Welcome to The Efficient Coach Podcast! In today’s episode, we dive deep into a game-changing strategy for online coaches looking to attract more clients and build stronger connections. Ep 017 - How The Efficient Coaches Use Client Language to Get More Clients reveals how using your clients’ exact words and phrases can help you create content that resonates, boosts engagement, and drives inbound leads.

If you're an online health or fitness coach looking to grow your coaching business, you’ll want to listen closely. This episode breaks down how speaking your audience’s language is one of the most effective ways to build trust, connect with potential clients, and increase conversions. By using the Niche Vocabulary Vault, you’ll be able to replace generic, overused terms with specific, relatable scenarios that your audience will instantly recognise as their own.

In this episode, we discuss:

• The problem with using generic language in your content
• How to use real client phrases to make your content more engaging
• The power of listening to your clients to create content that speaks to their exact struggles
• Why specific, relatable language leads to better client engagement and more business growth
• How to implement The Niche Vocabulary Vault to speak directly to your ideal clients

Whether you’re just starting out or looking to scale your online coaching business, this episode will give you the tools to speak your audience’s language and win their trust.

Key takeaways:

• How to boost engagement by using client language
• The impact of speaking directly to your audience’s pain points
• How to create content that feels personalized and relatable
• Why specificity is the key to building trust and increasing client retention

If you’re ready to take your online coaching business to the next level, don’t miss this episode! Tune in now for actionable tips that will help you connect with your audience, grow your client base, and ultimately, see the results you’ve been working towards.

In this episode of The Efficient Coach Podcast, we explore the power of messaging that builds deeper, more authentic connections with your followers and clients.

As online coaches, it's crucial to shift from selling to truly understanding your audience's pain points, desires, and struggles.

Learn how empathy-driven messaging and specificity over generality can help you stand out and build trust with potential clients. Discover why personalised content - like a handwritten letter - outperforms generic, surface-level messaging.

Plus, we dive into how connection leads to commitment and why a deep understanding of your audience turns followers into loyal clients.

Tune in for actionable tips on how to refine your messaging to attract clients who resonate with you and stay for the long haul.

In 2017, I thought the key to attracting clients was sounding as smart and technical as possible.

I filled my captions with jargon about time-under-tension squats and eccentric phases - and nobody cared.

My girlfriend, who was part of my target audience, gave me the brutally honest feedback I needed: "This isn’t speaking to anyone!" Once I swapped the complex words for language my audience actually used, everything changed.

In this episode, I’m sharing the cringe-worthy mistakes I made, what finally clicked, and the lesson every coach needs to hear: your audience doesn’t need a lecture - they need to feel understood.

Tune in for a lighthearted story with a serious takeaway!