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In this "Lessons" episode, we explore why smart people make stupid mistakes - and more importantly, how to prevent them. It's a fascinating paradox that hits every high performer: the more capable you are, the more vulnerable you become to certain types of cognitive failure.

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In this "Lessons" episode, Stephanie Kramer, Chief Human Resources Officer at L'Oréal, discusses the challenges and societal pressures surrounding pregnancy, family planning, and work. Drawing from her personal experiences and extensive research, she highlights the importance of fostering open conversations and creating supportive workplaces for navigating these deeply personal journeys.

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In this "Lessons" episode, Eli Clifton, Senior Advisor and Investigative Journalist, unravels the hidden world of think tanks and their significant influence on global policy-making. Discover how funding shapes agendas, why conflicts of interest often remain undisclosed, and the critical role of investigative journalism in exposing these dynamics.

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Steven Riggio served as CEO of Barnes & Noble from 2002 to 2010, having previously worked alongside his brother Leonard Riggio to help transform the company into the nation's largest bookseller. During his tenure as CEO, he spearheaded the company's digital transformation through the launch of the NOOK e-reader and expansion of bn.com, while also strengthening the company's publishing arm through the acquisition of Sterling Publishing in 2003. Having started at Barnes & Noble in 1975, Riggio played an instrumental role in developing the book superstore model that would revolutionize book retail, helping to grow the business from a single store into America's dominant brick-and-mortar book retailer.

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➡️ Talking Points

00:00 - Intro

02:17 - The Common Thread in Stephen’s Work

05:17 - How Stephen Entered the Book World

09:23 - Why Books Still Matter

12:57 - Content Consumption Then vs. Now

17:12 - Life After Being a CEO

21:31 - What Makes a Great Story?

28:52 - Tips for Authors to Market Books

32:00 - Sponsor: My First Million Podcast

32:50 - The Business of Selling Books

37:07 - Getting Publishers to Believe in You

40:21 - Breaking Into Barnes & Noble

44:35 - The Impact of Translation Projects

52:39 - Wisdom for Listeners

56:06 - Finding Purpose After Retirement

1:02:09 - Advice to Younger Self

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In this "Lessons" episode, we explore what I call the "Expert's Burden" - why gaining more expertise actually makes you feel less certain, not more. It's a fascinating paradox that hits every high performer: the more deeply you understand your field, the heavier each decision becomes.

Through research and real-world examples, we'll unpack why the best operators often sound the least certain, and why that growing uncertainty isn't a weakness - it's actually your evolved understanding expressing itself. Whether you're a founder, investor, or leader, understanding this phenomenon will transform how you think about expertise and decision-making.

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In this "Lessons" episode, Dr. Layne Norton, founder of BioLayne, debunks diet myths and highlights the science behind long-term weight management, muscle preservation, and the connection between diet and brain health. Explore the principles of adherence, the value of meta-analyses, and the best dietary practices for sustainable results.

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In this "Lessons" episode, Sarah Dusek, co-founder and managing partner of Enygma Ventures, shares essential strategies for first-time entrepreneurs navigating the challenges of fundraising. Discover why avoiding bad deals, embracing constraints, and focusing on profitability are key to building a successful business.

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