Art Business

The Art of War is an enduring classic that holds a special place in the culture and history of East Asia. An ancient Chinese text on the philosophy and politics of warfare and military strategy, the treatise was written in the sixth century BC by a warrior-philosopher now famous all over the world known as Sun Tzu. Sun Tzu’s teachings remain as relevant to leaders and strategists today as they were to rulers and military generals in ancient times.

Drawing on the latest discoveries in disciplines ranging from neuroscience to behavioral economics, McQueen suggests that we are too often using 19th- and 20th-century techniques to change 21st-century minds—and are wondering why it’s not working. What we need is an upgrade in our understanding of what it really takes to influence others.

In 2010, award-winning journalist John Bowe learned that his cousin Bill, a longtime extreme recluse living in his parents' basement, had, at the age of 59, overcome a lifetime of shyness and isolation - and gotten happily married. Bill credited his turnaround to Toastmasters, the world's largest organization devoted to teaching the art of public speaking.

What you'll learn: Why marketing starts when the pad hits the paper! How to create engaging marketing images for FREE. How to create lyric cards and videos to promote your music. Sell your music without sounding like a salesman. Four secrets to hitting the Billboard Charts without getting signed or being a household name! How to create a marketing plan that ensures your song is successful.

Quien desee mejorar sus negociaciones, dirigir equipos de trabajo, dominar entrevistas y ser exitoso en su profesión...debe escuchar este audiolibro. Si quieres ser persuasivo para ganar negocios, cerrar grandes acuerdos, triunfar en tus entrevistas y en tu vida personal, este libro sin duda te ayudará a triunfar en ello.

Have you ever wondered why it’s so easy to talk with some people and not with others? It’s simple - you speak the same language! This doesn’t mean that you both speak English or have a similar dialect. It means that you connect with them on some level. In selling, building trusting relationships is all about understanding people who are different from you and being flexible enough in your communication skills to relate to them. This is a learned skill!

Mention the name "Betsey Johnson" and almost every woman from the age of 15 to 75 can rapturously recall a favorite dress or outfit. They may also know her as a renegade single mom who palled around with Edie Sedgwick, Twiggy, and The Velvet Underground, or even as a celebrity contestant on Dancing with the Stars. Betsey will take the listener behind the tutu and delve deeply into what it took to go from a white picket fence childhood in Connecticut to becoming an internationally known force in a tough, competitive business.

Coco Chanel created the look of the modern woman and was the high priestess of couture. She believed in simplicity, and elegance, and freed women from the tyranny of fashion. She inspired women to take off their bone corsets and cut their hair. She used ordinary jersey as couture fabric, elevated the waistline, and created bell-bottom trousers, trench coats, and turtleneck sweaters. In the 1920s, when Chanel employed more than 2,000 people in her workrooms, she had amassed a personal fortune of $15 million and went on to create an empire.

The Artist’s Guide to Success in the Music Business, 2nd Edition, is a detailed analysis of the subjects that all musicians should understand and apply to pursue a successful and sustainable career in music today. Full of practical advice, this music industry book provides comprehensive details on how to achieve self-empowerment and optimize your success in today’s music business. From production and performance tips to marketing and career-building advice, this music business book instructs and empowers artists.

Everyone knows Steve Madden's name and his shoes, but few are familiar with his story. Over the past 30 years, Steve Madden has taken his eponymous shoe company from the fledgling start-up he founded with a mere $1,100 to a global, multibillion-dollar brand. But Madden's mistakes, from his battle with addiction to the financial shortcuts that landed him in prison, are as important to his story as his most iconic shoes. In this raw, intimate, and ultimately inspiring book, Madden holds nothing back as he shares what it took to get here and the lessons he's learned along the way.

Find the best solutions to your problems. Become a better decision maker. We are surrounded by systems. Businesses, schools, families, the economy, our country are all systems. The more you understand how they work, what problems do they face and how can you improve your position in them, the happier, and more stress-free your life will be. Find strategic solutions considering every aspect of your problem. Apply systems thinking to solve work, business, and relationship problems. Learn to see through the hidden pathways of contemporary politics, economics, and education changes.

How did a boy from small-town New York become the world’s most successful writer? How does he do it? He has always wanted to write the kind of novel that would be read and reread so many times that the binding breaks and the book literally falls apart. As he says, “I’m still working on that one.”

Everyone knows the hits: "Mony Mony," "I Think We're Alone Now," "Crimson and Clover," "Crystal Blue Persuasion." They are nuggets of rock and pop history. However, few know the unlikely story of how these hits came to be. Tommy James had been performing in rock bands in the Michigan area since the age of 12. Prompted to record a few songs by a local disc jockey in 1964, Tommy chose an obscurity titled "Hanky Panky," which became a minor local hit that came and went.

Drawing on the personal experiences and uplifting stories of ordinary men and women. Campbell shows us how to put the healing power of music into action. And he recommends specific, easy-to-follow exercises to help you raise your spatial IQ, sound away pain, boost creativity, and make the spirit sing.

In The Best Place to Work, award-winning psychologist Ron Friedman, Ph.D. uses the latest research from the fields of motivation, creativity, behavioral economics, neuroscience, and management to reveal what really makes us successful at work. Combining powerful stories with cutting edge findings, Friedman shows leaders at every level how they can use scientifically-proven techniques to promote smarter thinking, greater innovation, and stronger performance.

Honor Yourself: The Inner Art of Giving and Receiving is a must-listen guide for everyone who wants to achieve internal harmony! Life is rarely an either/or equation. In principle and practice, life is full of contradiction - paradox. This inspirational audiobook explores one of the many paradoxes of life - the paradox of giving and receiving. Combining wisdom from the world's great spiritual traditions with real-life stories and practical tools, it exposes the myths that keep people from living a full and purposeful life.

Today's organizations face two daunting challenges: how to create new sources of competitive advantage to sustain long-term growth, and how to engage leaders at every level of the organization so that they are more proactive and forward-looking in their area of responsibility. The Art of Strategic Leadership uses a unique approach to examine what it means to be a strategic leader.

From core principles to proven tricks, Getting Things Done has the potential to transform the way you work - and the way you experience work. At any level of implementation, David Allen's entertaining and thought-provoking advice shows you how to pick up the pace without wearing yourself down.

Alexander the Great endures as one of the most admired and emulated leaders in world history. In our time, his example of unprecedented and unparalleled success has inspired leaders of business and government, from media mogul Ted Turner (who keeps a bronze bust of Alexander in his office) to Desert Storm commander General Norman Schwarzkopf (who credits Alexander's tactical innovations for his dramatic flanking maneuver against the Iraqi army in the liberation of Kuwait).

Since 1998, Steve Balderson has made 17 feature films. Looking back on these years of productivity, Steve has crafted a volume of invaluable perspective, tips, how-tos, and general philosophy about making independent films, no matter the budget, no matter the location. Balderson worries little about who he will offend.