Academic English

There's a Customer Born Every Minute reveals the lost wisdom of famous entrepreneur and showman, P. T. Barnum. Barnum was much more than a showman; he was a dedicated businessman and entrepreneur with a razor-sharp mind. In this delightful and absorbing new edition, Joe Vitale reveals the secrets of Barnum's success and shares the 10 key business practices that Barnum developed and lived by.

Masters of Doom is the amazing true story of the Lennon and McCartney of video games: John Carmack and John Romero. Together, they ruled big business. They transformed popular culture. And they provoked a national controversy. More than anything, they lived a unique and rollicking American Dream, escaping the broken homes of their youth to produce the most notoriously successful game franchises in history - Doom and Quake - until the games they made tore them apart. This is a story of friendship and betrayal, commerce and artistry.

Canadian botanist, biochemist, and visionary Diana Beresford-Kroeger's startling insights into the hidden life of trees have already sparked a quiet revolution in how we understand our relationship to forests. Now, in a captivating account of how her life led her to these illuminating and crucial ideas, she shows us how forests can not only heal us but save the planet.

From Harvard psychology professor Richard Alpert to psychedelic and spiritual icon, Ram Dass tells here, for the first time, the full arc of his remarkable life. Populated by a cast of luminaries, this intimate memoir chronicles Ram Dass’ life across nine decades of cultural and spiritual transformation that resonate with us to this day.

In the late 1940s, a small pack of wolves crossed the ice of Lake Superior to the island wilderness of Isle Royale, creating a perfect "laboratory" for a long-term study of predators and prey. As the wolves hunted and killed the island's moose, a young graduate student named Dave Mech began research that would unlock the mystery of one of nature's most revered (and reviled) animals - and eventually became an internationally renowned and respected wolf expert. This is the story of those early years.

University of Berkshire Hathaway is a remarkable retelling of the lessons, wisdom, and investment strategies handed down personally from Warren Buffett and Charlie Munger to shareholders during 30 years of their closed-door annual meetings. From this front row seat, you'll see one of the greatest wealth-building records in history unfold, year by year. If you're looking for dusty old investment theory, there are hundreds of other books waiting to cure you of insomnia. However, if you're looking for an investing book that's as personal as it is revelatory, look no further.

Almost 10 years ago, Bloomberg journalist Brad Stone captured the rise of Amazon in his best seller The Everything Store. Since then, Amazon has expanded exponentially, inventing novel products like Alexa and disrupting countless industries, while its workforce has quintupled in size and its valuation has soared to nearly two trillion dollars.

From the chef behind Momofuku and star of Netflix’s Ugly Delicious—an intimate account of the making of a chef, the story of the modern restaurant world that he helped shape, and how he discovered that success can be much harder to understand than failure. Full of grace, candor, grit, and humor, Eat a Peach chronicles David Chang’s switchback path. Along the way, Chang gives us a penetrating look at restaurant life, in which he balances his deep love for the kitchen with unflinching honesty about the industry’s history of brutishness and its uncertain future.

When he was six years old, Roger Penrose discovered a sundial in a clearing near his house. Through that machine made of light, shadow, and time, Roger glimpsed a “world behind the world” of transcendently beautiful geometry. It spurred him on a journey to become one of the world’s most influential mathematicians, philosophers, and physicists. Penrose would prove the limitations of general relativity, set a new agenda for theoretical physics, and astound colleagues and admirers with the elegance and beauty of his discoveries.

This is Gordon Ramsay’s autobiography – the first time he has told the full story of how he became the world’s most famous and infamous chef: his difficult childhood, his brother’s heroin addiction and his failed first career as a footballer: all of these things have made him the celebrated culinary talent and media powerhouse that he is today.

Sometimes in medicine the only way to know what is truly going on in a patient is to operate, to look inside with one's own eyes. This audio is exploratory surgery on medicine itself, laying bare a science not in its idealized form, but as it actually is - complicated, perplexing, and profoundly human. Atul Gawande offers an unflinching view from the scalpel's edge, where science is ambiguous, information is limited, the stakes are high. In dramatic and revealing stories of patients and doctors, he explores how deadly mistakes occur and why good surgeons go bad.

Indira Nooyi's meteoric rise and success has been charted by every newspaper and business journal in the world, but how many of us know the person behind the image? The Secret of Success: The Story of Indira Nooyi gives us a rare insight into Nooyi's life, her childhood, the choices she made, the struggles she faced and the lessons she learnt on her way to the top.

Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now.

Death is undeniable and unavoidable. We must accept it; there is no other choice. But coming to terms with our mortality can profoundly influence how we live—and how we die. Having been a hospice nurse for decades, Penny Hawkins Smith is an expert on death and dying. As a recovering alcoholic and former drug addict, she knows what it means to change course and become a meaningful contributor to society. Through her work with death, Penny found her purpose in life. In Influencing Death, Penny brings transparency and levity to the grim topic of death.

"Probably in the life of everyone there comes a time when he is inclined to go over again the events, great and small, which have made up the incidents of his work and pleasure, and I am tempted to become a garrulous old man, and tell some stories of men and things which have happened in an active life. In some measure I have been associated with the most interesting people our country has produced, especially in business - men who have helped largely to build up the commerce of the United States...."

Aristotle wrote on everything from the shape of seashells to sterility, from speculations on the nature of the soul to meteorology, poetry, art, and even the interpretation of dreams. Apart from mathematics, he transformed every field of knowledge that he touched. Above all, Aristotle is credited with the founding of logic. When he first divided human knowledge into separate categories, he enabled our understanding of the world to develop in a systematic fashion.

She was a successful ad sales rep in Manhattan. He was a homeless 11-year-old panhandler on the street. He asked for spare change; she kept walking. But then something stopped her in her tracks, and she went back. And she continued to go back, again and again. They met up nearly every week for years and built an unexpected, life-changing friendship that has today spanned almost three decades.

Fresh out of Glasgow Veterinary College, to the young James Herriot 1930s Yorkshire seems to offer an idyllic pocket of rural life in a rapidly changing world. But from his erratic new colleagues, brothers Siegfried and Tristan Farnon, to incomprehensible farmers, herds of semi-feral cattle, a pig called Nugent and an overweight Pekingese called Tricki Woo, James finds he is on a learning curve as steep as the hills around him. And when he meets Helen, the beautiful daughter of a local farmer, all the training and experience in the world can’t help him.

David Starr Jordan was a taxonomist, a man possessed with bringing order to the natural world. In time, he would be credited with discovering nearly a fifth of the fish known to humans in his day. When his specimen collections were demolished by lightning, by fire, and eventually by the 1906 San Francisco earthquake, many might have given up, given in to despair. But Jordan? He surveyed the wreckage at his feet, found the first fish that he recognized, and confidently began to rebuild his collection. And this time, he introduced one clever innovation.

The financial establishment---banks and investment bankers, such as Citigroup, Bear Stearns, Lehman, UBS, Goldman Sachs, Merrill Lynch, and Morgan Stanley---were the cowboys, recklessly assuming risks, leveraging up to astronomical levels, and driving the economy to the brink of disaster.