In this episode of The Grown UP Business Podcast, host Paul Avins is joined by customer service expert and keynote speaker Geoff Ramm to delve into the critical role that customer service plays in business growth.

Geoff, known for his groundbreaking work on "Celebrity Service," shares invaluable insights into how businesses can transform their customer service practices to not only meet but exceed expectations.

Highlights:

- Introduction to Celebrity Service: Geoff Ramm introduces the concept of "Celebrity Service," explaining its origin and how treating every customer like a celebrity can create unforgettable experiences and boost customer loyalty.

- Why Customer Service Matters: The discussion highlights the direct correlation between excellent customer service and business growth. Geoff emphasizes that outstanding service leads to higher customer retention rates, increased referrals, and ultimately, greater profitability.

- Common Pitfalls in Customer Service: Geoff and Paul explore why many businesses fail to prioritize customer service, often treating t as an afterthought rather than a fundamental aspect of their operations.

- Real-world Examples: Through engaging anecdotes, Geoff illustrates the significant impact of small, thoughtful gestures in enhancing customer satisfaction and driving positive word-of-mouth.

- Practical Strategies for Improvement: Geoff provides actionable tips for businesses to elevate their customer service standards. He stresses the importance of consistency, attentiveness, and creating a service culture that permeates the entire organization.

Quotes:

- From the Host, Paul Avins:

- "I've always said profit is a direct result of repeat customers."

- "Too often, great service is down to one or two individuals who innovate it rather than it

being across a whole company."

- From the Guest, Geoff Ramm:

- "If you are not being tagged into the posts based on the service experience you are giving,

you are not giving a service experience worthy of being tagged into."

- "We need to change our mindset to a celebrity service mindset, redesign and redefine our

levels of service."

- Join us at the Scale Up Summit 2024:

Discover more about how to revolutionize your customer service by attending the Scale Up Summit.

Visit [Scale Up Summit](https://scaleupsummit.co.uk) to grab your tickets now.

- Follow Us on Social Media:

- [Paul Avins on LinkedIn](https://www.linkedin.com/in/paulavins/)

- [Geoff Ramm on LinkedIn](https://www.linkedin.com/in/customerservicespeaker/)

- [Paul Avins on Instagram] (https://www.linkedin.com/in/customerservicespeaker/)