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Laura Lopuch shares invaluable insights and practical advice for mom entrepreneurs. The conversation delves into her journey from a paralegal to a successful business owner using effective, authentic cold email strategies. Laura and Julie discuss the challenges of balancing motherhood with entrepreneurship, the importance of focused time, and how to leverage minimalistic marketing techniques to achieve high returns. Laura also offers guidance on starting and maintaining a business with limited resources, ensuring sustained success while prioritizing family time. Don't miss Laura's tips on refining offers, prequalification processes, and creating strategic partnerships through personalized communication.

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00:00 Introduction and Setting the Stage

02:52 Sleep Struggles and Parenting Challenges

05:17 Building a Business with Little Ones

07:41 The Cold Email Strategy

11:34 Balancing Motherhood and Entrepreneurship

14:55 Exploring Other Marketing Strategies

17:02 The Power of Cold Emails

20:17 Finding and Connecting with Your Audience

24:39 Balancing Motherhood and Entrepreneurship

25:15 The 12-Hour Work Week Experiment

28:30 Maximizing Productivity with Limited Time

31:20 Client Work and Business Models

33:00 Adapting Business Strategies Over Time

36:26 The Importance of Self-Care and Boundaries

40:53 Empowering Women Entrepreneurs

41:49 The Power of Cold Emails

48:08 Final Thoughts and Contact Information

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Email me at julie@wandermode.co
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