Behavior Business

An introduction for everyone. In this rich, fascinating—surprisingly accessible—introduction, leading expert Eric Siegel reveals how predictive analytics (aka machine learning) works, and how it affects everyone every day. Rather than a "how to" for hands-on techies, the book serves lay listeners and experts alike by covering new case studies and the latest state-of-the-art techniques.

As Al Ries and Jack Trout - the world-renowned marketing consultants and best-selling authors of Positioning - note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn’t there also be laws of marketing that must be followed to launch and maintain winning brands? In The 22 Immutable Laws of Marketing, Ries and Trout offer a compendium of 22 innovative rules for understanding and succeeding in the international marketplace.

Everyone is selling, all the time - but not everyone sells well, and not everyone realizes that selling is what's happening. There are so many different departments that must come together in collaboration to ensure the successful delivery of a product - and consequently a satisfied customer - that everyone along the chain should, ideally, be selling all the time, to everyone, in every department. This book tells managers and salespeople what works when it comes to connecting all the dots and, just as important, what doesn't work.

The hallmark of any exceptional career is the ability to devise innovative solutions for work challenges. Creative thinking skills are vital for your professional advancement.

Stretching across 500 miles of northern Spain, the Camino de Santiago has been a pilgrimage route for centuries. Setting off as a competitive, shrewd negotiator with little patience for small talk, Victor Prince emerged as a very different person - more balanced, more caring, more present in the moment, but looking to the future. Prince translates this growth experience into seven leadership skills, each linked to values that have guided Camino travelers for centuries.

There is a large body of shared knowledge between the study of Organizational Behaviour and Human Resource Management but despite the crossover, they are often treated as very distinct disciplines. Written by a team of experts across both fields, Organizational Behaviour bridges the gap between OB and HRM, with an emphasis on inter-cultural and cross-cultural perspectives of organizational development, talent management, and leadership

There is a competitive advantage out there, arguably more powerful than any other. Is it superior strategy? Faster innovation? Smarter employees? No, New York Times best-selling author, Patrick Lencioni, argues that the seminal difference between successful companies and mediocre ones has little to do with what they know and how smart they are and more to do with how healthy they are.

This new edition of this best-selling guide offers an integrated approach to process improvement that delivers quick and substantial results in quality and productivity in diverse settings. The authors explore their Model for Improvement that worked with international improvement efforts at multinational companies as well as in different industries such as healthcare and public agencies. This edition includes new information that shows how to accelerate improvement by spreading changes across multiple sites.

The Loudest Duck is a book for managers and executives faced with the productivity and leadership challenges of a heterogeneous, multicultural workplace. It's a book for anyone working his or her way up the ladder in this new corporate world order. It's a book for anyone who belongs to a non-dominant group, be it women, people of color, short people, or employees who don't play golf but whose bosses do.

The Corporate Culture Survival Guide is the essential primer and practical guide every organization needs. Corporate culture pioneer Edgar H. Schein breaks the concept of "culture" down into real terms, delving into the behaviors, values, and shared assumptions that define it, and explains why culture is the central factor in an organization's success - or failure. This new third edition is designed specifically for practitioners needing to apply these practices in real-world settings.

As Italian political philosopher Niccolo Machiavelli implied, you're either predator or prey, and the animal you most resemble determines your position on the food chain. In The Wolf in CIO's Clothing Gartner analyst and author Tina Nunno expands on Machiavelli's metaphor, examining seven animal types and the leadership attributes of each. Nunno posits the wolf - a social animal with strong predatory instincts - as the ideal example of how a leader can adapt and thrive.

Companies with the best cultures generate stock market returns of twice the general market and enjoy half the employee turnover of their peers. Their staff innovate more, deliver better customer service, and, hands-down, beat the competition. These companies outperform and disrupt their markets. Build It has found these rebels and the rule breakers. From small startups to global powerhouses, this book shows that courage, commitment and a people-centric mindset, rather than money and resources, are what you need to turn an average business into a category leader.

Ethical intelligence may not get as much attention as other forms of "smarts", but as Bruce Weinstein reveals, it is the most practical, valuable, and even courageous form, determining success on the job, fulfillment in relationships, and sense of self-worth. After reviewing the basic ethical principles agreed upon by cultures and religious traditions around the world and throughout time, Weinstein tells listeners how to develop their ethics IQ by applying these principles in daily life.

As CEO, most everything that Rich O'Connor did had something to do with at least one of the four disciplines on his famed "yellow sheet." Rich never suspected that it would become the blueprint of an employee's plan to destroy the firm. Best selling author Lencioni brings us a fable that focuses on a leader's crucial role in building a healthy organization.

Scott Page, a leading thinker, writer, and speaker whose ideas and advice are sought after by corporations, nonprofits, universities, and governments around the world, makes a clear and compellingly pragmatic case for diversity and inclusion. He presents overwhelming evidence that teams that include different kinds of thinkers outperform homogenous groups on complex tasks, producing what he calls "diversity bonuses".

The transformative system that shows leaders how to rethink their strategies, retool their capabilities, and revitalize their businesses for stronger, longer-lasting success. Packed with relatable anecdotes and real-world examples, this unique resource walks you through every step of the unlearning process. You'll discover new ways of thinking and leading in every industry. You'll identify what you need to unlearn, what to stop, what to keep, and what to change.

Even small increases in mindfulness can lead to big changes in productivity and quality of life for the overworked and overwhelmed professional. Overworked and Overwhelmed: The Mindfulness Alternative is a guide for doing just that.

Technology rules us as much as laws do. It shapes the legal, social, and ethical environments in which we act. Every time we cross a street, drive a car, or go to the doctor, we submit to the silent power of technology. Yet, much of the time, the influence of technology on our lives goes unchallenged by citizens and our elected representatives. Our embrace of novel technological pathways, Sheila Jasanoff shows, leads to a complex interplay among technology, ethics, and human rights.

Mindfulness isn't anything that we think; it's what we don't think. Mindfulness isn't something that other people do; it's something that we all do. Mindfulness is an ancient, life-enhancing, healing technique that can help us remember our natural state of happiness and health, even if we think we are too modern and too busy to prioritize what's really important--being fully alive and fully alive to our full life potential.

Reap the benefits of a diverse workforce. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you create a culture that seeks and celebrates difference. This book will inspire you to: identify and address bias; short-circuit discrimination instead of unintentionally feeding it; attract, retain, and engage talented people who represent myriad identities; ensure that everyone has equal access to growth opportunities; trade outdated policies for practices that are proven to foster inclusion; and more.