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Personal branding and reputation management expert, Lida Citroën guides leaders through this new paradigm of executive presence and influence. Through inspiring examples, compelling stories, and practical exercises, Citron helps leaders tap into their passion, connect authentically with others, and create space for inclusivity and community.

In Catch of the Decade, two of Australia's most successful online superstars reveal how they've built, launched, merged, and sold some of the most disruptive businesses in Australia today: Catch, Scoopon, Menulog, and Luxury Escapes. This book contains little-known secrets and strategies that will help you shorten your learning curve, avoid mistakes, and bring your business dream alive.

The Great Place to Work Institute develops the annual ranking of the Fortune 100 Best Companies to Work For. In this book, the authors explore the model of a Great Place to Work For - one which fosters employee trust, pride in what they do, and enjoyment in the people they work with. They answer the fundamental question, "What is the business value of creating a great workplace?" and bring the definition of a great place to work alive with anecdotes, best practices, and quotes from employees working at the best workplaces in the US.

Social media has democratized influence, forever changing the way businesses communicate with customers and the way customers affect the decisions of their peers. With platforms like Twitter, YouTube, and Facebook, anyone can now find and connect with others who share similar interests, challenges, and beliefs - creating communities that shape and steer the perception of brands. Without engagement in these communities, we miss major opportunities to shape our marketing messages.

After the bursting of the real-estate bubble, the US pushed a monetary and fiscal policy that is, at best, blatantly wrong, and, at worst, carries enormous financial risk. And because Washington knows this, America's greatest weapon - its propaganda machine - has been called into service, diverting attention away from the fact that it was and continues to be government interference in the market economy that's lead us to where we are now, namely at the end of one financial calamity and the beginning of yet another.

An absolute must-listen for every CIO, On Top of the Cloud takes you into the heads of smart, talented, and experienced CIOs who are trying to figure out the best ways to take advantage of the cloud and make it work for their organizations. Author Hunter Muller reveals how the cloud is changing the way we consume IT, leverage existing infrastructure, and deploy technology to provide essential services that help competitive organizations win new customers and open new markets.

This must-have book contains the most up-to-date strategies for sales executives; offers compelling real-world examples; includes the ideas and tools that can be put into action immediately; and reinforces the immediate application and learning with assessments, exercises, and a professional toolbox.

Imagine a company where everyone loves to work, where employees feel not just "satisfied" but truly cared for, respected, and energized. Think of the impact this would have on recruitment, retention, customer satisfaction, innovation, and overall performance. Aron Ain, the award-winning CEO of Kronos, a global provider of workforce management and human capital management cloud solutions, believes that anything is possible when people are inspired.

Centered on the building and construction industry, The Tokens offer business lessons to help to build a foundation of success that is so vital for sustaining growth and overcoming challenges. It outlines the eleven points for developing and maintaining a successful building or construction business with many of the lessons applicable to any business.

Trust Agents has been widely acclaimed for its new approach to online marketing. Now, in this revised and updated edition, social media veterans Chris Brogan and Julien Smith show you how to tap into the power of social networks to build your brand's influence, reputation, and profits. Combining high-level theory and practical advice, they deliver actionable strategies and real case studies that show how social media can positively impact your business.

In Breaking Out, idea developer and adviser John Butman shows how the methods of today’s most popular “idea entrepreneurs” - including dog psychologist Cesar Millan, French lifestyle guru Mireille Guiliano ( French Women Don’t Get Fat), TOMS founder Blake Mycoskie, and many others - can help you take an idea public and build influence for it.

Every parents wants their child to be happy and to do well when they grow up. But what are the qualities they need to make a success of their lives? How can you encourage kindness in your children? And resilience and honesty? And why is having a backbone important for the healthy development of your child? From babies to teenagers, Backbone: How To Build The Character Your Child Needs To Succeed shows parents the essential steps they need to take.

The Art of Opportunity offers a path toward new growth, providing the perspective and methods you need to make innovation happen. Written by a team of experts with both academic and industry experience - and a client roster composed of some of the world's leading companies - this book provides you with the necessary tools to help you capture growth instead of chasing it.

The Pioneer's Way establishes a working definition of the pioneer, explores pioneering versus leadership, and offers essential characteristics of the pioneer. These are illustrated by colorful examples of pioneers both past and present - motivating listeners with inspirational, frontiering stories, while equipping them with the journey's essentials for moving forward to make needed, significant change.

Following the success of Drop the Pink Elephant, Bill McFarlan and leading psychiatrist Dr. Alex Yellowlees, from The Priory, offer explanations about what affects confidence and practical advice to build confidence to become a happy, well-rounded individual. Whether you are leading a high powered corporate lifestyle, at home raising a family, studying at university or unemployed, Are You Good Enough? will help to create confidence and boost it so that you reach your goals, banish low self- esteem and eliminate self-doubt, explained in terms that all can understand.

What does it require to take a concept rapidly and effectively from mind to market? The Benevolent Dictator recognizes that entrepreneurship is a gauntlet. Those who succeed are benevolent dictators able to make the intricate process happen in days, weeks and months to win. The Benevolent Dictator gives you no-nonsense how-to advice and examples that have worked.

Marketers must look to the Web for new ways of finding customers and communicating with them, rather than at them. From Facebook and YouTube to blogs and Twitter-ing, social media on the Internet is the most promising new way to reach customers. Marketing to the Social Web, 2nd Edition helps marketers and their companies understand how to engage customers, build customer communities, and maximize profits in a time of marketing confusion.

If you dream of launching your own business, but aren't sure what that business should be, microDomination has the answer. This new book from entrepreneur and communications guru Trevor Young shows you how to tap into your particular area of expertise and build a small business around what you know and love. No matter what particular subject you're knowledgeable about, from dog training to cooking to financial planning, microDomination shows you how to build a brand around yourself and turn that brand and expertise into profits even from the comfort of your own home.

With this book, you'll learn to tell the eight essential stories guaranteed to engage, influence, and inspire your customers, colleagues and clients. Recognise the amazing stories waiting to be uncovered; stories that will boost your business and build your profile. Master the powerful art of storytelling to connect with people authentically, make the sale and seal the deal, then broadcast your stories using both traditional platforms and the most powerful social media tools. Power Stories is your essential guide to harnessing the awesome power of a well-told story.

Cyber Intelligence-Driven Risk provides a solution to one of the most pressing issues that executives and risk managers face: How can we weave information security into our business decisions to minimize overall business risk?