Summary:

In this episode of the Sell By Being Human podcast, we bring on Seren Silva, an executive leadership coach, author, former ad sales executive, and Reiki practitioner. For those of you not familiar with Reiki, it's a healing technique based on the principle that the therapist can channel energy into the patient by means of touch, to activate the natural healing processes of the patient's body and restore physical and emotional well-being. I've never had a session but I think there's parallels to the transfer of energy in this practice and the transfer of energy in sales.

We explore the importance of authenticity in sales, the cultural influences on personal identity, and the journey from corporate life to entrepreneurship. Seren shares insights on connecting with one's intuition, the power of energy in interactions, and the significance of self-love in overcoming judgment. The conversation emphasizes the need for genuine human connection in business and offers practical advice for navigating sales with integrity and authenticity.

You'll also hear how Serin's parents came over from the Greek island of Cyprus with barely anything and how they instilled values and a work ethic that can apply to anything you do.

Key Moments:

00:00 Introduction to Human Connection in Sales

02:50 The Essence of Selling by Being Human

08:33 Cultural Influences on Personal and Professional Identity. The story of Serin's family coming from Cyprus and what it taught her.

14:35 Navigating Career Transitions and Authenticity

17:15 Connecting with Intuition and Inner Knowing

24:23 Skepticism and the Power of Energy in Interactions

28:45 The Leap to Entrepreneurship and Coaching

34:41 Sales Strategies and Authenticity in Business

40:38 Key Takeaways for Authentic Selling

Connect with Serin

• Serin's Website
• LinkedIN

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• Youtube
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Summary:

Helen Wada comes on the podcast from across the pond in the UK to share her journey from being a consultant to becoming an executive coach and the founder of The Human Advantage. She discusses the importance of coaching in understanding oneself and others, the need for long-term perspectives in business, and how coaching skills can enhance commercial success.

She emphasizes the significance of building trust, practicing mindfulness, and engaging in reflective practices to improve personal and professional relationships.

You'll learn to observe some of the best coaches in your life and how those same skills can apply to any situation where you have to create change. We also also touch on overcoming pushback in coaching and the role of emotional intelligence in sales and business interactions.

Takeaways:

Helen's journey into coaching began with her own experiences as a client.

Coaching helps individuals understand their strengths and aspirations.

Long-term perspectives can lead to more effective business strategies.

The Human Advantage framework combines coaching skills with commercial focus.

Building trust is essential for successful client relationships.

Mindfulness and presence enhance coaching effectiveness.

Reflective practice is crucial for continuous improvement.

Overcoming pushback requires understanding client needs and values.

Emotional intelligence is key in sales and business interactions.

Self-knowledge is foundational for commercial success.

Connect with Helen

• LinkedIN

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• Website:

Summary:

Pablo Gonzalez shares his journey of building communities and driving business through community building. He emphasizes the power of human connection and the value of belonging in building relationships and communities. You'll learn the power of creating communities for your own business and how Pablo built them out of learning what worked in his own career.

Pablo's personal experience with his brother's illness and the support of a community during that time inspired him to explore the potential of community building in business. He discovered the power of creating touch points and brokering relationships, which led him to start his own business focused on community building

Pablo's approach involves creating stages and platforms for people to connect and share their expertise, ultimately creating value for others. In this conversation, we discuss the power of building strong communities that lead to revenue, and how to create value for people to get attracted to communities. We emphasize the importance of approaching networking with a mindset of how to be helpful and make connections, rather than focusing on personal gain. We also discuss the process of creating a compelling point of view and using content creation, such as podcasts and live events, to engage with and attract like-minded individuals.

Pablo shares examples of how these strategies have helped him build communities and achieve business success. This was one I'm going back on myself to learn from!

Enjoy!

Key Moments:

03:02 The Power of Community Building

08:02 Selling by Being Human

13:08 Creating Value for Others

18:25 The Value of Belonging and Human Connection

22:12 Creating Touch Points and Brokering Relationships

29:01 Building Stages and Platforms for Connection

36:14 Creating a Compelling Point of View

41:19 Using Content Creation to Attract and Connect

44:20 Building Communities and Achieving Success

56:16 Memorable Experiences and Happy Coincidences

Connect with Pablo

• LinkedIN

Connect with Us!

• LinkedIN:
• Website: