Advertising Marketing
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How to Write a Good Advertisement
- A Short Course in Copywriting
- Auteur(s): Victor O. Schwab
- Narrateur(s): Scott R. Pollak
- Durée: 8 h et 13 min
- Version intégrale
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Call it advertising, call it promotion, call it marketing, but whatever you call it, every business and organization depends on words with impact. You need to grab the attention of potential customers, clients, or supporters and call them to action. Few among us are born talented copywriters, that rare combination of both facile wordsmiths and natural salespeople. Most of us need some help, and even naturals can improve by studying the best. Victor O. Schwab was one of the greats.
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How to Write a Good Advertisement
- A Short Course in Copywriting
- Narrateur(s): Scott R. Pollak
- Durée: 8 h et 13 min
- Date de publication: 2023-12-14
- Langue: Anglais
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Call it advertising, call it promotion, call it marketing, but whatever you call it, every business and organization depends on words with impact. You need to grab the attention of potential customers, clients, or supporters and call them to action....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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The Hero and the Outlaw
- Building Extraordinary Brands Through the Power of Archetypes
- Auteur(s): Margaret Mark, Carol S. Pearson
- Narrateur(s): Randye Kaye
- Durée: 15 h et 16 min
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A brand's meaning—how it resonates in the public heart and mind—is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. This groundbreaking book provides the illusive and compelling answer. Using studies drawn from the experiences of Nike, Marlboro, Ivory, and other powerhouse brands, the authors show that the most successful brands are those that most effectively correspond to fundamental patterns in the unconscious mind known as archetypes.
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The Hero and the Outlaw
- Building Extraordinary Brands Through the Power of Archetypes
- Narrateur(s): Randye Kaye
- Durée: 15 h et 16 min
- Date de publication: 2022-08-30
- Langue: Anglais
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A brand's meaning—how it resonates in the public heart and mind—is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Building Brand Communities: How Organizations Succeed by Creating Belonging
- Auteur(s): Carrie Melissa Jones, Charles Vogl
- Narrateur(s): Caroline Miller
- Durée: 8 h et 10 min
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An authentic brand community is more than just people buying your product or working alongside one another. This audiobook articulates the critical roles of mutual concern, common values, and shared experiences in creating fiercely loyal customer and collaborator relationships. Carrie Melissa Jones and Charles Vogl argue that in an authentic and enriching community, members have mutual concern for one another, share personal values, and join together in meaningful shared experiences, whether online or off. On the deepest level, brands must help members grow into who they want to be.
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It's Time to Come Together
- Écrit par Jody Harbour le 2023-03-27
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Building Brand Communities: How Organizations Succeed by Creating Belonging
- Narrateur(s): Caroline Miller
- Durée: 8 h et 10 min
- Date de publication: 2020-05-15
- Langue: Anglais
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An authentic brand community is more than just people buying your product or working alongside one another. This audiobook articulates the critical roles of mutual concern, common values, and shared experiences in creating fiercely loyal customer and collaborator relationships....
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Prix courant: 28,23$ ou 1 crédit
Prix réduit: 28,23$ ou 1 crédit
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Summary of How to Talk to Anyone
- 92 Little Tricks for Big Success in Relationships by Leil Lowndes: Key Takeaways & Analysis
- Auteur(s): Best Self Audio
- Narrateur(s): Best Self Audio
- Durée: 1 h et 31 min
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Leil Lowndes is a psychologist, motivational speaker, and author who specializes in communication. She authored ten best-selling books and has appeared on countless talk shows. How to Talk to Anyone was published in 2003 and has remained popular since. It is aimed at people looking to improve their business and social relationships. This audiobook encapsulates key takeaways found in the original book. We’ve also provided an in-depth analysis as well as removing any fluff to save you hours of your time.
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Summary of How to Talk to Anyone
- 92 Little Tricks for Big Success in Relationships by Leil Lowndes: Key Takeaways & Analysis
- Narrateur(s): Best Self Audio
- Durée: 1 h et 31 min
- Date de publication: 2020-01-31
- Langue: Anglais
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Leil Lowndes is a psychologist, motivational speaker, and author who specializes in communication. She authored ten best-selling books and has appeared on countless talk shows. How to Talk to Anyone was published in 2003 and has remained popular since....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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The Funnel: 10 Secrets of Extraordinary Church Growth
- Auteur(s): Ross Turner
- Narrateur(s): Ross Turner
- Durée: 5 h et 58 min
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The Funnel: 10 Secrets of Extraordinary Church Growth is an absolute deep dive into the world of advertising, branding, and digital marketing for Christian churches and ministries. Incredibly detailed and practical teaching on social media content, Google marketing, website strategies, paid ads, and branding. Written by an absolute industry best. This audiobook isn't a bunch of high-view talk, it is deeply practical. You can expect to finish this audiobook with the clear tools on how to reach more people for your ministry.
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The Funnel: 10 Secrets of Extraordinary Church Growth
- Narrateur(s): Ross Turner
- Durée: 5 h et 58 min
- Date de publication: 2020-12-16
- Langue: Anglais
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The Funnel: 10 Secrets of Extraordinary Church Growth is an absolute deep dive into the world of advertising, branding, and digital marketing for Christian churches and ministries....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Smarter, Faster, Cheaper
- Non-Boring, Fluff-Free Strategies for Marketing and Promoting Your Business
- Auteur(s): David Sitemen Garland
- Narrateur(s): Erik Synnestvedt
- Durée: 5 h et 59 min
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We're in "wild west" times for business. Thanks to social media and new technologies, customer-brand relationships are suddenly wide open and up for grabs. Big players are getting taken down, while upstarts are starting up, gunning for market share, and outmaneuvering the Goliaths. So, just when a rethink might seem in order, why do so many act like it's 1982 all over again? Why do they believe product pushing still works?
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Smarter, Faster, Cheaper
- Non-Boring, Fluff-Free Strategies for Marketing and Promoting Your Business
- Narrateur(s): Erik Synnestvedt
- Durée: 5 h et 59 min
- Date de publication: 2011-05-03
- Langue: Anglais
- We're in "wild west" times for business. Thanks to social media and new technologies, customer-brand relationships are suddenly wide open and up for grabs...
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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How to Write a Top 1% Business Newsletter
- 7 Ways to Differentiate Your Content
- Auteur(s): Category Pirates, Nicolas Cole, Eddie Yoon, Autres
- Narrateur(s): Jason DeFillippo
- Durée: 54 min
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Short, sweet, and jam-packed with incredibly valuable insights, this “mini-book” is a goldmine of mental pivots and actionable insights that will help you cut through the noise of your industry and become a voice of thought leadership at scale.
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How to Write a Top 1% Business Newsletter
- 7 Ways to Differentiate Your Content
- Narrateur(s): Jason DeFillippo
- Durée: 54 min
- Date de publication: 2022-11-23
- Langue: Anglais
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Short, sweet, and jam-packed with incredibly valuable insights, this “mini-book” is a goldmine of mental pivots and actionable insights that will help you cut through the noise of your industry and become a voice of thought leadership at scale....
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Prix courant: 4,95$ ou 1 crédit
Prix réduit: 4,95$ ou 1 crédit
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Branding & Marketing for Startups
- The Do-It-Yourself Plan to Launch and Promote Your New Small Business or Personal Brand Today! The Secret Strategy for Rapid Growth and Advertising Success
- Auteur(s): David Marcel
- Narrateur(s): William Blogs
- Durée: 3 h et 7 min
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Filled with real-world examples and actionable advice, this audiobook is perfect for newly minted startups or current entrepreneurs who wish to increase their customer base. Even if you have no marketing experience at all, you can still master the basics of cost-effective and profitable digital marketing. You simply need the right guide to lead you through the process.
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Branding & Marketing for Startups
- The Do-It-Yourself Plan to Launch and Promote Your New Small Business or Personal Brand Today! The Secret Strategy for Rapid Growth and Advertising Success
- Narrateur(s): William Blogs
- Durée: 3 h et 7 min
- Date de publication: 2020-09-15
- Langue: Anglais
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Filled with real-world examples and actionable advice, this audiobook is perfect for newly minted startups or current entrepreneurs who wish to increase their customer base....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Facebook and Instagram Advertising: For Businesses
- Business Lead Generation Books
- Auteur(s): Joel Erlichson
- Narrateur(s): Joel Erlichson
- Durée: 34 min
- Version intégrale
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In the ever-evolving world of digital marketing, standing out and reaching the right audience is critical. Facebook and Instagram Advertising: For Businesses is your road map to achieving effective and targeted marketing on two of the world's leading social media platforms.
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Facebook and Instagram Advertising: For Businesses
- Business Lead Generation Books
- Narrateur(s): Joel Erlichson
- Série: for Businesses : Business Lead Generation Books
- Durée: 34 min
- Date de publication: 2023-07-20
- Langue: Anglais
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In the ever-evolving world of digital marketing, standing out and reaching the right audience is critical. Facebook and Instagram Advertising: For Businesses is your road map to achieving effective and targeted marketing on two of the world's leading social media platforms....
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Prix courant: 4,95$ ou 1 crédit
Prix réduit: 4,95$ ou 1 crédit
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Understanding Digital Marketing
- Marketing Strategies for Engaging the Digital Generation
- Auteur(s): Damian Ryan
- Narrateur(s): James Langton
- Durée: 16 h et 1 min
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The world of digital media is changing at a phenomenal pace. Constantly evolving technologies are transforming not just how we access our information but how we interact and communicate with one another on a global scale. Understanding Digital Marketing is a practical, no-nonsense guide to web-marketing, the rules of new media, and researching the new generation of digital consumers. This fourth edition has been thoroughly revised with more information, fresh examples and case studies, and the latest developments in the industry.
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worth your time
- Écrit par Kevin Mcisaac le 2019-07-08
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Understanding Digital Marketing
- Marketing Strategies for Engaging the Digital Generation
- Narrateur(s): James Langton
- Durée: 16 h et 1 min
- Date de publication: 2019-01-29
- Langue: Anglais
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A practical, no-nonsense guide to web-marketing, the rules of new media, and researching the new generation of digital consumers, Understanding Digital Marketing has been thoroughly revised with more information, fresh examples and case studies, and the latest developments in the industry....
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Prix courant: 32,00$ ou 1 crédit
Prix réduit: 32,00$ ou 1 crédit
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Facebook Marketing Advertising 2020
- The Ultimate Beginners Guide with the Latest Strategies on How to Become a Top Influencer Even if You Have a Small Business (Social Media Mastery Ads Guide)
- Auteur(s): Robert Grow
- Narrateur(s): Cory Warner
- Durée: 4 h et 24 min
- Version intégrale
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Whether you are just starting or established your business 10 years ago, you will be able to grow your business with Facebook. If you haven’t created your Facebook business page, this is your first step. From there, you can create advertisements following your schedule and budget. By paying attention to your customers’ needs and wants, you will be able to develop some of the most engaging advertisements for your target audience.
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Facebook Marketing Advertising 2020
- The Ultimate Beginners Guide with the Latest Strategies on How to Become a Top Influencer Even if You Have a Small Business (Social Media Mastery Ads Guide)
- Narrateur(s): Cory Warner
- Durée: 4 h et 24 min
- Date de publication: 2019-12-31
- Langue: Anglais
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Whether you are just starting or established your business 10 years ago, you will be able to grow your business with Facebook. If you haven’t created your Facebook business page, this is your first step....
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Prix courant: 15,10$ ou 1 crédit
Prix réduit: 15,10$ ou 1 crédit
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Social Media Marketing 2024
- Mastering Strategies, Influencer Campaigns, and Analytics for Business Growth
- Auteur(s): K. Connors
- Narrateur(s): Anthony Ziello
- Durée: 1 h et 19 min
- Version intégrale
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Unlock the secrets of social media success with "Social Media Marketing 2024: Mastering Strategies, Influencer Campaigns, and Analytics for Business Growth." This ultimate marketing book is your gateway to mastering the ever-evolving world of social media marketing. Whether you're a seasoned pro or just starting out, this book offers a treasure trove of insider tips and tricks designed to elevate your business to new heights.
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Social Media Marketing 2024
- Mastering Strategies, Influencer Campaigns, and Analytics for Business Growth
- Narrateur(s): Anthony Ziello
- Durée: 1 h et 19 min
- Date de publication: 2024-07-19
- Langue: Anglais
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Unlock the secrets of social media success with "Social Media Marketing 2024: Mastering Strategies, Influencer Campaigns, and Analytics for Business Growth." This ultimate marketing book is your gateway to mastering the ever-evolving world of social media marketing.
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Instagram Marketing: How to Dominate Your Niche in 2019 with Your Small Business and Personal Brand by Marketing on a Super Popular Social Media Platform and Leveraging its Influencers
- Auteur(s): Matt Golden
- Narrateur(s): Sam Slydell
- Durée: 3 h et 2 min
- Version intégrale
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If you want to discover how to dominate your niche using Instagram marketing, then pay attention... Instagram is one of the largest social media platforms in the world, and the platform is rapidly growing into one of the most powerful online marketing tools for small businesses and personal brands. If you are currently in business, or if you are planning on launching a business in 2019, you need to consider getting your business on Instagram and start building engagement on this social media giant.
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Useful
- Écrit par Utilisateur anonyme le 2020-12-23
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Instagram Marketing: How to Dominate Your Niche in 2019 with Your Small Business and Personal Brand by Marketing on a Super Popular Social Media Platform and Leveraging its Influencers
- Narrateur(s): Sam Slydell
- Durée: 3 h et 2 min
- Date de publication: 2019-02-13
- Langue: Anglais
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If you want to discover how to dominate your niche using Instagram marketing, then pay attention... Instagram is one of the largest social media platforms in the world, and the platform is rapidly growing into one of the most powerful online marketing tools for small businesses....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Digital Marketing Secrets for Contractors
- 7 Steps to Attract More Leads, Close More Sales & Boost Your Revenue - Using Online Advertising That Works!
- Auteur(s): Matt A. Thibeau
- Narrateur(s): Matt A. Thibeau
- Durée: 2 h et 8 min
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Digital Marketing Secrets for Contractors is the only step-by-step blueprint to help you attract more leads, close more sales, and boost your revenue using online advertising. Nothing is held back! The information, stories, and strategies revealed in this book are battle-tested and proven, many of which are responsible for doubling, tripling, or even quadrupling our client's monthly revenue!
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Amazing Content
- Écrit par Yoshi le 2024-05-15
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Digital Marketing Secrets for Contractors
- 7 Steps to Attract More Leads, Close More Sales & Boost Your Revenue - Using Online Advertising That Works!
- Narrateur(s): Matt A. Thibeau
- Durée: 2 h et 8 min
- Date de publication: 2021-04-26
- Langue: Anglais
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Digital Marketing Secrets for Contractors is the only step-by-step blueprint to help you attract more leads, close more sales, and boost your revenue using online advertising. Nothing is held back....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Dim Sum Strategy
- Bite-Sized Tools to Build Stronger Brands
- Auteur(s): Peter Wilken
- Narrateur(s): Peter Wilken
- Durée: 10 h et 6 min
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Dim Sum Strategy presents a carefully curated selection of proven strategic tools, with insights and anecdotes from three decades working with some of the world’s leading brands at the world’s top agencies. The book is structured to follow the author’s proven Brand Centered Management™ process, with a smattering of different “tools” split into four parts: Discovery, Definition, Direction, and Delivery. Each tool is presented in bite-sized, standalone chunks; you can listen to the book in stepwise fashion or cherry-pick in whatever order you wish—just like a dim sum meal.
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Dim Sum Strategy
- Bite-Sized Tools to Build Stronger Brands
- Narrateur(s): Peter Wilken
- Durée: 10 h et 6 min
- Date de publication: 2024-04-04
- Langue: Anglais
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Dim Sum Strategy presents a carefully curated selection of proven strategic tools, with insights and anecdotes from three decades working with some of the world’s leading brands at the world’s top agencies.
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Prix courant: 31,26$ ou 1 crédit
Prix réduit: 31,26$ ou 1 crédit
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Why Does the Pedlar Sing?
- What Creativity Really Means in Advertising
- Auteur(s): Paul Feldwick
- Narrateur(s): Paul Feldwick
- Durée: 8 h et 28 min
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Throughout history, selling and entertainment have gone hand in hand - from the medieval pedlar and the medicine show, to generations of TV commercials featuring song and dance, comedy, and cartoon animals, right up to today’s celebrities who launch their own multimillion dollar brands. There are good reasons for this; we now understand better than ever before the psychological and sociological reasons why apparent frivolity creates serious business benefits.
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Why Does the Pedlar Sing?
- What Creativity Really Means in Advertising
- Narrateur(s): Paul Feldwick
- Durée: 8 h et 28 min
- Date de publication: 2021-03-05
- Langue: Anglais
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Throughout history, selling and entertainment have gone hand in hand - from the medieval pedlar and the medicine show, to generations of TV commercials featuring song and dance, comedy, and cartoon animals, right up to today’s celebrities who launch their own multimillion dollar brands....
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Prix courant: 27,26$ ou 1 crédit
Prix réduit: 27,26$ ou 1 crédit
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The New Multichannel, Integrated Marketing
- 29 Trends for Creating a Multichannel, Integrated Campaign to Boost Your Profits Now
- Auteur(s): Craig Huey
- Narrateur(s): John Fornoff
- Durée: 4 h et 53 min
- Version intégrale
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You’re losing time, money, and opportunity if your marketing and advertising are underperforming. And with all the brand-new advances in generating leads and sales – your current marketing approach could probably be doing much better. But with all the options out there, it’s difficult to know where to begin. Should you use social media? Digital advertising? Or direct mail? Multichannel integrated marketing is the only advertising approach that strategically combines all of these approaches – and more – to help you get supercharged results.
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The New Multichannel, Integrated Marketing
- 29 Trends for Creating a Multichannel, Integrated Campaign to Boost Your Profits Now
- Narrateur(s): John Fornoff
- Durée: 4 h et 53 min
- Date de publication: 2020-09-16
- Langue: Anglais
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You’re losing time, money, and opportunity if your marketing and advertising are underperforming. And with all the brand-new advances in generating leads and sales – your current marketing approach could probably be doing much better....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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The Client Retention Handbook for Digital Marketing Agencies
- How to Keep Clients on Board Long-Term and Reduce Churn
- Auteur(s): Josh Nelson
- Narrateur(s): Frank Di Piazza
- Durée: 3 h et 15 min
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The Client Retention Handbook For Digital Marketing Agencies is the ultimate must-have guide for anyone running (or starting) a digital agency. While there are hundreds of books focused on "getting" clients, nobody tells you the harsh reality: If you can’t keep clients, you don’t have a business. So how do you get them to stay? Believe it or not, it’s not about results. Getting clients to stay with you longer boils down to three key elements referred to in the book as “the sticky triad”, and you have to get all your ducks in a row….
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The Client Retention Handbook for Digital Marketing Agencies
- How to Keep Clients on Board Long-Term and Reduce Churn
- Narrateur(s): Frank Di Piazza
- Durée: 3 h et 15 min
- Date de publication: 2022-09-02
- Langue: Anglais
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While there are hundreds of books focused on "getting" clients, nobody tells you the harsh reality: If you can’t keep clients, you don’t have a business. So how do you get them to stay? Believe it or not, it’s not about results....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Beyond the Agency Box
- The Phoneless, Meetingless Digital Marketing Agency That Creates Lifetime Happy Clients Without Facebook Ads, Webinars, Google, or SEO
- Auteur(s): Frankie Fihn
- Narrateur(s): Frankie Fihn
- Durée: 5 h et 10 min
- Version intégrale
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Au global
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Performance
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Histoire
Starting a digital marketing agency is a double-edged sword. You get started as a freelancer with no money. You build everything yourself through your blood, sweat, and tears. Then, you discover it’s one of the hardest businesses to scale. You are the product. Before you know it, you have built your own prison of clients who want constant meetings, phone calls, email requests, and they expect miracles.
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Excellent read and listen
- Écrit par George Affleck le 2022-08-17
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Beyond the Agency Box
- The Phoneless, Meetingless Digital Marketing Agency That Creates Lifetime Happy Clients Without Facebook Ads, Webinars, Google, or SEO
- Narrateur(s): Frankie Fihn
- Durée: 5 h et 10 min
- Date de publication: 2021-03-04
- Langue: Anglais
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Starting a digital marketing agency is a double-edged sword. You get started as a freelancer with no money. You build everything yourself through your blood, sweat, and tears. Then, you discover it’s one of the hardest businesses to scale....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Influencer Marketing Strategy
- How to Create Successful Influencer Marketing
- Auteur(s): Gordon Glenister
- Narrateur(s): Neil Whiteside
- Durée: 5 h et 13 min
- Version intégrale
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Au global
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Performance
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Histoire
Influencer marketing can no longer be ignored. Whether it's broad scale celebrity endorsement, or micro-influencers with niche, highly targeted followings, influencer marketing has become a natural extension of content marketing. However, while the opportunities are vast, the very nature of influencer marketing means that a brand must relinquish control of their marketing message to allow the influencer to communicate in their natural style.
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Influencer Marketing Strategy
- How to Create Successful Influencer Marketing
- Narrateur(s): Neil Whiteside
- Durée: 5 h et 13 min
- Date de publication: 2023-02-27
- Langue: Anglais
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Influencer marketing can no longer be ignored. Whether it's broad scale celebrity endorsement, or micro-influencers with niche, highly targeted followings, influencer marketing has become a natural extension of content marketing....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 25,25$ ou 1 crédit
Prix réduit: 25,25$ ou 1 crédit
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