Do you love what you do enough to do it for free? Most would probably say no.

But our latest guest sees life differently…

For our first episode of 2025, I’m delighted to be joined by the fantastic Bobby Dutton – Entrepreneur, Keynote Speaker, Performer and Philanthropist.

Bobby’s entrepreneurial adventures are rooted in his purpose and passion.

His first business GBM6 stems from his passion for music and is all about “making people happy, through legendary events”.

In 2024, he set up his second business, Think like a Pilot which came from his passion for flying and the desire we all feel to have both freedom and control in our lives.

In this episode Bobby discusses:
•Being driven by passion and purpose rather than financial motivation.
•Why the most difficult thing about being your own boss is…being your own boss.
•The importance of delegating and trusting your team.
•Why hustle is the goal and stress is not success.
•Having simple key metrics for tracking personal, professional and physical health.

…and more!

Bobby has such a brilliant story and explains it with such enthusiasm and optimism, you can’t help but smile when listening to it.

Bobby Dutton:
LinkedIn: http://linkedin.com/in/bobbydutton
Instagram: https://www.instagram.com/bdutton/?hl=en
GBM6: https://gbm6.com/
Think Like a Pilot: https://thinklikeapilot.com/

Trevor:
LinkedIn: linkedin.com/in/trevormerriden/
Merriborn Media: https://merribornmedia.co.uk/
Email: trevor.merriden@merribornmedia.co.uk

Our final episode of The Merri-Cast podcast this year is now live! 😊

We’ve had some fantastic guests over the last 12 months, all with unique stories to tell and valuable advice on what it takes to be an entrepreneur. In this episode, we look back at a few of my favourite guest moments.

A huge thank all our guests this year for your brilliant contributions, stories and insights: Adam Twidell & Carol Cork, Mark Goyder, Kelly Gilmour-Grassam, Solomon Thimothy, Karina Murray, Matthew Phelan, Simon Shepard, Anne Fulton, Adrian Moorhouse, Polly Barnfield, Per Wimmer and Liz Barclay.

And thank you to everyone who has listened!

We’ll be back in 2025 with new guests sharing their stories and experiences, but until then…Merry Christmas!

Trevor:
LinkedIn: linkedin.com/in/trevormerriden/
Merriborn Media: https://merribornmedia.co.uk/
Email: trevor.merriden@merribornmedia.co.uk

Our last guest of the year on The Merri-Cast Podcast is the fantastic Liz Barclay – Small Business Commissioner and entrepreneur.

Liz’s entrepreneurial spark has always been a part of her DNA. Coming from a family of entrepreneurs, her work has always been centred around helping others and making a difference.

After spells in the voluntary sector and becoming an entrepreneur herself, Liz became the Small Business Commissioner in 2021, maintaining her commitment to putting others first and advocating for small businesses.

Key highlights from the episode include:

• Why she’s so passionate about helping others.
• Finding a mentor to you to fill your gaps.
• How she tackles resistance to change.
• Finding creative ways to move organisations forward.
• Actionable advice for entrepreneurs starting a business.
• The perils of late payments – and how to avoid them.
• The importance of ‘Speaking Up’ when you see wrongdoing.

…and much more besides!

Liz has so many lessons to share that will help entrepreneurs starting or scaling their business!

Liz Barclay:
LinkedIn: linkedin.com/in/lizbarclay
Website: https://peoplematter.tv/people-who-make-a-difference/liz-barclay/

Trevor:
LinkedIn: linkedin.com/in/trevormerriden/
Merriborn Media: https://merribornmedia.co.uk/
Email: trevor.merriden@merribornmedia.co.uk

Our 50th episode of The Merri-Cast podcast is now live! We’re thrilled that joining us on this milestone episode, is the brilliant Per Wimmer – entrepreneur, adventurer, philanthropist and recent winner at the Business Book Awards.

From working at prestigious organisations like Goldman Sachs and McKinsey, space training, skydiving over Mount Everest to founding multiple businesses including Wimmer Financial – Per’s life and career has been full of variety and exciting adventures.

Per’s experience means he has a unique perspective on blending ambition with purpose. In this episode, he tells some fascinating stories and shares valuable insights including:

• Facing challenges head-on
• Human interaction - why people want to interact with interesting people
• The 7 Core Values for Success and what value is most important to him
• How to start and grow a sustainable business
• How his adventures fuel his entrepreneurial drive

There’s a common view that entrepreneurs should be focused on one thing, but Per’s story proves that you can balance risk, adventure and make a positive impact. So, whether you're a new entrepreneur, a seasoned professional or someone inspired by courageous journeys, this episode is for you.

Per Wimmer:
LinkedIn: linkedin.com/in/perwimmer
Wimmer Financial: https://wimmerfinancial.com/
Wimmer Space: https://wimmerspace.com/
Book: The Sky is No Limit

Trevor:
LinkedIn: linkedin.com/in/trevormerriden/
Merriborn Media: https://merribornmedia.co.uk/
Email: trevor.merriden@merribornmedia.co.uk

This week on The Merri-Cast, I’m joined by the brilliant Polly Barnfield OBE, CEO and Founder of Maybe* which helps companies save time and improve results through the use of AI.

Polly’s career started with riding horses and working for a web design company, before deciding that taking instructions from others wasn’t for her. After setting up various business and charitable ventures, she set up Maybe* 10 years ago.

In this episode, Polly shares fantastic insights including:

• The importance of planning in encouraging the best ideas.
• Employing people better than you.
• Being prepared to change your plan but stick to your vision.
• What “winning” means to her.
• Viewing AI as an ally, rather than an enemy.

Whilst Polly explains that entrepreneurship is tough, she emphasises how much fun it is too. What impressed me the most though, is how brilliantly Polly tells her story, her positive take on AI and why as a founder, you must get used to being wrong far more often than you might care to admit.

Polly Barnfield:
LinkedIn: linkedin.com/in/pollybarnfield
Website: https://www.maybetech.com/
Email: polly@maybetech.com

Trevor:
LinkedIn: linkedin.com/in/trevormerriden/
Merriborn Media: https://merribornmedia.co.uk/
Email: trevor.merriden@merribornmedia.co.uk

This week, I am joined by Adrian Moorhouse MBE - Entrepreneur and Consultant, co-founder and former Managing Director of Lane4 - and of course an Olympic Gold Medallist.

Following a hugely successful swimming career as an individual, Adrian decided that he wanted to be part of something bigger in building a business. So, in 1995, he co-founded leadership development consultancy Lane4.

In this interview, Adrian takes us on his incredible journey from world-beating sportsman to business success.

In this episode, Adrian also shares many brilliant insights including:

• His desire for control and being in charge of his destiny
• Being open to feedback
• Why values must guide your decision making
• Keeping things simple as the business grows

…and much more!

What struck and impressed me the most in this conversation with Adrian was how he transitioned from a career where he had significant control to one over which he enjoyed less – and how he worked how to succeed in both.

So, whether you’re just starting out or changing direction, or already an entrepreneur, this episode is filled with valuable lessons to help you keep growing and adapting in the face of new change and new challenges.

Adrian Moorhouse:
LinkedIn: linkedin.com/in/adrianmoorhouse
Email: moorhouse67@gmail.com

Trevor:
LinkedIn: linkedin.com/in/trevormerriden/
Merriborn Media: https://merribornmedia.co.uk/
Email: trevor.merriden@merribornmedia.co.uk

On this week’s episode, I’m thrilled to be joined by Anne Fulton, Founder and CEO of Fuel50, the business that helps clients create career pathways for their employees.

She’s led the firm’s rapid growth to more than 100 employees – or “Fuellies” as she likes to call them – in supporting a number of world-class brands.

A single moment, at the age of 14, led Anne on a lifelong journey to create a career test which allowed everyone to find and create their futures. Since then, she’s been a self-confessed ‘serial entrepreneur’.

Over the course of her career, Anne has set up numerous successful businesses including Fuel50.

Anne likens being an entrepreneur to white-water rafting – something I can relate to. Her drive, passion and commitment to entrepreneurship is obvious throughout our conversation – it’s difficult to not feel inspired.

In this episode, she shares valuable insights including:
•Why entrepreneurship was – and always will be – her calling.
•Seeing AI as an opportunity.
•Building and maintaining an experimental mindset, particularly as a new entrepreneur…

…and much more!

Anne Fulton:
LinkedIn: linkedin.com/in/annefultonfuel50
Fuel50: https://fuel50.com/
Email: anne@fuel50.com

Trevor:
LinkedIn: linkedin.com/in/trevormerriden/
Merriborn Media: https://merribornmedia.co.uk/
Email: trevor.merriden@merribornmedia.co.uk

On this week’s episode of The Merri-Cast, I’m joined by my good friend, the brilliant Simon Shepard - Founder and CEO of Optima-Life.

Simon is a physiotherapist by training but has turned into a fantastic entrepreneur. In this episode, he shares his unique career journey and the lessons he’s learnt along the way. He’s also in the middle of an exciting new venture, which you’ll hear more about at the end of the interview.

What inspired me about Simon’s journey is his deep-seated passion for curiosity and progress - something we can all learn from. He also offered other valuable insights including:

• Embracing new opportunities and what’s possible if you have a go.
• The value of a good support network and being trusted by colleagues.
• Being driven by progress and finding solutions.
• Understanding and listening to the people you help.
• The importance of networking and marketing.
• Being confident in asking questions and learning from others.

Simon Shepard:
LinkedIn: linkedin.com/in/simon-shepard-a9868a16
Optima-Life: https://optima-life.com/
Email: simonshepard@optima-life.com

Trevor:
LinkedIn: linkedin.com/in/trevormerriden/
Merriborn Media: https://merribornmedia.co.uk/
Email: trevor.merriden@merribornmedia.co.uk