Business Advertising
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The Ultimate Marketing Engine
- 5 Steps to Ridiculously Consistent Growth
- Auteur(s): John Jantsch
- Narrateur(s): John Jantsch
- Durée: 5 h et 30 min
- Version intégrale
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Au global
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Learn proven principles to create and maintain a clear, effective marketing strategy that attracts your ideal clients, generates greater profits, and is easy for you and your team to follow.
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If you own a business, read this book
- Écrit par Ashley le 2022-02-04
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The Ultimate Marketing Engine
- 5 Steps to Ridiculously Consistent Growth
- Narrateur(s): John Jantsch
- Durée: 5 h et 30 min
- Date de publication: 2021-09-21
- Langue: Anglais
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Learn proven principles to create and maintain a clear, effective marketing strategy that attracts your ideal clients, generates greater profits, and is easy for you and your team to follow....
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Prix courant: 25,63$ ou 1 crédit
Prix réduit: 25,63$ ou 1 crédit
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Join or Die
- Digital Advertising in the Age of Automation
- Auteur(s): Patrick Gilbert
- Narrateur(s): Tyler Behnke
- Durée: 10 h et 16 min
- Version intégrale
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Machine learning and automation are disrupting every industry—advertising is no exception. The modern digital advertising landscape is dominated by the likes of Facebook and Google Ads, and the traditional optimization levers that PPC managers grew accustomed to are being stripped away and replaced by automated solutions.
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Join or Die
- Digital Advertising in the Age of Automation
- Narrateur(s): Tyler Behnke
- Durée: 10 h et 16 min
- Date de publication: 2023-02-01
- Langue: Anglais
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Machine learning and automation are disrupting every industry—advertising is no exception. The modern digital advertising landscape is dominated by the likes of Facebook and Google Ads....
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Prix courant: 31,26$ ou 1 crédit
Prix réduit: 31,26$ ou 1 crédit
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Thinking Small
- The Long, Strange Trip of the Volkswagon Beetle
- Auteur(s): Andrea Hiott
- Narrateur(s): Suzanne Toren
- Durée: 15 h et 59 min
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Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car’s story.
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Thinking Small
- The Long, Strange Trip of the Volkswagon Beetle
- Narrateur(s): Suzanne Toren
- Durée: 15 h et 59 min
- Date de publication: 2012-03-13
- Langue: Anglais
- Sometimes achieving big things requires the ability to think small.....
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Prix courant: 39,63$ ou 1 crédit
Prix réduit: 39,63$ ou 1 crédit
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Friction
- Passion Brands in the Age of Disruption
- Auteur(s): Jeff Rosenblum, Jordan Berg
- Narrateur(s): Roger Wayne
- Durée: 3 h et 4 min
- Version intégrale
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Au global
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Every industry around the globe is being completely disrupted. Brands know a new approach is needed. But most don't realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements. Friction argues that brands don't simply need clever messages or new, shiny technologies. They need a fundamental change in strategy. Friction provides a system for embracing transparency, engaging audiences, creating evangelists, and unleashing unprecedented growth.
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Friction
- Passion Brands in the Age of Disruption
- Narrateur(s): Roger Wayne
- Durée: 3 h et 4 min
- Date de publication: 2019-07-16
- Langue: Anglais
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Every industry around the globe is being completely disrupted. Brands know a new approach is needed. But most don't realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements....
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Prix courant: 12,24$ ou 1 crédit
Prix réduit: 12,24$ ou 1 crédit
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Smarter, Faster, Cheaper
- Non-Boring, Fluff-Free Strategies for Marketing and Promoting Your Business
- Auteur(s): David Sitemen Garland
- Narrateur(s): Erik Synnestvedt
- Durée: 5 h et 59 min
- Version intégrale
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Au global
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We're in "wild west" times for business. Thanks to social media and new technologies, customer-brand relationships are suddenly wide open and up for grabs. Big players are getting taken down, while upstarts are starting up, gunning for market share, and outmaneuvering the Goliaths. So, just when a rethink might seem in order, why do so many act like it's 1982 all over again? Why do they believe product pushing still works?
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Smarter, Faster, Cheaper
- Non-Boring, Fluff-Free Strategies for Marketing and Promoting Your Business
- Narrateur(s): Erik Synnestvedt
- Durée: 5 h et 59 min
- Date de publication: 2011-05-03
- Langue: Anglais
- We're in "wild west" times for business. Thanks to social media and new technologies, customer-brand relationships are suddenly wide open and up for grabs...
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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Summary of How to Talk to Anyone
- 92 Little Tricks for Big Success in Relationships by Leil Lowndes: Key Takeaways & Analysis
- Auteur(s): Best Self Audio
- Narrateur(s): Best Self Audio
- Durée: 1 h et 31 min
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Leil Lowndes is a psychologist, motivational speaker, and author who specializes in communication. She authored ten best-selling books and has appeared on countless talk shows. How to Talk to Anyone was published in 2003 and has remained popular since. It is aimed at people looking to improve their business and social relationships. This audiobook encapsulates key takeaways found in the original book. We’ve also provided an in-depth analysis as well as removing any fluff to save you hours of your time.
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Summary of How to Talk to Anyone
- 92 Little Tricks for Big Success in Relationships by Leil Lowndes: Key Takeaways & Analysis
- Narrateur(s): Best Self Audio
- Durée: 1 h et 31 min
- Date de publication: 2020-01-31
- Langue: Anglais
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Leil Lowndes is a psychologist, motivational speaker, and author who specializes in communication. She authored ten best-selling books and has appeared on countless talk shows. How to Talk to Anyone was published in 2003 and has remained popular since....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Affiliate Marketing for Beginners 2024
- How to Start Affiliate Marketing, Make Money, and Grow Your Online Business Step-By-Step
- Auteur(s): Mark Landon
- Narrateur(s): Adam Lofbomm
- Durée: 3 h et 35 min
- Version intégrale
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Welcome to affiliate marketing, a pathway to unlocking online business success and financial independence. Affiliate Marketing for Beginners is your comprehensive and captivating guide to mastering the art of affiliate marketing. Unravel the secrets of building a lucrative affiliate business from scratch as you absorb invaluable insights and strategies.
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Affiliate Marketing for Beginners 2024
- How to Start Affiliate Marketing, Make Money, and Grow Your Online Business Step-By-Step
- Narrateur(s): Adam Lofbomm
- Durée: 3 h et 35 min
- Date de publication: 2023-08-18
- Langue: Anglais
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Welcome to affiliate marketing, a pathway to unlocking online business success and financial independence. Affiliate Marketing for Beginners is your comprehensive and captivating guide to mastering the art of affiliate marketing....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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The Client Retention Handbook for Digital Marketing Agencies
- How to Keep Clients on Board Long-Term and Reduce Churn
- Auteur(s): Josh Nelson
- Narrateur(s): Frank Di Piazza
- Durée: 3 h et 15 min
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The Client Retention Handbook For Digital Marketing Agencies is the ultimate must-have guide for anyone running (or starting) a digital agency. While there are hundreds of books focused on "getting" clients, nobody tells you the harsh reality: If you can’t keep clients, you don’t have a business. So how do you get them to stay? Believe it or not, it’s not about results. Getting clients to stay with you longer boils down to three key elements referred to in the book as “the sticky triad”, and you have to get all your ducks in a row….
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The Client Retention Handbook for Digital Marketing Agencies
- How to Keep Clients on Board Long-Term and Reduce Churn
- Narrateur(s): Frank Di Piazza
- Durée: 3 h et 15 min
- Date de publication: 2022-09-02
- Langue: Anglais
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While there are hundreds of books focused on "getting" clients, nobody tells you the harsh reality: If you can’t keep clients, you don’t have a business. So how do you get them to stay? Believe it or not, it’s not about results....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Brand, Meet Story
- How to Create Engaging Content to Win Business and Influence Your Audience
- Auteur(s): Heather Pemberton Levy
- Narrateur(s): Karen Saltus
- Durée: 1 h et 51 min
- Version intégrale
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Think of the last great article you read or the last great speech you heard. Chances are, if you remember one key message, you also remember one compelling story. That's because the best content starts with a story. When it comes to marketing, the best business content starts with a story the audience cares about, not the brand's message about what it wants to sell them.
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Brand, Meet Story
- How to Create Engaging Content to Win Business and Influence Your Audience
- Narrateur(s): Karen Saltus
- Durée: 1 h et 51 min
- Date de publication: 2016-09-30
- Langue: Anglais
- Heather Pemberton Levy describes the Story Comes First method, a practical approach that combines techniques from journalism and fiction writing to help brands tell stories....
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Prix courant: 13,00$ ou 1 crédit
Prix réduit: 13,00$ ou 1 crédit
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Subprime Attention Crisis
- Advertising and the Time Bomb at the Heart of the Internet
- Auteur(s): Tim Hwang
- Narrateur(s): Matt Godfrey
- Durée: 3 h et 50 min
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In Subprime Attention Crisis, Tim Hwang investigates the way big tech financializes attention. In the process, he shows us how digital advertising - the beating heart of the internet - is at risk of collapsing, and that its potential demise bears an uncanny resemblance to the housing crisis of 2008. From the unreliability of advertising numbers and the unregulated automation of advertising bidding wars, to the simple fact that online ads mostly fail to work, Hwang demonstrates that the true value of consumers' attention is wildly misrepresented.
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Subprime Attention Crisis
- Advertising and the Time Bomb at the Heart of the Internet
- Narrateur(s): Matt Godfrey
- Durée: 3 h et 50 min
- Date de publication: 2021-03-16
- Langue: Anglais
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Tim Hwang investigates the way big tech financializes attention. In the process, he shows us how digital advertising - the beating heart of the internet - is at risk of collapsing, and that its potential demise bears an uncanny resemblance to the housing crisis of 2008....
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Prix courant: 14,57$ ou 1 crédit
Prix réduit: 14,57$ ou 1 crédit
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Why Does the Pedlar Sing?
- What Creativity Really Means in Advertising
- Auteur(s): Paul Feldwick
- Narrateur(s): Paul Feldwick
- Durée: 8 h et 28 min
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Throughout history, selling and entertainment have gone hand in hand - from the medieval pedlar and the medicine show, to generations of TV commercials featuring song and dance, comedy, and cartoon animals, right up to today’s celebrities who launch their own multimillion dollar brands. There are good reasons for this; we now understand better than ever before the psychological and sociological reasons why apparent frivolity creates serious business benefits.
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Why Does the Pedlar Sing?
- What Creativity Really Means in Advertising
- Narrateur(s): Paul Feldwick
- Durée: 8 h et 28 min
- Date de publication: 2021-03-05
- Langue: Anglais
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Throughout history, selling and entertainment have gone hand in hand - from the medieval pedlar and the medicine show, to generations of TV commercials featuring song and dance, comedy, and cartoon animals, right up to today’s celebrities who launch their own multimillion dollar brands....
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Prix courant: 27,26$ ou 1 crédit
Prix réduit: 27,26$ ou 1 crédit
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The New Rules of Marketing and PR (8th Edition)
- How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
- Auteur(s): David Meerman Scott
- Narrateur(s): Stephen Bowlby, David Meerman Scott
- Durée: 16 h et 51 min
- Version intégrale
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The latest edition of The New Rules of Marketing and PR has been completely revised and updated to present the most innovative methods and cost-effective strategies. The most comprehensive update yet shows you details about the pros and cons of AI and machine learning to automate routine tasks. Your life is already AI-assisted. Your marketing should be too, but there are challenges to be aware of.
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Inspirational, Creative and Authentic
- Écrit par Sandrocanada le 2024-04-03
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The New Rules of Marketing and PR (8th Edition)
- How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
- Narrateur(s): Stephen Bowlby, David Meerman Scott
- Durée: 16 h et 51 min
- Date de publication: 2022-09-06
- Langue: Anglais
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The eighth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new and updated techniques....
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Prix courant: 33,40$ ou 1 crédit
Prix réduit: 33,40$ ou 1 crédit
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Think Like Your Customer
- A Winning Strategy to Maximize Sales by Understanding and Influencing How and Why Your Customers Buy
- Auteur(s): Bill Stinnett
- Narrateur(s): Jeff Cummings
- Durée: 4 h et 48 min
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The most common complaint Bill Stinnett hears from his corporate clients is that would-be vendors and suppliers "just don't understand our business" In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to learn to think about the things executives and business owners think about and understand how they make complex buying decisions.
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Think Like Your Customer
- A Winning Strategy to Maximize Sales by Understanding and Influencing How and Why Your Customers Buy
- Narrateur(s): Jeff Cummings
- Durée: 4 h et 48 min
- Date de publication: 2021-07-23
- Langue: Anglais
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In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to learn to think about the things executives and business owners think about and understand how they make complex buying decisions....
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Prix courant: 14,93$ ou 1 crédit
Prix réduit: 14,93$ ou 1 crédit
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Small Is the New Big
- And 193 Other Riffs, Rants, and Remarkable Business Ideas
- Auteur(s): Seth Godin
- Narrateur(s): Seth Godin
- Durée: 7 h et 27 min
- Version abrégée
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Seth Godin, one of today's most influential business thinkers, writes best-selling books like Purple Cow and All Marketers Are Liars. And in between those annual books, he delivers a daily stream of ideas on one of the world's most popular blogs.
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Small Is the New Big
- And 193 Other Riffs, Rants, and Remarkable Business Ideas
- Narrateur(s): Seth Godin
- Durée: 7 h et 27 min
- Date de publication: 2006-08-18
- Langue: Anglais
- Collected here for the first time are eight years of Seth Godin's very best blog posts, magazine columns, and e-books.
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Prix courant: 23,35$ ou 1 crédit
Prix réduit: 23,35$ ou 1 crédit
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Marketing Now
- 134 of the World's Leading SEO, Online Advertising and Social Media Gurus Share Their Number 1, Actionable Digital Marketing Tip, Helping You to Grow Your Website Visitors, Boost Your Ecommerce Conversion Rates and Accelerate Your Online Business
- Auteur(s): David Bain
- Narrateur(s): David Bain
- Durée: 5 h et 54 min
- Version intégrale
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Au global
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As marketers, we've been travelling at breakneck speed over the past few years. More and more technologies and opportunities present themselves on a daily basis, and it doesn't seem possible to keep up. In fact, we shouldn't be expected to keep up. What we need is a filtering system that just shares the best up-to-date advice and ensures that the rest of the noise doesn't even reach us.
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Marketing Now
- 134 of the World's Leading SEO, Online Advertising and Social Media Gurus Share Their Number 1, Actionable Digital Marketing Tip, Helping You to Grow Your Website Visitors, Boost Your Ecommerce Conversion Rates and Accelerate Your Online Business
- Narrateur(s): David Bain
- Durée: 5 h et 54 min
- Date de publication: 2020-05-08
- Langue: Anglais
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As marketers, we've been travelling at breakneck speed over the past few years. More and more technologies and opportunities present themselves on a daily basis, and it doesn't seem possible to keep up. In fact, we shouldn't be expected to keep up....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Digital Marketing in an AI World
- Futureproofing Your PPC Agency
- Auteur(s): Frederick Vallaeys
- Narrateur(s): Kaleo Griffith
- Durée: 5 h
- Version intégrale
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Artificial intelligence is radically altering the digital marketing landscape. But if you’re a PPC professional, there’s no need to panic. Former Google AdWords evangelist Frederick Vallaeys understands what’s coming next, and with his expert guidance you’ll not only survive, but you’ll also thrive in tomorrow’s AI world. Human intuition and creativity will always be essential components of successful marketing. Listen to Digital Marketing in an Artificial Intelligence World, and in no time at all you’ll be leveraging AI, not competing with it.
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Digital Marketing in an AI World
- Futureproofing Your PPC Agency
- Narrateur(s): Kaleo Griffith
- Durée: 5 h
- Date de publication: 2020-09-22
- Langue: Anglais
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Data isn’t everything. Human intuition and creativity will always be essential components of successful marketing. So relax! Listen to Digital Marketing in an Artificial Intelligence World, and in no time at all you’ll be leveraging AI, not competing with it....
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Prix courant: 20,19$ ou 1 crédit
Prix réduit: 20,19$ ou 1 crédit
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From Poop to Gold
- The Marketing Magic of Harmon Brothers
- Auteur(s): Chris Jones
- Narrateur(s): Matt Olson
- Durée: 3 h et 23 min
- Version intégrale
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You've seen the ads: Squatty Potty, Chatbooks, Purple, Poo~Pourri (and more). You've laughed along with millions of others. And you've learned new euphemisms for poop, which can come in handy if you're ever apparated back to junior high. But who creates all these ads? Glad you asked. It's Harmon Brothers. From Poop to Gold takes you behind the scenes of some of the most successful video ads in internet history - and the lessons learned along the way.
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From Poop to Gold
- The Marketing Magic of Harmon Brothers
- Narrateur(s): Matt Olson
- Durée: 3 h et 23 min
- Date de publication: 2019-01-17
- Langue: Anglais
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From Poop to Gold takes you behind the scenes of some of the most successful video ads in internet history - and the lessons learned along the way....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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How to Write a Top 1% Business Newsletter
- 7 Ways to Differentiate Your Content
- Auteur(s): Category Pirates, Nicolas Cole, Eddie Yoon, Autres
- Narrateur(s): Jason DeFillippo
- Durée: 54 min
- Version intégrale
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Au global
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Short, sweet, and jam-packed with incredibly valuable insights, this “mini-book” is a goldmine of mental pivots and actionable insights that will help you cut through the noise of your industry and become a voice of thought leadership at scale.
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How to Write a Top 1% Business Newsletter
- 7 Ways to Differentiate Your Content
- Narrateur(s): Jason DeFillippo
- Durée: 54 min
- Date de publication: 2022-11-23
- Langue: Anglais
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Short, sweet, and jam-packed with incredibly valuable insights, this “mini-book” is a goldmine of mental pivots and actionable insights that will help you cut through the noise of your industry and become a voice of thought leadership at scale....
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Prix courant: 4,95$ ou 1 crédit
Prix réduit: 4,95$ ou 1 crédit
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Campaigns That Shook the World
- The Evolution of Public Relations
- Auteur(s): Danny Rogers
- Narrateur(s): Danny Rogers
- Durée: 7 h et 4 min
- Version intégrale
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Campaigns that Shook the World provides the inside story on a selection of the greatest campaigns of the past four decades, while narrating the development of the PR and communications business. The book provides the definitive case studies of nine campaigns - political, corporate and entertainment - from the 1970s to the present day.
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Campaigns That Shook the World
- The Evolution of Public Relations
- Narrateur(s): Danny Rogers
- Durée: 7 h et 4 min
- Date de publication: 2016-01-28
- Langue: Anglais
- Campaigns that Shook the World provides the inside story on a selection of the greatest campaigns of the past four decades....
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Prix courant: 20,49$ ou 1 crédit
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Snapchat
- The Ultimate Insider Tips & Secrets Guidebook
- Auteur(s): Neo Monefa
- Narrateur(s): Stephanie Quinn
- Durée: 42 min
- Version intégrale
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Performance
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Histoire
Have you ever wondered what Snapchat is? Why do people use Snapchat? How Snapchat can benefit you, and how you can use this powerful app effectively? Whatever your reasons for wanting to learn how to use Snapchat, this audiobook is for you!
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Snapchat
- The Ultimate Insider Tips & Secrets Guidebook
- Narrateur(s): Stephanie Quinn
- Durée: 42 min
- Date de publication: 2015-05-07
- Langue: Anglais
- With Snapchat: The Ultimate Insider Tips & Secrets Guidebook , you will learn everything you need to know to make the most of the awesome Snapchat app....
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Prix courant: 5,31$ ou 1 crédit
Prix réduit: 5,31$ ou 1 crédit
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