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There are lots of different strategies out there for launching your offers. Live launches to evergreen launches. Holding launch or “conversion” events like challenges, webinars, workshops or summits.

But what if the success of your launch was not determined by the type of launch you do, but what you do in the weeks leading up to that launch?

Brenna McGowan calls this the “pre-launch” and it’s the critical piece you may have been missing if your last launch didn’t create the results you wanted.

In this episode, we dive into:

• what’s a pre-launch and how do you use it?
• how to get your audience ready to buy your offer (before it’s even on sale)
• how to pre-sell your next program or course
• the number one thing most entrepreneurs skip that is essential to launch success
• What to do if you’re launching a brand new offer

>>MEET BRENNA<<

Brenna McGowan is a launch strategist, copywriter, and creator of Anticipation Marketing™. She helps coaches, course creators, and high-end service providers increase launch revenue, call in perfect-fit clients, and reduce launch burnout with a strategic pre-launch.

>>CONNECT WITH BRENNA<<

https://brennamcgowan.co/cheatsheet/

https://www.instagram.com/brennamcgowanco/ https://www.facebook.com/groups/behindthelaunchwithbrennamcgowan https://brennamcgowan.co

>>LET’S CONNECT<<

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• https://www.entrepreneurschool.ca/content

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