• The Billboard Mastery Podcast

  • Auteur(s): Frank Rolfe
  • Podcast

The Billboard Mastery Podcast

Auteur(s): Frank Rolfe
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  • Résumé

  • Welcome to the Billboard Mastery Podcast, where you will learn the correct way to identify, evaluate, negotiate, perform diligence on, select the construction type, build, rent the ad space and operate billboard signs. And now here is your host – the guy that built from scratch the largest privately-owned billboard company in Dallas/Ft. Worth – Frank Rolfe.
    © 2022 Outdoor Billboard University
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Finances personnelles Économie
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Épisodes
  • Tips On How To Set Property Owner Compensation

    Tips On How To Set Property Owner Compensation
    Dec 20 2024

    The standard billboard ground lease involves trading the right to place a sign on the land in exchange for a monetary payment. But how do you decide that that amount should be? In this Billboard Mastery podcast we’re going to explore some techniques that help steer you towards a land rent that is fair for both parties.
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    7 min
  • Strategies To Own The Land Under Your Sign

    Strategies To Own The Land Under Your Sign
    Dec 4 2024

    The majority of billboards in the U.S. are located on leased land. But a tiny fraction are cases where the sign owner also controls the land underneath, which gives them unique stability. In this Billboard Mastery podcast we’re going to explore the strategies used to own the land as well as the sign.
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    8 min
  • Thoughts On "Founder Mode"

    Thoughts On "Founder Mode"
    Nov 19 2024

    Thoughts On "Founder Mode" Elon Musk is known to go into a period of intensity when he starts a business called "founder mode". It’s all about time management and focus. In this Billboard Mastery podcast we're going to review what “founder mode” is and you how can adopt its attributes to further your billboard business.
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    8 min

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