“I think of the definition of a creator as someone who sets out to make original work, to educate, inspire, or entertain other people.”

There are plenty of simple ways to grow as a speaker, but becoming a creator is one of the easiest ways to expand your speaking business and book more paid gigs!

The term "creator" is used frequently (and sometimes negatively), but here's the reality: if you're a speaker, you are already creating content. The next step is to learn how to use and repurpose that content across multiple platforms and channels to grow your audience and build your brand.

This week, we're chatting with someone who has helped millions of people create and share their content — Nathan Barry. Nathan is the creator of Kit (formerly known as ConvertKit), the world's largest email-first operating system for creators.

Nathan is here to talk about how to build an audience through creating compelling and engaging content, as well as some practical tips on how to grow, automate, and segment your email list. Ultimately, building a content-driven speaking business can be a huge win for you and your speaking career, and Nathan is breaking down exactly how to do that.

You’ll learn:

• The difference (and value) of automation & segmentation.
• How owning an email audience can help land gigs
• Why building an email list can only benefit you
• How to cater your content to each individual
• Why you still need to create an impressive demo video
• Why your interests matter to your audience
• And so much more!

“Don’t try to do everything.”

Episode Resources:

• Nathan's Website
• Kit's Website
• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

“It’s very important that the message bearer who’s up there selling that idea cares very, very deeply about it, and they would give it just as much energy if there were 5 people in the room, as if there were 5,000 people in the room.”

Running your own business is extremely challenging, but doing what you love can make it a bit easier. This week, Jack Galloway joined us on the show to talk about the importance of concentrating on what you care about. Jack got his start working with Dave Ramsey for over 22 years, where he received a behind-the-scenes look into how to build a team from the ground up.

Throughout his time at Ramsey Solutions, Jack learned countless lessons about running a business, including the significance of criticism, why simplicity matters, the wisdom that comes with repetition, and much, much more!

Jack has a ton of wisdom and advice to share, and I know you'll get a lot out of this episode.

You’ll learn:

• The importance of listening to your audience’s needs
• Why practice makes perfect
• How to be successful as a “solo-preneur”
• To surround yourself with good workers and friends
• What can make or break a small business
• And much more!

"Focus on keeping the main thing, the main thing”

Episode Resources:

• Jack's Website
• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

“Don’t conform to your environment. Everyone else does it, but you need to take that path, that uniqueness that is you, because there is no one like you.”

As a former circus clown (yes, an actual circus clown), Dustin Portillo knows a thing or two about showtime. And now as a professional speaker, Dustin has taken that mindset and applied it to delivering value for audiences everywhere.

This week, Dustin is here to share the lessons he learned from his wide-ranging career and give you some practical tips on things like mastering stage presence, keeping audiences engaged, and what it takes to leave a corporate job to become a full time speaker.

We'll spend time walking through his 5 important principles and why determining what's important to you, really matters. Dustin also talks about some of the most scary moments you can have in the industry and how they can propel you to bigger & better things.

You’ll learn:

• The importance of knowing your audience
• Why your value is more than a job title
• How to always have a "showtime mindset"
• How being relatable can help you excel as a speaker
• How to embrace the value of growth
• And much more!

"Don’t knock on a wall expecting a door to open”

Episode Resources:

• Dustin's Website
• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.