American Business

In Email Marketing Demystified, digital marketing expert Matthew Paulson reveals the strategies and techniques that top email marketers are currently using to build large mailing lists, write compelling copy that converts and generate millions in revenue using their email lists. Regardless of what kind of business you are building, email marketing can serve as the rocket fuel that that will skyrocket your business.

Watching his father struggle to support his family through bigotry and other challenges in being an Italian immigrant, Tom Golisano learned early on the value of thinking outside the box and not letting perception sway your view of reality. Now, for the first time, Golisano shares the political shenanigans, behind-the-scenes stories, significant characters from his remarkable life, and key insights to thrive in your career.

Start your own gym, build a profitable business from scratch, and start changing lives. You have a passion for fitness and helping others achieve their goals. But you’re also stuck working for someone else or living paycheck to paycheck after each training session. Luckily, the combination of hard-won secrets to success and one man’s story of strength offers you a blueprint for building a thriving fitness business from scratch.

In Reefer Madness, the best-selling author of Fast Food Nation investigates America's black market and its far-reaching influence on our society through three of its mainstays - pot, porn, and illegal immigrants.

Circle of Greed is the epic story of the rise and fall of Bill Lerach, once the leading class action lawyer in America and now a convicted felon. For more than two decades, Lerach threatened, shook down and sued top Fortune 500 companies, including Disney, Apple, Time Warner, and—most famously—Enron. Now, the man who brought corporate moguls to their knees has fallen prey to the same corrupt impulses of his enemies, and is paying the price by serving time in federal prison.

Myers was an American journalist and historian who published a series of highly critical and influential studies on the social costs of wealth accumulation.

Before Civil War greenbacks and a national bank network established a uniform federal currency in the United States, the proliferation of loosely regulated banks saturated the early American republic with upward of 10,000 unique and legal bank notes. In Bank Notes and Shinplasters, Joshua R. Greenberg shows how ordinary Americans accumulated and wielded the financial knowledge required to navigate interpersonal bank note transactions.

The working cowhand of old was a dusty laborer, but today's rodeo performers can hone their skills before small-town crowds and be stars in urban coliseums.Historian Kristine Fredriksson follows the evolution of rodeo from the range to Buffalo Bill's Wild West to the extravaganzas in modern times.

Of the world's 200 largest economies, more than half are corporations. They have more influence on our lives than any other institution, but while boards of directors are supposed to police CEOs and provide independent leadership, they have become enabling lapdogs rather than trustworthy watchdogs.

In this take-no-prisoners survey of a nation in the grip of multiple crises, Jack Cafferty turns his unflinching sights on what needs to go right in President Obama's first term. Putting his own signature stamp on Obama's campaign slogan, he tells the charismatic new leader that this is a time for "change we will believe in when we see it".

When the athletic shoe graduated from the beaches and croquet courts of the wealthy elite to streetwear ubiquity, its journey through the heart of American life was just getting started. In this rollicking narrative, Nicholas K. Smith carries us through the long 20th century as sneakers became the totem of subcultures from California skateboarders to New York rappers, the cause of gang violence and riots, the heart of a global economic controversy, the lynchpin in a quest to turn big sports into big business, and the muse of high fashion.

Conventional wisdom holds that John F. Kennedy was the first celebrity president, in no small part because of his innate television savvy. But as Kathryn Brownell shows, Kennedy capitalized on a tradition and style rooted in California politics and the Hollywood studio system. Since the 1920s, politicians and professional showmen have developed relationships and built organizations institutionalizing Hollywood styles, structures, and personalities in the American political process.

In The Warrior Code, entrepreneur, philanthropist, reality star, and retired gunnery sergeant Tee Marie Hanible serves up 11 principles to awaken your inner badass and thrive in the face of adversity. With insightful honesty and wisdom and set against the backdrop of Tee’s life, The Warrior Code will help you understand that things can beat us back from realizing our true potential...but the key is finding the way to realize one’s own innate strength.

Broke is a startling wake-up call for America and an honest accounting of what our future holds if we don't take charge and change our country for the better. If the business of America is business, then it's up to our business leaders to solve the mess we're in. Broke offers practical, nonpolitical, and nonpartisan solutions that every business leader can implement today for a better tomorrow.

Many critiques of the Trump era contrast it with the latter half of the 20th century, when the United States seemed governed more by statesmen than by special interests. Without denying the extraordinary vigor of President Trump's assault on traditional ethical and legal norms, Jonathan Marshall challenges the myth of a golden age of American democracy. Drawing on a host of original archival sources, he tells the shocking story of how well-protected criminals systematically organized the corruption of American national politics after World War II.

The US is unique and so are its citizens. Founded on the principles of freedom and democracy, it encourages and incentivizes individualism, ingenuity, and entrepreneurism. So, how do you find success and happiness in a place built on individual aspiration and responsibility? Discover the eight key mindsets of a happy American - mindsets that anyone can adopt and grow to achieve success and fulfillment in this exceptional country.

Underdog Thinking is real-life business adventure story that follows the journey of an Indian immigrant to the U.S. who was told he “didn’t know a damn thing about American business”. In his new audiobook, Underdog Thinking, Vir inspires listeners to face any challenge that comes their way - with practical business lessons for every step of the journey gleaned from his experience as both an immigrant building a business and as CEO of Equator Appliances for more than 25 years.

J. G. Boswell was the biggest farmer in America. He built a secret empire while thumbing his nose at nature, politicians, labor unions, and every journalist who ever tried to lift the veil on the ultimate "factory in the fields". The King of California is the previously untold account of how a Georgia slave-owning family migrated to California in the early 1920s, drained one of America 's biggest lakes in an act of incredible hubris and carved out the richest cotton empire in the world.

Much more than one son's homage to his dad, Crude Blessings is a compelling narrative about a family patriarch who embodied the best qualities of the Greatest Generation, which inspired and powered the success of America. Timely because of the increasing polarization in our country, Glenn Patterson's story and values were noted in the Christian ethos of decency, integrity, faith, and trust throughout his life in his business and family.

What’s the elephant in the room? What are we all pretending not to know? Over the course of countless coaching sessions with business leaders, top performing athletes, and elite transitioning military, Joe Sweeney found that when people in all areas of life have a feeling of disconnection, they are unable to move forward. This book was written as a coaching guide to help people get better connected to themselves and others to find deeper meeting and purpose in life.