Art Business

In The Serendipity Mindset, Christian Busch explains that serendipity isn't about luck in the sense of simple randomness. It's about seeing links that others don't, combining these observations in unexpected and strategic ways, and learning how to detect the moments when apparently random or unconnected ideas merge to form new opportunities. Busch explores serendipity from a rational and scientific perspective and argues that there are identifiable approaches we can use to foster the conditions to let serendipity grow.

With $1,500 and no business experience, Mel and Patricia Ziegler turned a wild idea into a company that would become the international retail colossus Banana Republic. Reimagining military surplus as safari and expedition wear, the former journalist and artist created a world that captured the zeitgeist for a generation and spoke to the creativity, adventure, and independence in everyone.

In today's troubled economic market, everything is a tough sell. From products to services, everyone is consuming less as they tighten their belts. In this respect, it's easy to forget that the job interview is becoming more and more like the showroom - where the interview itself is the pitch, and the product you're selling is yourself. The Art of Selling Yourself will provide you with the knowhow you need to navigate today's tough business terrain and achieve success in your career and your life.

Editing is an invisible art where the very best work goes undetected. Editors strive to create books that are enlightening, seamless, and pleasurable to read, all while giving credit to the author. In What Editors Do, Peter Ginna gathers essays from 27 leading figures in book publishing about their work. Representing both large houses and small, and encompassing trade, textbook, academic, and children's publishing, the contributors make the case for why editing remains a vital function to writers - and readers - everywhere.

While other books give you tips on how to “write funny,” this book offers a paradigm shift in understanding the mechanics and art of comedy and the proven, practical tools that help writers translate that understanding into successful commercial scripts. The Hidden Tools of Comedy unlocks the unique secrets and techniques of writing comedy. Kaplan deconstructs sequences in popular films and TV that work and don’t work and explains what tools were used (or should have been used).

Startup money is moving online, and this guide shows you how it works. The Art of Startup Fundraising takes a fresh look at raising money for startups, with a focus on the changing face of startup finance. New regulations are making the old go-to advice less relevant, as startup money is increasingly moving online. These new waters are all but uncharted—and founders need an accessible guide. This book helps you navigate the online world of startup fundraising with easy-to-follow explanations and expert perspective on the new digital world of finance.

Women have been instrumental in the success of American cinema since its very beginning. One of the first people to ever pick up a motion picture camera was a woman, as was the first screenwriter to win two Academy Awards, the inventor of the boom microphone, and the first person to be credited with the title film editor. Throughout the entire history of Hollywood women have been revolutionizing, innovating, and shaping how we make movies. Yet their stories are rarely shared. This is what film reporter Alicia Malone wants to change. Backwards and in Heels tells the history of women in film in a different way.

Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Listeners will learn how to develop skills to create the perfect presentation.

The Lioness of Boston is a portrait of what society expected a woman's life to be, shattered by a courageous soul who rebelled and was determined to live on her own terms.

25-year veteran executive coach, Dr Martin Kettelhut challenges long-held beliefs about leadership in his groundbreaking book, "Leadership as Relation." Traditionally, we've viewed leaders as inherently different - equipped with unique styles and traits. However, this perspective overlooks a crucial aspect: leadership is not a solo endeavor; it’s a shared, evolving journey. Dr. Kettelhut demonstrates that the crisis in modern leadership - characterized by disconnection, disproportionate responsibility, and corrupt agendas - stems from this outdated individualist viewpoint.

Achieve the champion mindset for peak performance. Reach new levels of success and mental toughness with this ultimate guide. Learn the "Science of Success" and prepare to excel. In this concise and highly acclaimed training guide, Peak Performance Coach DC Gonzalez teaches a blend of unique mental training technologies, sports psychology essentials, and peak performance methods that are effective and motivational. Get ready to increase your self-belief, self-confidence, and mental toughness using this powerful guide designed to help you reach new levels of success, sports performance and personal development.

Howard Hughes was one of the most amazing, intriguing, and controversial figures of the 20th century. He was the billionaire head of a giant corporation, a genius inventor, an ace pilot, a matinee-idol-handsome playboy, a major movie-maker who bedded a long list of Hollywood glamour queens, a sexual sultan with a harem of teenage consorts, a political influencer with intimate ties to Watergate, a Las Vegas kingpin, and, ultimately, a bizarre recluse.

Find the best solutions to your problems. Become a better decision maker. We are surrounded by systems. Businesses, schools, families, the economy, our country are all systems. The more you understand how they work, what problems do they face and how can you improve your position in them, the happier, and more stress-free your life will be. Find strategic solutions considering every aspect of your problem. Apply systems thinking to solve work, business, and relationship problems. Learn to see through the hidden pathways of contemporary politics, economics, and education changes.

The Art of War is an enduring classic that holds a special place in the culture and history of East Asia. An ancient Chinese text on the philosophy and politics of warfare and military strategy, the treatise was written in the sixth century BC by a warrior-philosopher now famous all over the world known as Sun Tzu. Sun Tzu’s teachings remain as relevant to leaders and strategists today as they were to rulers and military generals in ancient times.

This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time.

Dialogue provides practical guidelines for one of the essential elements of true partnership - learning how to talk together in honest and effective ways. It reveals how problems between managers and employees, and between companies or divisions within a larger corporation, stem from an inability to conduct a successful dialogue.

The Art of Influence will make you think twice about everything you've ever learned about influence. As Chris Widener's inspiring story reveals, it's not something you "do" to other people but rather something that starts with how you shape and transform your own life.

One of today's most in-demand leadership consultants, Harrison Monarth, has coached executives and CEOs in various industries, from technology, medicine and law, to hospitality, and consumer products. They have come from companies as large and wide-ranging as Hewlett-Packard, P&G, General Motors, Deloitte Consulting, PepsiCo, and Standard and Poor's. Monarth has now updated his classic groundbreaking guide to give you the edge on the competition in today's dog-eat-dog business landscape.

If you want to know how it feels to be the DJ, to share the music you love with other people, to receive the adulation of packed dancefloors night after night, this audiobook will show you exactly what to do to get there. Whether you're brand-new to this, a DJ who wants to finally break out of the bedroom, or you just want to improve your game, the five-step formula in "Rock The Dancefloor!" will help you to become a truly great DJ.

Mention the name "Betsey Johnson" and almost every woman from the age of 15 to 75 can rapturously recall a favorite dress or outfit. They may also know her as a renegade single mom who palled around with Edie Sedgwick, Twiggy, and The Velvet Underground, or even as a celebrity contestant on Dancing with the Stars. Betsey will take the listener behind the tutu and delve deeply into what it took to go from a white picket fence childhood in Connecticut to becoming an internationally known force in a tough, competitive business.