Brain Science

Cosmopolitan meets Scientific American in this entertaining and informative question-and-answer book on human attraction. Based on the latest studies in science, Do Gentlemen Really Prefer Blondes? answers more than 100 wild, weird, and very pressing questions.

Critical thinking is a skill every person should possess. Sadly, it is all too common to follow the heard, to get stuck in old patterns or traditions, and to not see through the lies and deception of the world, whether intended or unintended. Reasoning can be a dangerous place for those who do not have the power or will to think for themselves. Moreover, it requires a little bit of an intelligence level to do so, and a skeptical mind too. Nevertheless, no matter how you spin it, critical thinking is an important thing to learn more about.

In Best of the Brain, top neuroscientist Floyd E. Bloom has selected the most fascinating brain-related articles from Scientific American and Scientific American Mind since 1999. Bloom garnishes the impressive lineup with his own introduction. The articles are grouped in three sections: "Mind", "Matter", and "Tomorrow's Brain".

In The Brain in Context, the bioethicist Jonathan D. Moreno and the neuroscientist Jay Schulkin provide an accessible and thought-provoking account of the evolution of neuroscience and the neuroscience of evolution. They emphasize that the brain is not an isolated organ - it extends into every part of the body and every aspect of human life. Understanding the brain requires studying the environmental, biological, chemical, genetic, and social factors that continue to shape it.

This is the most unique quiz show ever! Brian Brain's quizzes can be enjoyed by the whole family. Why? Because there are always two sets of questions: one for the younger members of the family (the Budding Brains) and one for the grown-ups (the Boffs). Each Budding Brain question is taken from the basis of the UK National Curriculum and is specific to the child's age group, Key Stage, and subject. So whatever the age of your child, everybody can compete with each other on a level playing field!

Compelling, accessible, and ultimately revelatory, Brainwashed exposes the biases and unsubstantiated claims crippling true scientific advancement in the area of CTE research. This is a must-hear for anyone who cares about the future of youth sports and the survival of our nation’s most beloved game.

Bastian is not your regular run-off the mill doctor. He is smart as a whip, deeply intuitive, and equipped with an incisive mind that questions the different mental ailments that assail humans. His patients are as diverse as he is, ranging from a loving school teacher, to a whizz kid, to even a divorcee. One common thread that binds them is their addiction to different substances and their futile search for liberation. Together, doctor and patients work to find a definite solution to their problems of addiction. Simply put, this is the subject of this book.

More than 90 percent of sexually active women have only been given a very limited amount of information about how birth control works, often right at the beginning when they start their first pill or patch. Not all of us enjoy biology lessons, and figuring out the complexities of hormones, cycles, and our bodies can feel a little too much. But it doesn’t need to be rocket science. Getting a better insight into how your body really works can empower you and open up choices and possibilities so that you make the best decisions for yourself. After all, this is your body!

This award-winning journalist has had it with fat-shaming and all-shaming, seething sexual assault in the workplace, and people who scream others down because they think differently. She reveals ways to survive and thrive in this world that demands political correctness...or what she calls political quackiness. Part memoir and part life lessons, Martin celebrates everyone who stands up to bullies, while she examines political spectacles, and reveals why we are in the New American Revolution.

もう人間関係、世代間ギャップ、依存症で悩まない！　脳科学者が脳卒中に学んだこと。

Thus speaks the Irani-Electra duo at the start of chapter one. The duo is back in action and ready to reconstruct personal and professional worlds. But new challenges await.

How much better would your life be if you had an army of Nobel Laureates, MacArthur "geniuses", and National Medal of Science winners whispering tips in your ear about your body language, or how to resist that impulse purchase you’ll regret tomorrow, or when to sell your car - or even helping you trick your spouse into doing the dishes? With this mighty little audio tome, you can have the next best thing - because Brain Trust is packed with bite-sized scientific wisdom on everyday challenges....

Professor Erika Szymanski makes wine science accessible to non-experts. Rather than approach wine science as body of facts about wine, Szymanski explores how wine science can open up multiple ways of seeing, understanding, and appreciating wine. Too often, wine science is presented as a comprehensive body of knowledge that enthusiasts aiming to become experts should memorize. This book instead uses scientific research to explore wine as an endlessly rich cultural phenomenon.

Electra Kittner - now an Electra-Alisha split personality infected with an STD-like T-Plague mutation - must cure herself first before battling a new set of enemies in cyber- as well as 3D-space. She must also contend with a relentlessly harsh government, as well as random acts of terrorism masterminded by a rogue paramilitary force allied with China and Russia, all interwoven into the fabric of her professional and personal lives fraught with technological and political uncertainties. Can she hold adversaries at bay?

From the moment he burst onto the national political scene, Barack Obama has fascinated people more than any politician in decades. Many biographers have already retold his story, but no previous book truly explains how his mind works, what passions drive him, or what makes him such an effective leader.

When it came to hunting vampires, I was second to none. Vampires are intelligent. It also means they have predictable patterns. Figure out their habits and I could take care of most vamps and be back in time for breakfast. They’re also image-conscious. But zombies are unpredictable. They run on pure instinct. They couldn’t care less about public relations. Since I’m an elemental, they can’t smell me. It gives me an advantage that human hunters don’t have. But will it be enough? If I can’t stop them, it will mean the end of humanity, the end of the world as we know it.

Why is life worth living? What makes actions right or wrong? What is reality and how do we know it? The Brain and the Meaning of Life draws on research in philosophy, psychology, and neuroscience to answer some of the most pressing questions about life's nature and value.

Wie entsteht eigentlich Intelligenz? Eine Kernfrage, auf die die moderne Hirnforschung bis heute keine befriedigende Antwort geben kann. Für den Neurowissenschaftler Jeff Hawkins ist der Grund offensichtlich: Weil wir ein falsches Bild von der Funktionsweise des menschlichen Gehirns haben. Deshalb verfolgt er in "A Thousand Brains" auch einen radikal neuen Ansatz, indem die hartnäckigsten Probleme der Neurowissenschaften neu bewertet und spannende Antworten auf die wichtigsten Fragen gibt.

Lucifer has been expelled to a place worse than Hell...Tucson, Arizona. After a flubbed attempt to overthrow Heaven, Lucifer (Lucious to his friends) is dumped on Earth—the one place he can die. Without options, he does the unthinkable and realigns with his old nemesis, God, for a shot at payback on those who betrayed him. But there is a price. God wants Lucious to join an arm of redemption-seeking degenerates to cleanse the world of demonic influence. Now, Lucious has to learn to put aside his hatred of mankind, or they will not survive.

From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing pioneer Dr. David Lewis goes behind the scenes of the "persuasion industry" to reveal the powerful tools, techniques, technologies, and psychologies seeking to stimulate us all to buy more - often without us consciously realizing it.