Art Career

Every business making sales online is engaged in a battle to get customers to click. More clicks equals more sales equals a more successful business. How do you write copy that will encourage more people to buy from you? How do you persuade customers over the line to make that final buying decision? What is the art of the click? The answer lies in the power of direct-response copywriting.

Optimism is your secret weapon in business and in life. It is custom designed specifically for you, and it is capable of bringing you everything you want. Optimism can overcome financial problems, physical disabilities, and personal challenges. In Jim Stovall's latest audiobook The Art of Optimism, he uses stories, studies, and personal experience to illustrate how adopting an attitude of optimism can change your life.

Fascinating facts and first-person accounts highlight some of the most interesting jobs that take place behind the scenes in the entertainment industry. Get a glimpse at what it takes to make it as a talent agent, location scout, casting director, and more and find out what goes on behind the glamour

Fascinating facts and first-person accounts highlight some of the most interesting jobs that take place behind the scenes in the fashion industry. Get a glimpse at what it takes to make it as a retail buyer, stylist, fashion writer, and more and find out what goes on behind the glamour.

One of the most influential and respected entertainers of Hollywood's golden age, Gene Kelly revolutionized film musicals with his innovative and timeless choreography. A would-be baseball player and one-time law student, Kelly captured the nation's imagination in films such as Anchors Aweigh (1945), On the Town (1949), An American in Paris (1951), and Singin' in the Rain (1952). In the first comprehensive biography written since the legendary star's death, authors Cynthia Brideson and Sara Brideson disclose new details of Kelly's complex life.

In conversations with the Dalai Lama over the past several years, Howard Cutler has asked the questions we all want answered about how to find happiness in the place we spend most of our time - work. This guide is an invaluable source of strength and peace for anyone who earns a living.

Moneyball is a quest for something that money can't buy: the secret of success in baseball. The real jackpot is a cache of numbers collected by a brotherhood of baseball enthusiasts: software engineers, statisticians, Wall Street analysts, and physics professors. These numbers prove that the traditional measure of success for players and teams are fatally flawed. This information has been around for years, and nobody paid it any mind. And then came Billy Beane, General Manager of the Oakland A's.

What is a mentor? Why is having a mentor crucial to success? Or how do you make sure that you're a good mentor? In Mentorship Unlocked: The Science and Art of Setting Yourself Up for Success, veteran entrepreneur and innovator Janice Omadeke delivers an insightful discussion of mentorship, including what it is, how to find a qualified mentor, and how to make mentorship work for you. In the book, she explores the mentorship advice that helped her start a groundbreaking company after studying entrepreneurship and strategic management at MIT and Harvard.

What essential leadership lessons do we learn by distilling the actions and ideas of great military commanders such as George Washington, Dwight D. Eisenhower, and Colin Powell? That is the fundamental question underlying The Art of Command: Military Leadership from George Washington to Colin Powell. The book illustrates that great leaders become great through conscious effort - a commitment not only to develop vital skills but also to surmount personal shortcomings.

Dialogue provides practical guidelines for one of the essential elements of true partnership - learning how to talk together in honest and effective ways. It reveals how problems between managers and employees, and between companies or divisions within a larger corporation, stem from an inability to conduct a successful dialogue.

The Art & Science of Storytelling is a practical audiobook that will teach you how to tell better stories in conversations, business meetings, in leadership positions, and for brand building. The Information Age has ended, and the Storytelling Age has begun. Enter the new era with the utmost confidence.

The indispensable guide to developing a personal brand, building an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson.

The Art of Possible is about embracing life professionally and personally - immediately. From her experience as an executive coach at global power players, including Google, Accenture, Rio Tinto, and Barclays, to interviews with the elite in sport, using the latest in neuroscience, Kate shares the deliberate actions that will enable you to realise your potential faster and more effectively.

The proven model that offers powerful and elegant strategies for leaders. How Great Leaders Think: The Art of Reframing uses compelling, contemporary examples to show how more complex thinking is the key to better leadership. Leaders who understand what's going on around them see what they need to do to achieve the results they want.

Have you always wanted to put your thoughts and feelings into the form of musical lyrics but couldn't quite make the transition? If so, then How to Write Lyrics for Beginners in 24 Hours or Less: A Detailed Guide is the book you have been waiting for. Inside you will find everything you need to walk you through the lyrics-writing process to ensure you go from novice to maestro in no time flat.

Cet enregistrement d'avant-garde, qui présente les enseignements de l'entité non physique Abraham, traite de l'usage de l'intention délibérée dans tout ce que vous souhaitez dans la vie, tout en préservant l'équilibre de votre énergie et en vivant l'Art de permettre le long de votre chemin. Mais il est important de noter que la conscience de la nécessité d'équilibrer votre énergie est beaucoup plus significative que l'établissement d'objectifs ou le fait de demeurer centré sur vos désirs ultimes. Et cet ouvrage est fondé sur cette importante distinction.

What enables great corporate leaders to detect signals that their industry, or perhaps the entire world, is about to change? How are they able to place their companies in a position to capitalize on that change? And how can you become one of those extraordinary people? It boils down to one word - vision. Leaders who lacked it have often guided their companies to obsolescence and failure. The rare leaders who cultivated a strong vision have disrupted industries, created new ones, and remade the world.

It sounds so simple: Tell stories from your life, and people will remember your message. But when you get down to crafting one, there's nothing easy about it. Material for stories surrounds us. Yet few people are skilled at sharing personal anecdotes and even fewer know how to link them to professional goals. Whether you want to stand out in the interview process, add punch to a presentation, or make a compelling case for a new initiative, Let the Story Do the Work shows you how to mine your experience for simple narratives that convey who you are.

Many photographers and small business owners feel pressure to discount their products and services, especially when times are tough. After all, how else will they keep up with the low prices offered by their discounting competitors? What they don't realize is that discounting is the last thing they should be doing if they want to win big. Worth Every Penny encourages you to explore and use the boutique model, which is designed to maximize your advantages over discounting competitors.

It’s harder today than ever before for independent filmmakers to make money with their films. From predatory film distributors ripping them off to huckster film aggregators who prey upon them, the odds are stacked against the indie filmmaker. The old distribution model for making money with your film is broken, and there needs to be a change.