Building Business

What is a trust signal? Let’s say you’re interested in a book you aren’t familiar with—this book, for example. Before you buy it, you wonder, “Can I trust this author?” Can you trust that their book will be worth your money and your time? The author, in turn, tries to prove their trustworthiness in a number of ways.

If you’re in restoration, you know what I mean — hustle worked, until it didn’t. One day, you were drying carpets, and the next you were running a restoration company. Now, you’re looking around for the resources: the business acumen, the cashflow answers, or the simple organizational tools to scale a thriving company. And my guess is, you’ve looked, but those tools have been hard to find, because no one’s ever provided a resource like that, specifically for restorers. That is, until now!

Even if your business is well-funded and has no urgent financing needs, it’s still important that you build up good business credit. You never know when you might need it, and it’s always handy to have access to extra funds so you can readily seize opportunities and get ahead of the competition. Even companies as big and profitable as Walmart are taking advantage of business credit – so should you!

First published in 2012, Startup Communities became a blueprint for what it takes to build a supportive entrepreneurial community. Now regarded as a classic, the "Boulder Thesis" created and popularized by Feld within the book generated enormous media attention nearly a decade ago.

This audiobook explores how marketing leaders and aspiring leaders can be successful in their implementation of high-performing and continuously improving marketing teams, and includes insights and interviews with some of the thought leaders in marketing and customer experience....

Turn Your Passions into Profits outlines step-by-step guidance for turning your passions into a profitable and lasting business. Author Matt McWilliams, a successful entrepreneur and in-demand online business coach, shows you exactly how to do just that. He details how to find and attract your audience, build a following, and ultimately how to monetize your venture quickly and sustainably.

This book makes publicly available for the first time the same inclusive design process used at Google to create user-centric award-winning and profitable products. Author and Head of Product Inclusion Annie Jean-Baptiste outlines what those practices look like in industries beyond tech with fascinating case studies. Listeners will learn the key strategies and step-by-step processes for inclusive product design that limits risk and increases profitability.

Political races in the United States rely heavily on highly paid political consultants who carefully curate the images of politicians, advise candidates on polling and analytics, and shape voters' perceptions through marketing and advertising techniques. More than half of the $6 billion spent in the 2012 election went to consultants who controlled virtually every aspect of the campaigns, from polling, fundraising, and media to more novel techniques of social media and micro-targeting.

Are you ready to empower your child with the secrets of financial success? In Investing for Kids and Teens, embark on an exciting journey into the world of finance tailored specifically for young minds. This comprehensive guide is not just a book; it's a roadmap to building a secure financial future right from the start!

A culture of trust for all companies large and small is invaluable. Trust turns deflection into transparency, suspicion into empowerment, and conflict into creativity. And what many have learned unfortunately is that no enterprise is too large or too successful to withstand a lack of trust within its walls. In The 10 Laws of Trust, JetBlue chairman and Stanford Graduate School of Business professor Joel Peterson explores how a culture of trust gives companies an edge.

Almost everything you know about Mickey Mouse is wrong: He wasn’t Disney’s first star; Steamboat Willie wasn’t his first movie; Mickey wasn’t a nice guy - and Walt Disney didn’t invent him. In 1928, two very different best friends invented Mickey Mouse. And the success tore them apart. Walt Disney and Ub Iwerks’ friendship is a story of betrayal, love, war, money, power, tragedy, intrigue, humor, despair, and hope. You’ll love them both - when you don’t want to drop anvils on their heads.

Are you fed up running your construction company? Sick of not being paid what you are worth? Stressed out with poor cashflow and low profits? Would you like to have a proven strategy to give you more time, freedom and money? Building Your Future is a practical business guide designed specifically for business owners in the construction and service industry who want to grow a highly successful and profitable business while reclaiming more time and freedom.

Relationships are at the core of our lives. They shape and refine our character. So it should come as no surprise that healthy relationships are the heart of a successful business or organization. And yet, many organizational cultures do not promote healthy relationships. Those that do find that they enjoy greater effectiveness, reputation, and loyalty. Author Dr. Randy Ross lays out the principles and practices that will help listeners develop and sustain the kind of relationships that can build their business and energize their team.

Everybody's biased. We all harbor unconscious assumptions that get in the way of our good intentions and keep us from working harmoniously and effectively with other people. In our increasingly diverse society this can be a real stumbling block. Tiffany Jana and Matthew Freeman - consultants who also happen to be a biracial couple - argue that ultimately the only way to really overcome bias is to focus our energy on building relationships.

Harry Macklowe is one of the most notorious wheelers and dealers of the real-estate world, and The Liar's Ball is the story of the gamblers and thieves who populate his world. Watch as Harry makes the gutsy bid for midtown Manhattan's famous GM building and puts almost no money down, landing the billion-dollar transaction that made him the poster child for New York's real-estate royalty. Listen in on the secret conversations, back-door deals, and blackmail that put Macklowe and his cronies on top - and set them up for an enormous fall.

Hands down. No debate. We all know that word-of-mouth can turn a company, product, or service into a roaring success or a crashing failure. This updated, information-packed new edition offers you a proven model for developing your own word-of-mouth marketing plan.

When we disagree about fundamental issues, especially issues such as politics or religion, it can be incredibly difficult to maintain close interpersonal relationships. These differences have ended friendships and caused rifts in families. We need a tool to help us build more resilient relationships despite real and present differences. In Brave Talk, communications expert Melody Stanford Martin offers just such a tool: impasse. By learning to treat every conflict as if it's an impasse and temporarily suspend our desire to resolve differences, we make space....

Maybe you’re a marketing manager or executive who is responsible for SEO growth but do not fully understand how it works. Or maybe you are a seasoned SEO pro looking to optimize further. Either way, this book is your behind-the-scenes guide to online visibility. When it comes to SEO, success often depends not on what you do but on how you do it. That is why product-led SEO digs deep into the logic and theory of SEO instead of offering step-by-step guidelines and techniques. If your main goal is driving traffic, you are leaving sales on the table.

This audiobook is written for startup founders to prepare them for successful fund raising for their company. From working on the core components of the startup to preparation of right documents and pitching to the investors, this audiobook covers all key aspects of fund raising. Atal Malviya, the founder of Spark10 has built and exited VC funded companies and has also helped hundreds of startups in raising investment globally.

Due to a range of frequent and unavoidable mistakes, only ten percent of startups make it beyond five years. In this game-changing guide, startup veteran and serial entrepreneur Gregory Shepard combines twelve startup exits, four private equity awards, and decades' worth of expert insight and industry experience—including interviews with real entrepreneurs, Navy SEALs, Air Force Fighter Pilots, and more—to present you with straightforward, actionable strategies for mapping out your startup and achieving success.