Art Business

In his first book Tracks That Sync, award-winning composer Graham Barton shows you how to unlock an unfair advantage in music licensing with 10 simple principles. Combining creativity, advertising, psychology, and business, he gives you the real-world tools you need to level up your tracks and supercharge your income. From creative choices to productivity hacks, Barton shares his lessons learned over the last decade in the business. He collects them into a powerful manifesto that inspires the modern composer on the path to break through their income ceiling.

Composed in the 5th century BC, Sun Tzu's Art of War is the earliest-known treatise on military strategy, and is still hugely popular around the world for its perceptive tactical advice to commanders on how to win at war with minimal bloodshed. Aimed at all those who want to study the text in depth, this is the first step-by-step guide to the famous treatise, breaking down the 13 chapters of the original into 200 easily digested lessons, from 'do not press a desperate enemy' to 'control your troops through bond of loyalty' to "when you are weak, beware attack".

The Artist’s Guide to Success in the Music Business, 2nd Edition, is a detailed analysis of the subjects that all musicians should understand and apply to pursue a successful and sustainable career in music today. Full of practical advice, this music industry book provides comprehensive details on how to achieve self-empowerment and optimize your success in today’s music business. From production and performance tips to marketing and career-building advice, this music business book instructs and empowers artists.

This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time.

Making Money with Music gives you over 100 revenue streams and the knowledge on how to tap them. Whether you're a solo artist, band, DJ, EDM producer, or other musician, this book gives you strategies to generate revenue, grow your fan base, and thrive in today's technology-driven music environment. Plus, it lists hundreds of services, tools, and critical resources you need to run your business and maximize income.

In The Best Place to Work, award-winning psychologist Ron Friedman, Ph.D. uses the latest research from the fields of motivation, creativity, behavioral economics, neuroscience, and management to reveal what really makes us successful at work. Combining powerful stories with cutting edge findings, Friedman shows leaders at every level how they can use scientifically-proven techniques to promote smarter thinking, greater innovation, and stronger performance.

Be calm...stop stressing...embrace the universe...try yoga...be fulfilled...and that's an order! We're overwhelmed with these sorts of commands, and we often torture ourselves to "try harder," yet somehow we never feel we've done quite enough. It's about time we stop pushing ourselves to do what we think we're supposed to do, and instead simply allow ourselves to be angry, be tired, be silly, be passionate - to stop giving a shit, and just be.

With the rise of digital media and advertising, a constant barrage of information makes it nearly impossible to be seen and heard. In The Iconist, branding and design strategist Jamie Mustard shows you how individuals, organizations, and brands can break through the noise. The secret to standing out lies in creating content that the desired audience will “lock” onto and remember with little effort - simple, bold ideas that can be immediately understood.

Le 13 octobre 1960, Nikita Khrouchtchev lance à l'assemblée générale de l'ONU cette phrase d’un humanisme éprouvé : "Ce qui est à nous est à nous, ce qui est à vous est négociable." C'est montrer qu'en négociation on peut tomber sur des coriaces avec lesquels l'improvisation talentueuse ne suffira pas. Il faut toujours être prêt à négocier mais jamais négocier sans être prêt. Comme M. Jourdain faisait de la prose, chacun négocie chaque, parfois sans même y prêter attention.

As a sales engineer these days, are you afraid of software making parts of your job obsolete? If not, you should be. So, how do you avoid becoming obsolete? The Social Sales Engineer shares timeless principles that will shape your sales engineering future on social media and as a trusted advisor in your client's organization. Armed with this audiobook's principles, you will sell more solutions and do it confidently with original ideas, all while building your brand.

In this meditation on celebrity, power, and a simple thank-you, Mindy Kaling takes the next charmed step in her path from Conan intern to mogul: picking up the entire tab for a famous A-lister. It’s an investment, right? He’ll be blown away by her class. They’ll be best friends forever. Forty thankless seconds later, who wouldn’t spiral into self-doubt, second-guessing, over-rationalizing, and anxious obsession?

What does it take to turn ideas into action? What are the elements of a perfect pitch? How do you win the war for talent? How do you establish a brand without bucks? These are some of the issues everyone faces when starting or revitalizing any undertaking, and Guy Kawasaki, former marketing maven of Apple Computer, provides the answers.

"The Complete Wealth Mastery Collection" is your ultimate guide to mastering the art of wealth creation. This powerful collection of six timeless classics, along with an exclusive bonus book, offers unparalleled insights and strategies to help you achieve financial independence. Whether you're just starting your financial journey or looking to enhance your wealth-building skills, this collection is your key to unlocking your true potential.

Mastering the Art of Oral Presentations is your expert guide to delivering memorable and effective speeches and presentations. Whether selling a product, offering a service, or bidding for a contract, your oral presentation skills can often determine success or failure. This invaluable resource delivers real-world advice and proven strategies to elevate your game and close the deal. Comprehensive coverage of preparation procedures, delivery techniques, and presentation strategies provide you with the tools and knowledge to motivate and persuade your audience.

Whether you're preparing for a business presentation, a keynote address, or a heartfelt toast, The Scientific Art of Public Speaking is the complete guide to becoming a confident, compelling speaker.

This practical resource offers the foundational skills and tools needed by new coaching educators, as well as presenting an overview of the knowledge and theory base behind the practice. Established coaches will find numerous ways to deepen and refine their coaching practice. Principals and others who incorporate coaching strategies into their work will also find a wealth of resources. Aguilar offers a model for transformational coaching which could be implemented as professional development in schools or districts anywhere.

This book is created for you, hard-working father who works at a corporate American job to pay the bills. You long to support your family composing music for film, TV, and video games. You get no joy or fulfillment from your work...this is a safe, “real” job. You complain to your wife every night about how you long for the day when you can support your family composing music for film, TV, and video games.

Dale Carnegie and Joseph Berg Esenwein's The Art of Public Speaking will teach you to use your voice and gestures effectively, cultivate and exude real confidence, and convert listeners to your cause. Whether you're making a toast, debating in town hall, leading a business meeting, or presenting in front of a classroom, this essential guide's tried-and-true methods will prepare you for the big moment. You will understand the impact of a change in pitch, the power of a pause, and the importance of "practice, practice, practice."

Make a lasting impact by launching new initiatives, inspiring others, and championing innovative approaches with this from-the-trenches guide by trusted executive mentor, entrepreneur, and leadership expert Joel Peterson.

Have you ever felt as if you're in a mental prison and want to break free? After analyzing a number of successful people who broke the shackles and achieved greatness, Steven Nickolas' The Art of Getting Out of Your Head shows the techniques he's used to take himself from a broke kid from Brooklyn living below the poverty line to a multimillionaire in a matter of months. The techniques revealed in his awe-inspiring book reshapes the mind and how we think about the mental prison, becoming a zen master, remaining disciplined, and breaking out of the mental prison.