Academic Life

Claude C. Hopkins fut l'un des pionniers de la publicité moderne et copywriter de génie. Il était persuadé que la publicité n'existait que pour vendre quelque chose et que ses effets devaient être mesurables. Ce modeste fils de marchand de chandelles a été imprimeur, journaliste, essayiste, éditeur de livres, de journaux populaires, homme de lettres et fondateur d'associations. Un vrai touche-à-tout ! Parti de rien, jusqu' à devenir le Père fondateur des États-Unis, cette biographie révèle les chemins qui l'ont mené au succès et à la gloire.

Stewart Brand has long been famous if you know who he is, but for many people outside the counterculture, early computing, or the environmental movement, he is perhaps best known for his famous mantra “Stay Hungry. Stay Foolish.” Steve Jobs’s endorsement of these words as his code to live by is fitting; Brand has played many roles, but one of the most important is as a model for how to live.

Harvard geometer and Fields medalist Shing-Tung Yau has provided a mathematical foundation for string theory, offered new insights into black holes, and mathematically demonstrated the stability of our universe. In this autobiography, Yau reflects on his improbable journey to becoming one of the world’s most distinguished mathematicians. With complicated ideas explained for a broad audience, listeners not only get insights into the life of an eminent mathematician, but also an accessible way to understand advanced and highly abstract concepts in mathematics and theoretical physics.

Charting his 15 years working as a GP, from rookie to becoming a partner in one of the UK’s busiest surgeries, Dr Amir Khan’s stories are as much about community and care as they are about blood tests and bodily fluids. Along the way, he introduces us to the patients that have taught him about love, loss and family - from the regulars to the rarities - giving him the most unbelievable highs and crushing lows and often in just 10 minutes.

Ted Sorensen, John F. Kennedy's closest advisor, recounts in full, for the first time, his experience counseling Kennedy through some of the most dramatic moments in American history. Rising from legislative assistant to speechwriter and advisor, the young lawyer from Nebraska worked closely with JFK on his most important speeches, as well as his book Profiles in Courage. Sorensen encouraged the junior senator's political ambitions and was later named special counsel to the president.

Like many of us, Lisa Wells has spent years overwhelmed by news of apocalyptic-scale climate change and a coming sixth extinction. She did not need to be convinced of the stakes. But what can be done? Wells embarked on a pilgrimage, seeking answers in dedicated communities - outcasts and visionaries - on the margins of society.

From the moment the ship docked in Le Havre, en route to Paris, in the fall of 1948, Julia had an awakening that changed her life. Soon this tall, outspoken gal from Pasadena, California, who didn't speak a word of French and knew nothing about the country, was steeped in the language, chatting with purveyors in the local markets, and enrolled in the Cordon Bleu.

At 23, Jane Goodall made her first voyage to Africa and began her determined steps to achieve her goal of studying animals by living among them. In My Life with the Chimpanzees, she shares the remarkable journey which took her from her childhood in London to the realization of her dream in the wilds of Gombe, Tanzania.

Disequilibrium tells the story of the creation of the Quirimbas National Park and the author's simultaneous descent into the uncontrolled cycles of mania and depression that characterize bipolar disorder and threaten the lives and wellbeing of those affected. The author's struggles to establish the park in the face of widespread poaching and appalling human poverty parallel his painstaking efforts to regain both ‘a functional approximation of sanity’ and then the love and respect of his wife and family. A photo gallery accompanies the text. 

These are the extraordinary realities of the NHS front line. From the historic junior doctor strikes to the 'humanitarian crisis' declared by the Red Cross, the overstretched health service is on the precipice. This is a powerful polemic on its systematic degradation and a letter of optimism to that same health service and those who support it. It captures with tenderness a new doctor's experiences of an NHS at breaking point.

"Spectacular" is a mild word for describing the strange experiment with life that comprises the story of Nikola Tesla, and "amazing" fails to do adequate justice to the results that burst from his experiences like an exploding rocket. It is the story of the dazzling scintillations of a superman who created a new world.

Madison’s “insightful memoir” (The Wall Street Journal) is “a true delight to read as she uncovers her love for all real foods, peeling off layer by layer like an onion, recounting her own personal, culinary, and gardening experiences” (Lidia Bastianich). Thanks to her beloved cookbooks and groundbreaking work as the chef at Greens Restaurant in San Francisco, Deborah Madison, though not a vegetarian herself, has long been revered as this country's leading authority on vegetables.

Examining the life of Jeff Bezos from his humble beginnings in Albuquerque to the present day, as CEO of Amazon, this book talks about the inspirations and influences that made Jeff Bezos the man he is today. Be inspired as you learn about some of the principles that have guided Jeff Bezos to success.

Arnold Palmer taught world-class pro golf instructor Brad Brewer how to play golf. But that was just the beginning. For more than 30 years, Palmer taught Brad how to live. As a businessman, a father, a celebrity, a philanthropist, and a friend, Palmer showed those around him that true success has nothing to do with the final score - and everything to do with how you play the game.

An autobiography usually requires a justification. The great autobiographies—those by Benvenuto Cellini, Jean-Jacques Rousseau, Benjamin Franklin, and Henry Brooks Adams—were justified by their authors living in interesting times, harboring radically new ideas, or participating in great events. Joseph Epstein qualifies on none of these counts. His life has been quiet, lucky in numerous ways, and far from dramatic. But it has also been emblematic of the great changes in our country since World War II. Never Say You’ve Had a Lucky Life is an intimate look at one life steeped in radical change.

Based on the interviews broadcast on BBC Radio 4's hugely popular series, The Life Scientific: Explorers takes science out of its box and introduces us to the men and women who make it happen. The explorers featured in this volume include: Michele Dougherty, the mathematician who persuaded the Cassini mission to Saturn to make a diversion; Richard Fortey on his love of trilobites; Monica Grady, Meteorite Lady; neurosurgeon Henry Marsh on slicing through our thoughts; the Director of the British Antarctic Survey, Jane Francis; Brian Cox on quantum mechanics; and Nobel Prize winner John Sulston on why he thought it would be a good idea to sequence the human genome.

This is a delightfully insightful overview of the life and work of Herbert Spencer, the famous evolutionist of the 19th century. Although Spencer's thought is not without controversy, he was nevertheless responsible for a number of important contributions, not the least of which is his coining of the term "survival of the fittest", which Charles Darwin (on the advice of Alfred Russel Wallace) used as a placeholder for his more generalistic term, "natural selection". 

Before Mary Kay, Martha Stewart, and Joy Mangano, there was Brownie Wise, the charismatic Tupperware executive who converted postwar optimism into a record-breaking sales engine powered by American housewives. In Life of the Party, Bob Kealing offers the definitive portrait of Wise, a plucky businesswoman who divorced her alcoholic husband, started her own successful business, and eventually caught the eye of Tupperware inventor Earl Tupper, whose plastic containers were collecting dust on store shelves.

One More Light takes you on a journey with veteran firefighter and paramedic James Geering. As each chapter unfolds, the heart-wrenching stories are coupled with a unique physical and mental health perspective about preventing tragedy and unnecessary suffering. It’s about maximizing the wellness and fulfillment of one another. But most of all, this is a book that ultimately leaves you with the hope that, with us at our best, we have a fighting chance to thrive in an uncertain world. 

In Vera Rubin: A Life, Jacqueline Mitton and Simon Mitton provide a detailed, accessible overview of Rubin's work, showing how she leveraged immense curiosity, profound intelligence, and novel technologies to help transform our understanding of the cosmos. But Rubin's impact was not limited to her contributions to scientific knowledge. She also helped to transform scientific practice by promoting the careers of women researchers. Not content to be an inspiration, Rubin was a mentor and champion for hiring women faculty and honoring them with awards historically exclusive to men.