In this episode of The Blue Sofa, we dive into the art of peaceful launching—selling your offers without anxiety, burnout, or the dreaded “launch flu.” Mia shares her journey from high-pressure, fear-driven launches to creating a soulful, aligned process that feels nourishing and joyful for both herself and her audience.

Key Highlights:

• Mindset Shifts for Peaceful Launching: Learn how to shift from fear-based selling to seeing your offer as an act of service.
• Holding Your Energy: Detach from the outcome and trust the process to show up more aligned and magnetic.
• Three Phases of a Peaceful Launch:
  1. Attract: Draw in your ideal audience before the launch.
  2. Nurture: Build trust and connection with soft selling and authentic engagement.
  3. Sell: Use heart-centered calls to action without pressure or overwhelm.
• Sustainable Success: Why honoring your well-being and staying aligned leads to better results and prevents burnout.

If you’ve been avoiding launches or feeling overwhelmed by the process, this episode will inspire you to embrace a new, soulful way of launching that serves you, your audience, and your business growth.

Ready to Plan Your Most Soulful Launch Yet?
Get the Soulful Launch Planner for just $7! This planner is designed to help you map out your launch with ease, eliminate stress, and stay energetically aligned—no more launch flu!
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Thank you for tuning into The Blue Sofa! See you next time! 💙

In this episode of The Blue Sofa, I sit down with Instagram expert and online course creator, Carla Biesinger, to uncover her journey of building a thriving online business while staying true to her values. Carla shares her unique insights on Instagram growth strategies, simplifying digital marketing, and the importance of work-life balance for entrepreneurs.

🔑 What You'll Learn in This Episode:

• How Carla transitioned from owning a restaurant to becoming a social media marketing expert.
• The secrets behind her Instagram growth strategy that led to 10,000+ followers in just six months.
• Why simplifying your business is key to success and sustainability.
• The power of setting boundaries with social media to protect your mental health.
• How to align your business with your life and redefine success on your terms.

💡 Whether you're a content creator, entrepreneur, or simply looking for inspiration to make money online while maintaining balance, this episode is packed with actionable tips and honest reflections.

👉 Follow Carla Biesinger:
Instagram: @CarlaBiesinger

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In this episode of The Blue Sofa, Mia shares Augusta’s inspiring journey from having no online business to selling for more than $50,000 in just four months as a trauma therapist with a passion for craft psychology and knitting.

Key Highlights:

• Augusta's Transformation:
  • Went from no sales or online presence to $50,000 in four months.
  • Specializes in trauma therapy and knitting, but struggled with positioning her offers and message.
• Tailored Strategy:
  • Customized approach based on Augusta's strengths and passions, avoiding cookie-cutter strategies.
• Six-Step Formula:
  1. Message: Crafting an authentic message.
  2. Market: Defining the dream client.
  3. Muse: Using Augusta’s passions for client attraction.
  4. Magnetic Offer: Creating transformative, irresistible offers.
  5. Authentic Marketing: Relaxed, value-driven launch strategy.
  6. Soulful Selling: Aligned selling based on values.

Ready to build your online business authentically? Join Rising Star, Mia’s 5-month online business mentoring program. Get personalized guidance and support to grow your business with ease.

Join Rising Star here.

For the Scandinavian Rising Star - click here.