Today we are joined by @SophieALaMexicana and our lovely host @AyomiSamaraweera for a conversation about building engaged communities & creator networking.
In this episode we discuss Sophia Zarate’s journey of accidentally creating one of the most engaged, tight-knit communities of Latinos in Corporate NYC through her non-profit @CorporatePeroLatinos. Motivated by her mission to demystify the corporate world and expose the not so glamorous things of what it means to be a “corporate girlie” as a Latina. Like many great creators, born during COVID and the days of WFH, Sophia shares the story of realizing she had created something worthwhile and how she navigated the Creator world once she found herself in it. Spilling her gems when it comes to Creator Networking and the way to (and not to) ask for help as a growing Creator, this is an episode for those looking to grow and unsure where to start.
@Sophiealamexicana is the Founder and CEO of Corporate Pero Latinos (@corporateperolatinos), a digital creator, and proud Mexican American born and raised in Laredo, TX.
Jump-To:
0:00 - Intro
2:38 - @SophieLaMexicana Origin Story
6:40 - Creating Something Worthwhile
14:50 - Navigating Virality
23:23 - Creator Networking
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