Business Change

Over the past decade, Inbound Marketing has changed the way companies earn buyers’ trust and build their brands - through meaningful, helpful content. But with that change comes unprecedented access to information in a few quick keystrokes. Enter the age of the empowered buyer, one who no longer has to rely on a sales rep to research their challenges or learn more about how a company’s offering might fit their needs. Now, with more than 60 percent of purchasing decisions made in the absence of a sales rep, the role of the rep itself has been called into question.

Whether you’re on the front line or in the executive suite, you can build your “Change Intelligence®”—and create results that matter at all levels of the organization. In today’s business world, everyone knows that we all face constant change, whether it’s the implementation of a new IT system, a reorganization, or a full merger or acquisition. We also know that the ability to handle such change makes the difference between success and failure—and has a direct effect on the bottom line.

What does authenticity mean to you? If you had to describe your personal brand in just a few words, what comes to mind? Chances are, you have an idea of what you want your brand to look like, but showing that to the rest of the world is the hard part. Clarify your vision and amplify your image with Branding a New You. Inside this information-packed book, you'll explore the ins and outs of crafting your ideal image and effectively expressing that to your target audience!

The different ways that social change happens, from unleashing to nudging to social cascades. How does social change happen? When do social movements take off? Sexual harassment was once something that women had to endure; now a movement has risen up against it. White nationalist sentiments, on the other hand, were largely kept out of mainstream discourse; now there is no shortage of media outlets for them. In this book, with the help of behavioral economics, psychology and other fields, Cass Sunstein casts a bright new light on how change happens.

In 2004 Kentaro Toyama, an award-winning computer scientist, moved to India to start a new research group for Microsoft. Its mission: to explore novel technological solutions to the world's persistent social problems. But after a decade of designing technologies for humanitarian causes, Toyama concluded that no technology, however dazzling, could cause social change on its own.

In From Ideas to Impact, Michael Sheldrick delivers an inspiring and insightful discussion on how to implement social impact by driving policy change.

Ditch the labels and embrace positive, healthy practices for eating, exercising, and living an authentic life - your way! Deciding to improve your health, your consciousness, and the world can seem so overwhelming that you don’t know where to begin. Author and actor Alicia Witt isn’t here to dole out lists of dos and don’ts, but she is here to show how adopting the “small changes philosophy” allows you to find balance, eat healthier, and feel better physically and emotionally.

Leading for Organisational Change is an intelligent and practical guide to the human side of merger integration and other organizational change. Building a clear sense of common purpose and then reinforcing it through storytelling can underpin the success of an integration or significant change program. Pulling together the best thinking from neuroscience, psychology, business, and her rich personal experience in 20 years of leading change projects in professional services organizations and other people-centered businesses, author Jennifer Emery presents a framework for change.

If living a happy and enjoyable life appeals to you, then this book, Tiny Habits = Happy Life, will be a welcome addition in your life.

En forma clara y sencilla Mandino nos transmite su propósito: hacer que estos principios de ventas lleguen a mucha gente. El vendedor más grande del mundo entreteje la mitología con la espiritualidad logrando un mensaje inspirado muy necesario para esta cultura de auto-promoción. Mandino cree que para ser un buen vendedor, necesitas creer en ti mismo y en el trabajo que realizas. Su filosofía de cómo triunfar en el mundo de los negocios, se entiende fácilmente pues llega al corazón.

From counselor and popular radio host Dr. Randy Carlson comes a new book containing the surprising truth: Living a better life is easier than you think! Instead of making big resolutions that quickly overwhelm you, The Power of One Thing invites you to begin moving toward change one daily, intentional step at a time. Youll learn how to figure out which positive change can make the biggest payoff in your life.

Every year failed change costs billions of dollars. We are biologically wired to resist change: It's the key to our survival and the obstacle that often gets in the way of us fulfilling our potential. Wired to Resist provides a new understanding of our biology and why change fails, despite our best plans. Dr. Andreatta synthesizes the latest research into a new model for change that harnesses the power of neuroscience and shows you how to thrive and lead through all kinds of change.

In his best-selling book What’s Your Moonshot? global speaker and trend specialist John Sanei explained how the world is changing exponentially, and asked: How big is your thinking? In his follow-up, Magnetiize, he expands on these ideas, challenging business leaders, employees and individuals to become future-ready, and asks: How conscious is your thinking?

Are you wondering about becoming a coach? Are you a coach who wants to renew your focus? I invite you to walk with me and reflect on what I think it means to be a coach. I hope this walk will help you to find your own meaning. Perhaps more than anything this book is an invitation to explore 'coaching' from the inside out.

The 8 Simple Habits for Mental Change takes you on a discovery to understanding why most people only live out a tiny fraction of their true potential. The training is expertly designed to help you learn mind-enhancing techniques in a step-by-step, easy-to-follow manner. It doesn't matter whether you've been studying mind power techniques for years or if you're brand new to the idea of harnessing your mind's true power.

Tired of making decisions that seem to only work against you? It starts with understanding your brain and the decision-making process. Cognitive biases and heuristics have developed over thousands of years of evolution and can lead to serious damages in multiple areas of life if you don’t recognize them and stop them dead in their tracks. How Our Brains Betray Us has everything you need to know with examples, tools, and strategies to identify the most powerful cognitive biases that impair all types of decisions, how to avoid them and also use them to your advantage.

Greatness lies within us all, but so few of us ever reach a fraction of our potential, much less achieving the whole deal. It’s time to break the mold and reach your greatness with one small step a day. One tiny change can cause ripples that will improve your life forever. Improve your life by taking control of your habits, do things differently than before, and see the power of every small daily commitment you make to be one percent better than before. Make your first small commitment to yourself and choose 1% Better....

The first step towards getting what you want is knowing exactly what it is, visualizing and expressing it in sharp, beautiful detail and securing that vision in your mind’s eye. Personal Power Principles will empower you to articulate a very clear and powerful goal. Embed your goal at the deepest levels of your mind. When there’s a conflict between a conscious thought (“I want to be financially free”) and a subconscious thought (“Money is the root of all evil”), the subconscious always wins.

Say good riddance to your constant cloud of anger, worry, misery, and disappointment. Say yes to having your best year ever. This is not just another "power of positive thinking" book. This is an internationally best-selling step-by-step guide which could help you navigate through the emotional minefields of life. Tons of research went into finding the best information possible, investigating why you think the way you do, what you can do to change it almost overnight and what they never tell you about negative thinking.

Author Monica Sharma describes how we can source our inner capacities and wisdom to manifest change that embodies universal values such as dignity, compassion, fairness, and courage. Drawing on more than 20 years of work for the United Nations and elsewhere, she presents a radical new approach to transformational leadership, one that creates systems of change where everyone can engage - not just analysts and policy-makers.