Academic Career

From its creation as a mail-order record company to the literal launch of Virgin Galactic, today Virgin is one of the premier ‘way-of-life’ brands in the world, trusted and enjoyed by many millions of people. In Business Stripped Bare, Sir Richard Branson shares the inside track on his life in business and reveals the incredible truth about his most risky, brilliant and audacious deals.

With nearly four decades of experience with the good, bad, and ugly of the board universe, Brian Hayward hones in on practical ways to develop the thinking and behaviour necessary for anyone taking this seat. Through real-life examples, and stories featuring Paul McCartney, Kalahari bushmen, Robert Maxwell, camels, Buddhist parables, and the Boeing 737 Max, listeners will see how chairing a board requires leadership competency of its own (distinct from being a director).

Autor best-seller do New York Times com os livros Dar e Receber, Originais e Plano B, Adam Grant foi até o Fórum Econômico Mundial em Davos para descobrir o que os líderes mais visionários e influentes do mundo têm a dizer sobre o poder e seu papel transformador na nossa sociedade. E você pode ficar surpreso com o que ele descobriu.

The Space Barons is the story of a group of billionaire entrepreneurs who are pouring their fortunes into the epic resurrection of the American space program. Nearly a half century after Neil Armstrong walked on the moon, these Space Barons—most notably Elon Musk and Jeff Bezos, along with Richard Branson and Paul Allen—are using Silicon Valley-style innovation to dramatically lower the cost of space travel and send humans even further than NASA has gone.

Over 30 different examples of situations and ideas to show you how you can change your approach and change your life. Looking to nail an interview? Want to make a better first impression on a date? Trying to make your money go further? Bet you never thought being a bit more psychopath could be the answer. Time to grab that bulls**t by the horns! Dr. Kevin Dutton studies psychopaths, and his latest subject is SAS hero Andy McNab. Andy’s a bit different; he’s a good psychopath.

Chocolate Covered Money is for anyone who eats chocolate, has shopped for chocolate as a gift, or has wondered what really goes on at the chocolate store "in a mall near you." Chocolate is a big business, and makes a lot of money. This book "pulls the curtain back" for a behind-the-scenes look at the people who own chocolate companies, how they make chocolate, and their celebrity friends.

Danielle Bernstein spent her youth shopping at discount department stores, getting boozy in suburban backyards, and proposing marriage to every boy she dated. By age 19, she was a college dropout living in a West Village shoebox with three roommates and only six months to prove that her blog, @WeWoreWhat, could become a full blown career...or else board the train back to her mom's house. This Is Not a Fashion Story is the down and dirty tale of how a Long Island-born teenager became one of the most recognizable names in fashion.

This powerful collection of stories reveals how the world's leading women in business have overcome some of life's biggest challenges to reach the top of their professions. This is an audiobook written for every current and aspiring leader, revealing the things that leaders rarely talk about; the behind-the-scenes struggles. The women in these stories are powerful, internationally diverse and have impressive leadership accomplishments.

Stan McChrystal served for 34 years in the US Army, rising from a second lieutenant in the 82nd Airborne Division to a four-star general, in command of all American and coalition forces in Afghanistan. During those years he worked with countless leaders and pondered an ancient question: "What makes a leader great?" He came to realize that there is no simple answer. McChrystal profiles 13 famous leaders from a wide range of eras and fields - from corporate CEOs to politicians and revolutionaries. He uses their stories to explore how leadership works in practice.

After Steve Jobs was unceremoniously dismissed from Apple, he turned his attention to a little-known graphics art company that he owned called Pixar. One day, out of the blue, Jobs called Lawrence Levy, a Harvard-trained lawyer and Silicon Valley executive to whom he had never spoken before, in the hope of persuading Levy to help him get Pixar on the right track. What Levy found in Pixar was a company on the verge of failure. To Pixar and Beyond is the extraordinary story of what happened next.

In Hot Seat, Immelt offers a rigorous and raw interrogation of himself and his tenure, detailing for the first time his proudest moments and his biggest mistakes. The most crucial component of leadership, he writes, is the willingness to make decisions. But knowing what to do is a thousand times easier than knowing when to do it. Perseverance, combined with clear communication, can ensure progress, if not perfection, he says.

Tony Hsieh’s first successful venture was in middle school, selling personalized buttons. At Harvard, he made a profit compiling and selling study guides. In 1998, Hsieh sold his first company to Microsoft for $265 million. About a decade later, he sold online shoe empire Zappos to Amazon for $1.2 billion. The secret to his success? Making his employees happy. Drawing on interviews with a wide range of people whose lives Hsieh touched, Angel Au-Yeung and David Jeans craft a rich portrait of a man who was plagued by the pressure to succeed but who never lost his generous spirit.

As a 24-year-old line cook, Ellen Marie Bennett couldn't stand the kitchen staff’s poorly designed, cheaply made aprons. So when her head chef announced he was ordering a new batch, she blurted out, “Chef, I have an apron company” - even though she had no company, no business plan - just a glimmer of a design idea and a business license. Through hustle and a willingness to leap into the unknown, time and time again, she built that first order into a multi-million-dollar company called Hedley & Bennett.

Jack Welch’s innovative leadership strategies revived a lagging GE, transforming it into a powerhouse with a staggering $300 billion-plus market capitalization. In writing Jack Welch and the GE Way, author Robert Slater was given unprecedented access to Welch and other prominent GE insiders. What emerged is a brilliant portrait that tells you what makes Jack Welch tick. Learn how to work the Welch magic on your own company.

After failing at 22 other jobs, Barbara Corcoran borrowed $1,000 from her boyfriend, quit her job as a diner waitress, and started a tiny real estate office in New York City. Using 24 unconventional lessons learned from her mom, Barbara built that tiny company into a $4 billion business, and today she's richer than her wildest childhood dreams.

Tesla Motors and CEO Elon Musk have become household names, shaking up the staid auto industry by creating a set of innovative electric vehicles that have wowed the marketplace and defied conventional wisdom. But behind the hype, Tesla has some serious deficiencies that raise questions about its sky-high valuation, and even its ultimate survival. In Ludicrous, journalist and auto industry analyst Edward Niedermeyer lays bare the disconnect between the popular perception of Tesla and the day-to-day realities of the company - and the cars it produces.

"This book is in part a detective story. After 9/11 I knew, if I needed further reinforcement, that we are living in a new world - the world of a global capitalist economy that is vastly more flexible, resilient, open, self-correcting, and fast-changing than it was even a quarter century earlier. It's a world that presents us with enormous new possibilities but also enormous new challenges. The Age of Turbulence is my attempt to understand the nature of this new world." (Alan Greenspan)

United Airlines, the iconic brand that invented the “Friendly Skies” and built modern aviation, found itself amid rough turbulence and was anything but united in 2015. With its reputation in freefall, operations and profits cratering, customer and employee trust fraying—and competitors pushing into coveted routes—United needed a new captain to turn things around, fast.

In 2001, General Motors hired Bob Lutz out of retirement with a mandate to save the company by making great cars again. He launched a war against penny pinching, office politics, turf wars, and risk avoidance. After declaring bankruptcy during the recession of 2008, GM is back on track thanks to its embrace of Lutz's philosophy. When Lutz got into the auto business in the early sixties, CEOs knew that if you captured the public's imagination with great cars, the money would follow.

A transformative leadership approach is necessary in a world where toxic work environments and disengaged employees have become all too common. Lyndsay Dowd, the visionary business coach, founder, and podcast presenter, is on a mission to transform the landscape of leadership. Meet her. Lyndsay advocates for psychological safety, connection, and collaboration as the fundamental components of effective leadership, as the era of intimidation and aggression has come to an end.