Art Career

At the core of this classic treatise is the message that sledgehammer approaches can backfire, and size alone does not guarantee wins. Strategy, positioning, planning, leadership - all play equally significant roles, making Sun Tzu's teachings perfect for small business owners and entrepreneurs entrenched in fierce competition for customers, market share, talent - for their very survival.

Michael Gelb’s techniques will help you clarify and shape your message so that your audience - no matter how big or small, in person or virtual - will care about it. Once the message is clear, he teaches you how to convey it in memorable, creative, and effective ways. Gelb shows that public speaking is a skill anyone can learn and enjoy. Mastering the Art of Public Speaking will guide you to rediscover your natural gift for communication while strengthening confidence and presence.

One of today's most in-demand leadership consultants, Harrison Monarth, has coached executives and CEOs in various industries, from technology, medicine and law, to hospitality, and consumer products. They have come from companies as large and wide-ranging as Hewlett-Packard, P&G, General Motors, Deloitte Consulting, PepsiCo, and Standard and Poor's. Monarth has now updated his classic groundbreaking guide to give you the edge on the competition in today's dog-eat-dog business landscape.

In life, moments arise when you have to decide your next move. When choosing whether to accept a new job, purchase a house, attend a school, or start a relationship, how do you settle on which direction to take? Trey Gowdy has found that most consequential decisions boil down to three simple options: start, stay, or leave.

Nos relations personnelles et professionnelles sont gouvernées par notre capacité à communiquer et transmettre nos idées. Pour ce faire, des moyens plus ou moins "nobles" peuvent être utilisés, comme celui de manipuler l'autre (avec le recours à la tromperie) ou de le convaincre (dans le cadre d'un rapport de force). Au contraire, la persuasion se révèle plus délicate et sophistiquée pour faire changer le prisme d'observation de son interlocuteur et l'amener, sans contrainte et en douceur, à adopter un positionnement dont résulteront des avantages réciproques.

You see the giant footprints the moment you walk through the door. The conference room is a swirling mess of tension, heaviness, anxiety, and peanut shells. Something is very wrong with your team. Everybody knows it, but nobody is talking about it. It’s obvious there’s an elephant in the room. Is it an Avoidephant, feeding off the fears of retaliation and exclusion? Perhaps it’s a Blamephant—whom we love to feed because it makes us feel better about ourselves. In Don’t Feed the Elephants!, Sarah explores how you can address the true elephant in the room: avoidance.

The business environment has never been more fast-paced and competitive. Survival, let alone success, depends on an organization’s ability to recognize possibilities, innovate, implement change, and sustain that transformation.

Magnetic: The Art of Attracting Business is a look at how consistently successful businesses are able to attract a steady and ever-increasing flow of customers. This innovative text examines a range of simple, powerful strategies that businesses of any size or type can use to attract new customers. The key is to do those things that harness the power of the single most important factor in buying decisions: positive word of mouth and referrals from happy existing customers.

Capture the Mindshare and the Market Share will Follow reveals how strong branding creates awareness, provides authentic value, motivates others to act, and builds long-term customer loyalty based on trust and respect. Author Libby Gill helps businesses define and articulate their unique brand promise by exploring case studies and client success stories to help listeners master the "Six Core Mindshare Methods," including concepts to Clarify, Commit, Collaborate, Connect, Communicate, and Contribute.

Do you struggle with closing the sale? Don’t worry - you’re not alone. The sales process is more than just a funnel - it’s a staircase. As the salesperson, it’s your job to earn a prospective client's business by moving them from one step to another. That’s where The Selling Staircase comes into play. This book is a five-step approach to move your clients through an authentic sales process. We go through these steps in-depth throughout the book. This framework will bring new awareness about what you’re doing and how to be more effective in the sales process.

Fascinating facts and first-person accounts highlight some of the most interesting jobs that take place behind the scenes in the entertainment industry. Get a glimpse at what it takes to make it as a talent agent, location scout, casting director, and more and find out what goes on behind the glamour

Fascinating facts and first-person accounts highlight some of the most interesting jobs that take place behind the scenes in the fashion industry. Get a glimpse at what it takes to make it as a retail buyer, stylist, fashion writer, and more and find out what goes on behind the glamour.

Marlene Wagman-Geller, author of Once Again to Zelda and Behind Every Great Man, presents a fascinating collection of biographical vignettes of dozens of women of a certain age who have excelled, inspired, and achieved. Learn how these women changed their respective fields of art, politics, science, mathematics, media, literature, activism, education, and more. From actresses, yoga teachers, folk artists to business women, prime ministers, monarchs, and authors, this group of exceptional women will illustrate that women can achieve anything, no matter their age.

Fans of Veronica's Closet, MTV Sports, What I Like About You, 8 Simple Rules, and Castle will relish this exclusive account of Dan's life and career. Step Off! is a hilarious look inside the eccentric experiences of a Hollywood favorite. He discusses life from his own honest, outrageous Hollywood perspective. Cortese shares the lessons he's learned - and a few he hasn't - working on screen for over two decades as an American actor. He also reveals details about his most rewarding job: being a father.

In the late 1990s and early 2000s, the landscape of television began an unprecedented transformation. While the networks continued to chase the lowest common denominator, a wave of new shows, first on premium cable channels like HBO and then basic cable networks like FX and AMC, dramatically stretched television’s narrative inventiveness, emotional resonance, and artistic ambition. Just as the Big Novel had in the 1960s and the subversive films of New Hollywood had in 1970s, television shows became the place to go to see stories of the triumph and betrayals of the American Dream.

What if charisma could be taught? For the first time, science and technology have taken charisma apart, figured it out, and turned it into an applied science: In controlled laboratory experiments, researchers could raise or lower people's level of charisma as if they were turning a dial.

Negotiation is a social activity that involves disciplines like language, observation, reaction, listening, speaking, storytelling, humor, and sensing. The number one thing you bring to every negotiation is you. This book helps you understand how these various behaviors and disciplines come to play and therefore how you can become a better negotiator. The book helps you develop the mindset and tools to become a great negotiator for yourself and for others.

Mastering the Art of Oral Presentations is your expert guide to delivering memorable and effective speeches and presentations. Whether selling a product, offering a service, or bidding for a contract, your oral presentation skills can often determine success or failure. This invaluable resource delivers real-world advice and proven strategies to elevate your game and close the deal. Comprehensive coverage of preparation procedures, delivery techniques, and presentation strategies provide you with the tools and knowledge to motivate and persuade your audience.

If I were a movie star, I would jet to places around the world. I would wear fancy costumes and get my hair and make-up done. I would make audiences laugh and cry. Dream big, and see what fun it is to be a movie star.

Who works in a theater? What is the green room? How do actors know where to stand on stage? Who controls the lights? Go on a guided tour of a theater to find out! Meet an actor and a director, see how the lighting works, hear the orchestra tune up, and watch as cast and crew get ready to perform.