• Under the Influence with Jo Piazza

  • Auteur(s): Jo Piazza
  • Podcast

Under the Influence with Jo Piazza

Auteur(s): Jo Piazza
  • Résumé

  • Under the Influence is a deep dive into social media, a place haunted by aspirational marketing where it feels like every other person is a social media influencer trying to sell you something, all while posed in perfect houses that never seem to get messy. And behind this airbrushed perfection is money, so much money. Billions and billions of dollars. Journalist and mom Jo Piazza looks at how we got here, what it all means and how the commodification of every single aspect of our lives is driving everyone (but mostly women and mothers) a little insane.
    Jo Piazza
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Épisodes
  • We've Lost the Plot in Skincare
    Jan 30 2025
    Why are the skincare girlies always washing their faces? Are all those products they push on social media any good or are they just getting paid to promote them? Today we're breaking down all the social skincare myths and tricks with skincare professional Jordan Samuel. What really works? What is all b.s." And what is the worst skincare product I was tricked into buying this year. Learn more about Jordan and his wonderful products here: Join our newsletter community here. Pre-order EVERYONE IS LYING TO YOU here. Visit our lovely sponsors here.
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    47 min
  • The Cult-Like Tactics of Marketers and Influencers with Mara Einstein
    Jan 28 2025
    Marketing expert Mara Einstein reveals how modern marketing tactics mirror cult recruitment strategies. When she noticed the eerie similarities between the NXIVM cult and LuLaRoe's business practices, she began researching how marketers manipulate consumers through digital platforms. She breaks down why your late-night shopping sprees are no accident, how AI is making advertising even more deceptive, and why influencers function as "cult light" leaders guiding our purchasing decisions. Einstein, who appears in Netflix's "Buy Now: The Shopping Conspiracy," also explains why the current social media marketing model is unsustainable and offers practical tools for resisting manipulation in an increasingly predatory digital marketplace. Grab Mara's new book Hoodwinked: How Marketers Use the Same Tactics as Cults here. Join our newsletter community here. Pre-order EVERYONE IS LYING TO YOU here. Visit our lovely sponsors here.
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    53 min
  • The Myth of the Good Mother
    Jan 23 2025
    The myth of the good mother in absolute BS and it has pushed too many women into spirals of shame and guilt for not being "enough." Today we are debunking all of the pseudo science, flawed studies and media archetypes that contributed to the myth of the good mother so that we can talk about the reality of being a mom. Our guest is Nancy Reddy, author of The Good Mother Myth. The conversation also dives into practical steps for sharing domestic responsibilities and fostering more genuine, joyful parenting experiences. Order The Good Mother Myth here. Follow Nancy on substack here. Join our newsletter community here. Pre-order EVERYONE IS LYING TO YOU here. Visit our lovely sponsors here.
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    49 min

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