The FODcast

Auteur(s): Tim Roedel and James Hodges
  • Résumé

  • In the FODcast (The Future of #DigitalCommerce) we explore the real career stories of the people who have made it to the very top of the sector and those who are working at the cutting edge of innovation and change right now. Listeners to the podcast gain insight into the journeys industry leaders have taken to be where they are today, the challenges they are facing now and their aims for the future.

    © 2025 The FODcast
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Épisodes
  • The Art of Haggling Meets AI: Rosie Bailey on Transforming Digital Commerce
    Jan 7 2025

    What better way to start the new year than by exploring the trends shaping the future of e-commerce? In our first podcast episode of 2025, we’re joined by Rosie Bailey, Co-Founder and CEO of Nibble, to discuss how AI and innovative strategies are transforming the digital commerce landscape.

    Rosie shares how Nibble’s negotiation platform is revolutionising online shopping by reintroducing the art of haggling, creating personalised and engaging customer experiences that foster loyalty and deliver tangible financial benefits.

    💡 What’s in this episode?

    • The role of generative AI in closing data gaps and tailoring customer interactions
    • How intelligent automation helps businesses avoid over-discounting while boosting conversions
    • Tips for navigating chaotic sales periods like Black Friday without compromising brand identity

    🎙️ Rosie also offers a forward-looking perspective on how AI could redefine business negotiations, reducing inefficiencies and creating seamless interactions.

    Packed with practical advice and fascinating insights, this episode sets the tone for an exciting year in digital commerce.

    Simply Commerce is the leading supplier of talent into digital commerce across technology, digital marketing, product, sales, and leadership.

    Find our more about our approach and our services within digital commerce recruitment here: https://simply-commerce.co.uk/




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    47 min
  • Elevating Customer Journeys in Digital Commerce with Alessandro Desantis
    Dec 10 2024

    In our latest FODcast episode, we sit down with Alessandro Desantis, Partner and Chief Strategist at Nebulab, to explore how brands can transform their digital commerce strategies by enhancing customer experience, activating data effectively, and embracing cutting-edge innovations like AI and Digital Product Passports.

    💡 Key Takeaways from This Episode:

    • Customer Experience as a Competitive Advantage: Why CX isn’t just about the purchase. From post-purchase support to reverse logistics, learn how aligning customer satisfaction with business goals can drive loyalty and performance.
    • Unlocking the Power of Data: We talk about why many brands miss out by focusing on broad data instead of actionable insights.
    • The Future of Digital Product Passport: With upcoming European regulations, DPPs are set to transform retail by providing detailed product information and bridging online and offline experiences. Learn how they can enhance consumer engagement and second-hand market insights.
    • AI’s Role in Retail Innovation: From tools like Shopify’s Sidekick to hyper-personalisation, we dive into how AI is reshaping customer interactions while stressing the need for human oversight to maintain brand integrity.

    🎧 Ready to rethink your approach to digital commerce? Tune in now wherever you get your podcasts for expert advice and forward-thinking strategies.

    Simply Commerce is the leading supplier of talent into digital commerce across technology, digital marketing, product, sales, and leadership.

    Find our more about our approach and our services within digital commerce recruitment here: https://simply-commerce.co.uk/




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    51 min
  • Revolutionising E-Commerce: The Role of AI and Personalisation with Roxy Couse
    Dec 3 2024

    What’s driving the next wave of e-commerce innovation?

    In our latest podcast episode, we sit down with Roxy Couse, Bloomreach’s new Director of Community and Content Marketing, to explore how AI and personalisation are redefining the customer experience.

    From seamless shopping journeys to innovative strategies like returnless returns, Roxy shares the tools and techniques brands are using to stay ahead in a competitive digital landscape.

    💡 What’s in this episode?

    • Insights into the role of AI in creating tailored customer experiences that build loyalty
    • Strategies for overcoming omni-channel challenges and unifying business operations
    • A look at how real-time data and user-friendly tech are transforming the e-commerce landscape

    🎙️ Roxy also reveals how Bloomreach has set the standard in personalisation, enabling brands to guide customers effortlessly to the products they need.

    Her practical advice on integrating AI strategically offers a roadmap for businesses looking to enhance their digital offering.

    🎧 Ready to explore the cutting edge of e-commerce? Tune in now!



    #ECommerceTrends #AIInBusiness #CustomerExperience #Innovation #Leadership #DigitalCommerce

    Simply Commerce is the leading supplier of talent into digital commerce across technology, digital marketing, product, sales, and leadership.

    Find our more about our approach and our services within digital commerce recruitment here: https://simply-commerce.co.uk/




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    43 min

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