In episode 47 of the Thriving Business podcast, Sam and I discuss the unique business planning processes we’ve implemented for 2025. After nearly a decade of experimenting with different business planning methods and approaches, we’ve both come up with our own approaches: both a little different, but powerful. Our hope is that our insights inspires you to think differently this year also, with the intention to grow and expand more than ever before.

Highlights:

• Navigating Major Life Changes: Kate opens up about her emotional life journey of divorce in 2024 and the challenges of transitioning to a new way of life with her children.
• A Unique Approach to Business Planning: After a decade of experimenting with different business planning techniques, both Kate and Sam discuss the unique approaches they’ve developed to create solid business plans for 2025.
• Quiet Confidence: Both Kate and Sam reflect on the deep, internal confidence they have finally cultivated, allowing them to embrace their true strengths and grow in their businesses.
• And lots more!

Tune in for an inspiring conversation about resilience, clarity, and embracing change in both business and life.

Connect with the Hosts:

Kate De Jong, PhD | Inspired Business

Website: https://katedejong.com/

Instagram: katedejong.inspiredbusiness

Email: kate@katedejong.com

Sam Morris | The Business Implementor

Website: https://thebusinessimplementor.com/

Instagram: sammorris.businesscoach

Email: sam@thebusinessimplementor.com

In this episode, hosts Sam and Kate were honoured to interview Matthew Wyatt, founder of Tech Torque and an expert in helping software and technology companies scale through strategy, sales, and marketing. With over 25 years of entrepreneurial experience, including starting 10 successful businesses, running 4 national companies and two international organisations, Matt shares his incredible journey from selling vacuum cleaners door-to-door at age 17 to creating and scaling several multi-million-dollar companies.

Matt discusses the power of resilience and training in sales, how modern businesses need to evolve their strategies to meet the demands of today’s buyers, and the mindset shift he experienced from chasing financial success to focusing on lifestyle and family. He also emphasises the importance of learning from failures and treating marketing campaigns as "hypotheses" — testing, learning, and iterating for better results.

Key Takeaways:

• The critical role of training and resilience in sales success.
• The importance of adapting sales strategies to modern buying behaviors.
• Why hands-on experience often trumps formal education in the business world.
• The mindset shift from chasing financial goals to prioritising lifestyle and family.
• And lots more!

Listen to this inspiring episode packed with practical advice and insights from a seasoned entrepreneur who’s learned to evolve, grow, and thrive in the ever-changing world of business.

To learn more about Matt’s work, go here: https://techtorque.com.au/

Connect with the Hosts:

Kate De Jong, PhD | Inspired Business

Website: https://katedejong.com/

Instagram: katedejong.inspiredbusiness

Email: kate@katedejong.com

Sam Morris | The Business Implementor

Website: https://thebusinessimplementor.com/

Instagram: sammorris.businesscoach

Email: sam@thebusinessimplementor.com

In this latest episode, Kate was honoured to sit down with Elizabeth (Elle) Hack, founder of The Canine Care Hub and author of the bestselling book “Fetch More Clients: Effectively Market and Grow Your Canine Business in 6 Weeks”.

Elle was a client of Kate’s back in 2020, just before the COVID lockdown, when Elle was first starting her business. Elle has since gone on to grow a thriving business dedicated to helping dog grooming and dog care businesses to establish a loyal customer base. Her mission is “to help canine specialists thrive by taking the pain and stress out of running a profitable, successful and fulfilling dog business.” Elle’s story highlights the power of focusing on a specific niche, especially one you’re personally passionate about.

The two discussed Elizabeth's journey from just a business idea to a successful coaching platform for dog professionals. The conversation covers key growth strategies including the importance of local marketing and the value of community engagement. Elizabeth shares insights on pricing, client acquisition, and her experience in publishing her book, emphasising the need for authenticity and connection in business.

Takeaways

• Canine Care Hub's origin
  Canine Care Hub was conceived during the lockdown as a brainstorming session, allowing Elizabeth to turn a challenging time into an opportunity to help others in the dog care industry.
• Local marketing and niche focus
  Local marketing is often more effective than broad online strategies, and narrowing your niche helps forge stronger connections with clients, ensuring a more tailored and impactful approach to business growth.
• Importance of pricing with value
  Elizabeth stresses knowing your worth when setting prices, ensuring that services reflect the true value provided while maintaining financial sustainability for dog care professionals.
• Managing overwhelm with time boxing
  Time boxing is a powerful tool that helps manage overwhelm by allotting specific periods to focus on key tasks, improving productivity and preventing burnout in a busy business environment.
• Building a community in dog care
  Creating a supportive community for dog care professionals is essential for sharing knowledge, fostering collaboration, and providing mutual support in a competitive and challenging industry.

To learn more about Elle’s work, go to: https://caninecarehub.com/

To get her book, go to: https://www.amazon.com/Fetch-More-Clients-Effectively-Business/dp/1068737905

Connect with the Hosts:

Kate De Jong, PhD | Inspired Business

Website: https://katedejong.com/

Instagram: katedejong.inspiredbusiness

Email: kate@katedejong.com

Sam Morris | The Business Implementor

Website: https://thebusinessimplementor.com/

Instagram: sammorris.businesscoach

Email: sam@thebusinessimplementor.com