In this conversation, I am joined by Verity Gray, a retail designer and visual merchandiser with over 20 years experience.

She has worked with big retail brands including IKEA, Wilko, and JoJo Maman Bébé. And as the Head of Visual Merchandising for Flying Tiger (UK), where she guided and managed 44 stores and the successful opening of 14 pop-up stores.

Together we discuss the evolution of retail design, the importance of customer experience, and the role of data in shaping effective retail environments. Highlighting how successful retailers adapt to changing customer needs.

Verity also talks us through her process, and how she designs retail spaces that align with the daily needs of the business whilst creating environments that customers want to explore, connect with, and return to.

Verity was lovely to chat to, and it was a great deep dive into retail design. I hope you enjoy the episode!

Episode Highlights

01:28 Introduction to Verity's Background

06:41 The Varied Nature of Freelance Work in Retail Design

12:13 Data-Driven Insights for Retail Design

16:08 Creating Emotional Connections in Retail Spaces

21:28 Conclusion and Future of Retail Design

26:34 Collaborative Project Management

32:20 Flexibility in Retail Design

36:04 Creativity Within Limitations

40:15 Creating Memorable Retail Experiences

Find us online

You can find Verity Gray online via ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠, Instagram⁠, and her ⁠website⁠.

You can find me, your host Becca Mizzi-Harris, on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ and ⁠⁠⁠⁠Instagram⁠⁠⁠⁠. I would love to connect with you.If you enjoyed this episode, please leave a 5* rating and review, and share with a friend to enjoy!

This episode is kindly sponsored by ⁠⁠Unilin Flooring⁠⁠. Thank you! Find their brands on LinkedIn IVC Commercial and Moduleo, or Instagram.

This podcast is lovingly recorded and produced by Becca Mizzi-Harris at Stiwdio Mizzi-Harris Ltd.

Becca is a commercial freelance interior designer, based in South Wales. Helping dozens of busy designers and design teams grow and smash deadlines with her flexible freelance services. You can find out more at ⁠www.mizziharris.com⁠