Brain Behavior

A psychological trigger is something that causes us to act out of urgency - not correctness or even happiness. It’s a switch that is flipped outside of our consciousness. This is fertile ground for some of the worst decisions of our lives. Seize control and of your impulses and make better decisions. Psychological Triggers is an introduction to yourself - your impulses, your desires, and everything in your subconscious that drives you to action.

Neuro-Habits gets directly to the root of all behavior: the human brain. We will explore the quirks of the brain that create habits from both a psychological and neurological perspective and what we can do about it. This book also presents an in-depth view of the concept of habits and exactly what motivates us to act.

We do not have an obesity epidemic - we have an epidemic of stress and emotional overwhelm. The good news is that if you understand the roots of your most unhealthy habits and behaviours, you can change them. This is what Tommy has become known for in teaching his readers. This is not a diet book. It is a personal journey of self-exploration and reconnecting with your true self in a way that allows you to thrive in your health. Join the thousands of readers who have followed the Heavy Brain system and transformed their minds and bodies, once and for all.

Neuroscientists estimate that over 90 percent of our operating systems—beliefs, behaviors, patterns—are unconscious. Since the surface story determines less than 10 percent of our decisions, how can we illuminate the shadow story responsible for over 90 percent of what we do each day? Once we systematically understand our relationship with money, our individual meanings and symbolism, can we overcome the mind and brain’s resistance to change?

Galen Hart presents a groundbreaking approach to fostering positive behavior change through the lens of neuroscience and sincere connection. Drawing on the latest research in cognitive psychology and educational neuroscience, this book offers practical strategies that empower educators to create an environment where every student thrives. From understanding the neural mechanisms of behavior to cultivating genuine connections with students, Galen Hart equips teachers with the tools to turn challenges into opportunities for growth.

Are you ready to increase learning opportunities, reduce negative behaviors, and improve staff and student morale? Then it's time to become a brain builder! We all are aware of an alarming increase in reported behavioral disruptions in school settings. Often less understood is the critical role that the brain plays in shaping all behavior, including the challenges we face in our classrooms and beyond.

Every day you're driven nuts by the people around you making common sense errors and irrational decisions. Imagine what life would look like if you didn't have to waste time and energy dealing with stubborn, clueless, argumentative, defensive, or apathetic coworkers! Thank goodness Eric Bailey translates decades of brain science research into every-day language, helping you break through common communication barriers that will improve every relationship in your life.

Neuroscientists estimate that over 90 percent of our operating systems - beliefs, behaviors, patterns - are unconscious. Since the surface story determines less than 10 percent of our decisions, how can we illuminate the shadow story responsible for over 90 percent of what we do each day? Once we systematically understand our relationship with money, can we overcome the mind and brain’s resistance to change? Especially when so many of the current popular strategies for change are contrary to the way the mind and brain work?

Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along. Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than you know about yourself. Blindsight is here to change that.

Your first instincts and gut feelings are usually flat out wrong. Discover why, and learn how to actually think clearly. A brain fart is a lapse in judgment. We do this every day without realizing it, and it can have severe consequences on our lives. Use this book as a field guide to think better, understand your feelings better, and tame your stupid brain.

Leadership can be learned: New evidence from neuroscience clearly points to ways that leaders can significantly improve how they engage with and motivate others. This book provides leaders and managers with an accessible guide to practical, effective actions, based on neuroscience.

The human brain is an impossibly complex and delicate instrument—capable of extraordinary calculations, abundant creativity, and linguistic dexterity. But the brain is not just the most brilliant of evolutionary wonders. It's also one of the most bizarre. This book shows a whole other side of how brains work—from the patient who is afraid to take a shower because she fears her body will slip down the drain to a man who is convinced he is a cat and a woman who compulsively snacks on cigarette ashes.

People buy for emotional reasons. Yet "emotional selling" is missing from most marketing. That's why so many pros are now using BRAIN GLUE™ to boost the performance of their ads, emails, social media posts, and one-on-one presentations. Based on sold-out workshops at the US Small Business Administration, here’s how top marketers turn ordinary products into blockbusters (with little or no cost)!

Empower your family to thrive, even when ADHD feels overwhelming. Parenting Kids with ADHD provides practical, research-backed strategies to transform your family life with clarity and empathy.

User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights.

With Manners Will Take You Where Brains and Money Won't, Donald James goes beyond handshakes and thank-you notes to explain how the true definition of manners is the authentic and genuine way we show up in the world. With inspiring and thought-provoking stories from his 35 years in public affairs and education at NASA, and guided by the lessons his mother taught him, Donald explains how having good manners is a key ingredient to finding purpose, fulfillment, and meaning in business and in life.

Psychologists and neuroscientists struggle with how best to interpret human motivation and decision making. The assumption is that below a mental "surface" of conscious awareness lies a deep and complex set of inner beliefs, values, and desires that govern our thoughts, ideas, and actions, and that to know this depth is to know ourselves. In this profoundly original book, behavioral scientist Nick Chater contends just the opposite: Rather than being the plaything of unconscious currents, the brain generates behaviors in the moment based entirely on our past experiences.

Many think the future of work is about better technology. In Work Smart: Use Your Brain and Behavior to Master the Future of Work, Dr. Jennie Byrne will convince you that the future of work is about being a better human. You will learn a little science about how human brains and behavior work, and you will learn a lot about how the workplace can be better.

We evolved for a particular environment, but our rapid social advances and mushrooming populations have created a bewildering new world. On the timescale of this dizzying change, evolution has effectively stopped, and we must rely on what has gotten us this far. By retracing the path that our distant ancestors took to get here, we can understand the stunning abilities and glaring weaknesses which we have inherited.

Cosmopolitan meets Scientific American in this entertaining and informative question-and-answer book on human attraction. Based on the latest studies in science, Do Gentlemen Really Prefer Blondes? answers more than 100 wild, weird, and very pressing questions.