkedIn
Mentioned in the episode:
- Sam Jacobs from Pavillion
- Armand Farrokh from 30 Minutes to President's Club
- The Personal MBA by Josh Kaufman
- The Jolt Effect by Matt Dixon and Ted McKenna
- Selling Above and Below the Line by Skip Miller
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- (00:00) - Intro
- (02:00) - SDR: Overview
- (03:32) - SDR: How success is measured
- (04:12) - SDR: Where they often struggle
- (05:20) - SDR: Ways to become more effective
- (06:41) - AE: Overview
- (10:19) - AE: How success is measured
- (11:13) - AE: Where they often struggle
- (13:14) - AE: Ways to become more effective
- (15:58) - AM: Overview
- (18:30) - AM: How succcess is measured
- (19:57) - AM: Where they often struggle
- (21:01) - AM: Ways to become more effective
- (22:57) - Conclusion