American Business

Cheap. It's a dirty word laden with negative meanings. It is also the story of Lauren Weber's life. As a child, she resented her father for keeping the heat at 50 degrees through the frigid winters and rarely using his car's turn signals - to keep them from burning out. But as an adult, she found herself walking 30 blocks to save $2 on subway fare. In Cheap We Trust teases out the meanings of cheapness and examines the wisdom and pleasures of not spending every last penny.

Business journalist Robert Spector grew up working in his family's butcher shop in Perth Amboy, New Jersey, where he learned invaluable lessons about the independent retail business sand about life. Mom & pop stores have always brought people together, fostering a sense of neighborhood identity and camaraderie, and are the glue that connects people in big cities and small towns alike.

In 2000, after the Tribune Company acquired Times Mirror Corporation, it comprised the most powerful collection of newspapers in the world. How then did Tribune nosedive into bankruptcy and public scandal? In The Deal from Hell, veteran Tribune and Los Angeles Times editor James O'Shea takes us behind the scenes of the decisions that led to disaster in boardrooms and newsrooms from coast to coast, based on access to key players, court testimony, and sworn depositions.

The authoritative work on the subject of how to make money by simply investing a few hundred dollars in order to make thousands of dollars per month in just a few months. But, there are a plethora of opportunities out there today and each of them claim to be the way to make millions fast. So many of them are full of so many deceitful and misleading claims that the author felt it necessary to publish a definitive work that listed the main ingredients in your company, the product, the Industry so that you do not waste your time and energy.

This book offers a way to help manage all of this stress and subsequent guilt, without adding a lot of time or effort to your already overwhelmed life. Kickass Confidence will unmask what confidence is, as well as what it is not. We will then gently explore the science of confidence from neuroscience and psychology perspectives, as well as the tools used in executive, life, and business coaching. You'll learn about the latest research and theories that indicate anyone can physically change his or her own brain structure and function.

While many have decried that email is dead, a handful of marketers have quietly been using little-known email marketing techniques to generate massive results. In Email Marketing Demystified, digital marketing expert Matthew Paulson reveals the strategies and techniques that top email marketers use to build large mailing lists, to write compelling copy that converts and to generate substantially more sales using nothing but their email lists.

Thousands of people serving their communities have discovered surprising things about leadership: it's much more about listening than directing, more about learning than knowing, more about willingness to deeply challenge themselves than any special inborn qualities - and that grasping all this is a rewarding practice that never ends. This is their story.

Find your voice, own your story, and elevate your professional life. In The Visibility Mindset: How Asian American Leaders Create Opportunities and Push Past Barriers, a team of dedicated creative professionals and educators delivers an incisive treatment addressing the importance of cultural upbringing in our lives and careers. In the book, you'll explore the varied realities and experiences of Asian Americans in the diasporic Asian community and how they have impacted the personal and professional lives of real people.

FLEX: A Leader's Guide to Staying Nimble and Mastering Transformative Change in the American Workplace is your real-world guide to harnessing the power of change to increase employee satisfaction and secure long-term success in the marketplace. Rick Grimaldi, a labor relations attorney with decades of experience helping businesses respond effectively during pivotal moments, shares his valuable insights on the surprising and fundamental ways the world of work is reinventing itself.

Underdog Thinking is real-life business adventure story that follows the journey of an Indian immigrant to the U.S. who was told he “didn’t know a damn thing about American business”. In his new audiobook, Underdog Thinking, Vir inspires listeners to face any challenge that comes their way - with practical business lessons for every step of the journey gleaned from his experience as both an immigrant building a business and as CEO of Equator Appliances for more than 25 years.

George Washington: general, statesman...businessman? Most people don't know that Washington was the country's first true entrepreneur, responsible for innovations in several industries. In George Washington, Entrepreneur, John Berlau presents a fresh, surprising take on our forefather's business pursuits. History has depicted Washington as a gifted general and political pragmatist, not an intellectual heavyweight. But he was a serious inventor and inveterate tinkerer and just as intelligent as Jefferson or Franklin.

Learn what makes the African American market unique, why marketers should care, and how you can effectively connect with black Americans. Drawing on her wealth of experience and ongoing research and consulting on the African American market, Pepper shares with listeners her thoughtful insights on this influential segment.

From Mayor Michael Bloomberg and former head of the Sierra Club Carl Pope comes a manifesto on how the benefits of taking action on climate change are concrete, immediate, and immense. They explore climate change solutions that will make the world healthier and more prosperous, aiming to begin a new type of conversation on the issue that will spur bolder action by cities, businesses, and citizens—and even, someday, by Washington.

Have you ever: been frustrated with the way people waste things? Worried about what kind of world we're leaving to our next generation? Wanted to make a difference at work, at church, or anywhere? Do you think it is possible to bring people together, regardless of point of view, to work on being the best and most responsible citizens?

Drop-dead-gorgeous Ethan Chambers loves his life as Hollywood's most eligible—and elusive—bachelor. Plus, the talented actor has just gotten an offer he can't refuse: a starring role on TV's hit medical drama. But it's the show's sultry makeup and wardrobe director who's got his pulse racing—and making him think twice about staying single.

Born to a teenage mother on the gang-permeated streets of Dallas, BJ understood that as a Black man, his starting place was disadvantaged, under-resourced, and unequipped. But then one day he decided to stop allowing life to “just happen” and to rise above the obstacles set before him. He transformed his life and became a global leader, coaching tens of thousands and influencing millions on their way toward building better lives. Now, BJ wants to help you unlock greater mental, spiritual, relational, and emotional health with a simple four-step process.

The American dream continues to resonate with immigrants from around the world. Millions of people hope to come to the United States to build a better life for themselves and their families, often by creating and growing new ventures and companies. While not everyone succeeds, many do. Mei Xu is one of those successes. In Burn, entrepreneur and international business­woman Mei Xu tells her story of ingenuity, determination, and luck.

Staking a Claim examines the life of Jake Simmons, Jr. - the international tycoon who was the most successful African American in the history of the oil industry - and affords us a rare perspective on this question.

The Phenomenal Change Letter and the Unmaking of a Slave is derivative work that was inspired by "The Willie Lynch Letter and the Making of a Slave". This book is the author's attempt to channel the anger created by the Willie Lynch Letter, in hopes of one day reversing the effects of the Willie Lynch Letter on the African American community.

1976. A 22-year-old Japanese American woman enters the management ranks of a major corporation and encounters...just what you'd expect. Sexism. Misogyny. Racial bias. And she breaks barriers anyway. From the moment Elaine Koyama was hired as a management trainee at agri-business giant Cargill, Inc., she found herself entangled in the endless fight to wedge herself through the doors the women's movement opened.