American Business

The general market for luxury goods has become stagnant. Given the new economic reality of the early 21st century—not to mention the all-important new demographics of the new century—it's bad business to continue to rely on luxury's traditional customer base to support sales or on tired marketing strategies and tactics. Burnett and Hoffman show listeners how to follow in the footsteps laid down by brands such as Gucci, HSBC, Sony Electronics, and Aston Martin, amongst others, to become successful in a segment corporations can't afford to overlook if growth is the objective.

World War II had a profound impact on American brands. In addition to brands directly aligning their products with the war effort, some brands used the war as a clever way to engender positive perceptions by distributing products to American forces. Other brands actually had their roots in the war.

I have an enormous amount of respect for people who consider themselves entrepreneurs. People who, in most cases, take tremendous risks in hopes of experiencing tremendous rewards. Not only for themselves but for the world at large. Entrepreneurs hire the most people, drive the economy, create innovation, promote research and development, while shaping new products and services.

America has an urgent need for Latino and Latina executives. This book identifies a path to uplift and amplify their representation in leadership. Latinos and Latinas will account for a third of our workforce by 2050 - yet, they make up only five percent of senior roles in corporate America. Dr. Robert Rodriguez and Andrés T. Tapia call this low percentage of Latino and Latina corporate executives today the “five percent shame”.

In 1892, Bryan Mealer's great-grandfather leaves the Georgia mountains and heads west into Texas, looking for wealth and adventure in the raw and open country. But his luck soon runs out. Beset by drought, the family loses their farm just as the dead pastures around them give way to one of the biggest oil booms in American history. They eventually settle in the small town of Big Spring, where fast fortunes are being made from its own reserves of oil.

In this engaging, inspiring, and educational Holocaust survivor memoir, Ben Lesser invites listeners to revisit a time in history when the world went mad. Learn how this ordinary, young Jewish teenager from Krakow, Poland, survived through extraordinary times living in ghettos, enduring four concentrations camps -- including Auschwitz, Buchenwald and Dachau -- two death marches, and two death trains. After liberation from Dachau, the Holocaust survivor slowly healed, eventually recovering physically from his near-death experience.

Taking the company into the 21st century was not going to be easy for Mr. Blue, Jr. His Chief of Staff, B.B. Queen, seemed to be getting with the program, while other sales executives were lagging behind. Faced with constant threats from those challenging his authority and the voice of Mr. Blue, Sr. echoing in his head, he and others find themselves involved in a series of games with plots and twists that keep them all on their toes, everyone vying for the prize. Who will advance? And who will be sent packing?

Conventional wisdom holds that John F. Kennedy was the first celebrity president, in no small part because of his innate television savvy. But as Kathryn Brownell shows, Kennedy capitalized on a tradition and style rooted in California politics and the Hollywood studio system. Since the 1920s, politicians and professional showmen have developed relationships and built organizations institutionalizing Hollywood styles, structures, and personalities in the American political process.

This book is for anyone who wants to understand what being more inclusive at work means, especially as it relates to black leaders. Based on candid interviews with thirty successful black leaders, it peels away the multifaceted layers of black British leaders in organizations to offer a new way of thinking about the black British experience.

Sociologist and law professor Kevin Woodson knows firsthand what life at a top law firm feels like as a Black man. Examining the experiences of more than one hundred Black professionals at prestigious firms, Woodson discovers that their biggest obstacle in the workplace isn’t explicit bias but racial discomfort, or the unease Black employees feel in workplaces that are steeped in Whiteness. The Black Ceiling is a vital resource for leaders at preeminent firms, Black professionals and students, managers within mostly White organizations, and anyone committed to cultivating diverse workplaces.

In The Healing Journey, Sue Maisano tells her heartfelt story of her rise from poverty and obscurity in a Chinese village to fulfillment and success in America, reaching all her goals of education, marriage, family, and a thriving healing practice. Now she shares her secrets of how she realized her dreams by following her intuition and spiritual guidance, as well as spiritual laws that work for everyone.

Just as no football team can be successful without a solid game plan, you can't be successful without one either. This book is full of Matt's inspirational, motivational, and prescriptive advice, such as: be authentic, create opportunities, power through adversity, reaffirm your goals, rebuild, and many other strategies for developing your own personal game plan to succeed in business and in life.

Are you stuck in a cubicle? Are you tired of punching the clock? Do you wish that you could break free from the shackles of office life and start your own business? You've probably heard online marketing gurus brag about how much money they make from their Internet businesses, but have no idea how to do it yourself. In 2008, Anthony Fasano was just another white collar worker stuck in the rat race, spending more than 50 hours per week in a cubicle. He decided he wanted a new life and learned everything he could about making money online.

You may never visit the Gettysburg battlefield, but understanding historic lessons from Battle Tested! will have a profound influence on not only your leadership abilities, but also your life, organizations, and career.

For African Americans contemplating getting into Internet entrepreneurship and for those who might already be entrepreneurs, this book explains in a practical manner how to become an Internet entrepreneur from an African American perspective. From inception to exit, this book also gives you practical knowledge that you can use right away for any type of potential business endeavor.

After listening to The American Dream For Immigrant Entrepreneurs and completing the exercises, you will save time and money by learning the eight steps to succeed in the US economy and culture. You will be fully prepared and ready to start your new life on the day you land on American soil.

Die amerikanischen Großindustriellen des späten 19. und frühen 20. Jahrhunderts: Waren sie Räuberbarone oder Philanthropen? Clevere Geschäftsmänner auf jeden Fall! In kurzen Biografien werden hier die Lebensgeschichten einiger der reichsten Amerikaner ihrer Zeit erzählt. Mit dabei: Ölbaron John D. Rockefeller, Stahlgigant Andrew Carnegie, Charles M. Schwab, ebenfalls Stahlbaron, William Andrews Clark (Kupfer), Henry Ford (Automobil), Gebrüder Dodge (Automobil), Harry F. Sinclair und Edward L. Doheny (Öl), John H. Patterson (NCR-Registrierkassen), Harvey S. Firestone (Gummi).

¿Le resulta difícil formar nuevos líderes para las congregaciones, los ministerios y las organizaciones a las que sirve? Si usted es de los que piensa que los líderes se pueden producir a través de cursos de capacitación y charlas, ¡se va a llevar una sorpresa! Escuche las voces de un grupo selecto de líderes latinoamericanos que comparten cómo surgieron y crecieron.

Few people have had such a massive impact on society, culture, and the Western world as Walt Disney. Over the course of his life, he built a vast entertainment empire that has become a cultural icon and persists long after the man himself left it behind. The parks, movies, and characters he envisaged have left a profound mark on our culture and the childhoods of millions. Walt Disney: Biography of an American Entrepreneur examines his life, his legacy, and the sea of successful movies that came in his wake. Buy now to hear about Walt Disney’s life like never before.

Now is the time for women of color to step into their distinct power and be the transformative force for good at work. With the emergence of the #MeToo, #TimesUp, and #BlackLivesMatter movements, as well as the election of the most diverse and female Congress in history, America is experiencing a referendum on what power and leadership looks like. Women of color are the answer to that referendum and uniquely positioned to assume powerful roles in the country. But first, we have to be honest about the misogyny and racism that women of color experience at work and in their lives.