Art Business

Sending highly relevant, personal, and timely messages to your email list is essential for winning new customers and keeping current ones happy. This Is Personal helps companies better understand the individual needs and identities of their audience, no matter the size, enabling businesses to send better, more relevant emails that generate more opens, more clicks, and, ultimately, more sales.

Welcome to The Focus Project, a book designed to provide answers and solutions to the challenge of focusing in an unfocused world. Combining street science and institutional research alongside his own personal focus project, Qualman delivers practical advice on doing the important things instead of a bunch of things. The following is a guide to pursuing less in order to achieve more - both personally and professionally. We will realize that leading an overly busy life is a choice, but it’s not a wise one. Being

Musical Truth Volume 3 completes club and radio DJ-turned author/ researcher Mark Devlin’s trilogy of books, exposing the real nature of the corporate music industry and those that populate it.

Marc Guss’s advice is impeccable; he says the things no one else in show business will, things that those who want into the business need to know. He has a heck of a story to tell. It is powerful, outspoken talk from a widely recognized agent on how to master the industry using an entrepreneur’s specific skill set. Guss shares deeply personal experiences from the trenches, experiences he has shared with such eminent names as Lauren Bacall, Floyd Mayweather Jr., Christopher Reeve, Quentin Tarantino, Whoopi Goldberg, Dr. Phil, and others.

Dynamic Reteaming shares real stories of how successful software companies have thrived through changing their teams as opposed to keeping them the same. Team change will happen whether we like it or not. People will come and go from our teams. Our companies might double in size or even get acquired. We can catalyze team change to reduce the risk of attrition, learning and career stagnation, and the development of knowledge silos. Dynamic Reteaming describes practices for effective reteaming as well as anti-patterns.

The definitive biography of movie executive and philanthropist Sherry Lansing traces her groundbreaking journey to become the first female head of a major motion picture studio, shares behind-the-scenes tales from movie sets and Hollywood boardrooms, and explains what inspired her to walk away from it all to start the Sherry Lansing Foundation.

The Art of How to Talk to Anyone helps you improve communication, overcome shyness, and navigate social situations confidently.

This book will give you the tools to understand manipulation, persuasion, and mind control, teaching you how to communicate with people in the most effective way possible. Despite its simplicity, it can turn everything around. Remember that mind reading, mind control, and manipulation are not bad or immoral things per se, because they will always be used no matter what we intend to do. However, with this book you will be able to detect these techniques, you will never be in the dark and will be able to tell when someone is taking advantage of you.

For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and nonprofit organization while securing her place as one of America's most sought after thought leaders.

In the midst of a world filled with disagreements and disputes, the art of effective argumentation stands as a beacon of clarity. Doug Madden, in How to Argue Like a Lawyer, transforms the courtroom strategies used by seasoned attorneys into everyday tools for clear communication, productive disagreements, and mutual understanding.

Nick Duerden has spent many years interviewing the most famous musicians on the planet. Without exception, they are at their most interesting when they've peaked, and when they are on their way down. In many ways, this is when these former idols are at their most heroic, too, because they reveal themselves not only to be humane and sensitive, but also still driven to create, to fulfil their lingering dreams, to refuse to live quietly.

Veteran Hollywood writer David Rensin travels behind the scenes and through 65 years of show business history to tell the real stories of the marvelous careers that began - and in some cases ended - in the mailroom. Based on more than 200 interviews, Rensin unfolds the never-before-told history of an American institution - in the voices of the people who lived it. Through seven decades of glamour and humiliation, you'll go where the trainees go, do what they must do to get ahead, and hear the best insider stories from the Hollywood everyone knows about but no one really knows.

Nos relations personnelles et professionnelles sont gouvernées par notre capacité à communiquer et transmettre nos idées. Pour ce faire, des moyens plus ou moins "nobles" peuvent être utilisés, comme celui de manipuler l'autre (avec le recours à la tromperie) ou de le convaincre (dans le cadre d'un rapport de force). Au contraire, la persuasion se révèle plus délicate et sophistiquée pour faire changer le prisme d'observation de son interlocuteur et l'amener, sans contrainte et en douceur, à adopter un positionnement dont résulteront des avantages réciproques.

Each and every one of us wants to become successful. We aim to fight and win in businesses, careers, relationships, and, ultimately, in life. However, most of us fail to reach our full potential because of various speed breakers. Chanakya and the Art of War draws upon lessons from the great teacher, philosopher, and strategist of Chanakya's masterpiece, Arthashastra, which can help us overcome those speed breakers to become innovative and influential and realize our true potential.

If your people know you care about them, they will move mountains. Employee engagement and loyalty expert Heather Younger outlines nine ways to manifest the radical power of caring support in the workplace. Heather Younger argues that if you are looking for increased productivity, customer satisfaction, or employee engagement, you need to care for your employees first.

Introducing You and the Music Business: Empowering Independent Artists, the ultimate self-care guide designed to help you find balance, joy, and success as a music creator in today's dynamic and demanding music industry.

Michael Jackson, Inc. reveals the incredible rise, fall, and rise again of Michael Jackson's fortune - driven by the unmatched perfectionism of the King of Pop. Forbes senior editor Zack O'Malley Greenburg uncovers never-before-told stories from interviews with more than 100 people, including music industry veterans Berry Gordy, John Branca, and Walter Yetnikoff; artists 50 Cent, Sheryl Crow, and Jon Bon Jovi; and members of the Jackson family.

A wealth of proven technical, practical, and theoretical knowledge in one book, this comprehensive collection will take your music production to the next level.

Make a lasting impact by launching new initiatives, inspiring others, and championing innovative approaches with this from-the-trenches guide by trusted executive mentor, entrepreneur, and leadership expert Joel Peterson.

The pressure to succeed and give a great interview performance can seem overwhelming. So, where do you start? What should you do? This concise yet comprehensive guide will take you through what you should consider, research, and prepare for your next interview. Things to consider when writing your resume researching the job; researching the company; the hiring and interview process; how to prepare your answers; questions you should prepare for; and more. Interviews can be a challenging experience, but with the right preparation, practice, and perseverance, you can succeed.