Business Development Skills

Analogies are far more complex than their SAT stereotype and lie at the very core of human cognition and creativity. Once we become aware of this, we start seeing them everywhere - in ads, apps, political debates, legal arguments, logos, and euphemisms, to name just a few. At their very best, analogies inspire new ways of thinking, enable invention, and motivate people to action. Unfortunately, not every analogy that rings true is true. That's why, at their worst, analogies can deceive, manipulate, or mislead us into disaster.

Have you ever walked away from an argument and suddenly thought of all the brilliant things you wish you'd said? Do you avoid certain family members and colleagues because of bitter, festering tension that you can't figure out how to address? Now, finally, there's a solution: a new framework that frees you from the trap of unproductive conflict and pointless arguing forever.

We all want to have our message heard. In Bang! Linda Kaplan Thaler and Robin Koval tell us how. They and their talented colleagues are the brains behind a host of memorable and highly successful ads, from the enormously successful AFLAC duck to the irresistibly sentimental "Kodak moment" to Herbal Essences' outrageous "Totally Organic Experience." Kaplan Thaler and Koval offer savvy advice and proven strategies for getting out a loud, clear, attention-grabbing message about any product or service.

Social skills don’t come easily to everyone. But with the right guidance, you can shape yourself into the person you want to be. No matter what your starting point is, you can attract the people you want to talk to, become the most likeable person in a room, and build positive relationships that last a lifetime. All you need is a solid blueprint to follow, and that’s exactly what you’re about to uncover in this insightful audiobook.

Looking for a simple way to become a better salesperson? Sales is not about knocking on doors, cold calling, or pestering people until they buy. Sales is about creating relationships and understanding the psychology of persuasion. Becoming a better salesperson will not only help you make more money - it will also improve your relationships with friends and family. The Psychology of Selling will teach you how to craft sales pitches that work by first teaching you what is going on in the mind of your prospect. This audiobook is your secret weapon.

Women define career success in a wide variety of ways. But whatever a woman's personal definition, if she is in a traditionally male-dominated career - virtually all high status, highly compensated fields - her career is at risk because of pervasive gender stereotypes. This highly practical book makes clear that women don't need to change who they are to succeed in their chosen careers, and they certainly don't need to act more like men.

Quando aprendemos a prestar atenção em nossa linguagem corporal e a interpretar corretamente a dos outros, passamos a ter maior controle sobre as situações, pois podemos identificar sinais de abertura, de tédio, de atração ou de rivalidade e agir de forma adequada aos nossos objetivos. Com bom-humor e uma sólida base científica, os autores explicam o significado real de gestos que usamos no dia a dia, como cruzar os braços, coçar o nariz e balançar a cabeça, evitando os habituais mal-entendidos causados pela contradição entre o que dizem nossas palavras e nosso corpo.

Es completamente normal ponerse nervioso cuando tenemos que hablar en público, especialmente cuando se trata de una audiencia relativamente numerosa. Sin embargo, a veces este tipo de ansiedad puede provocar síntomas físicos como sudoración, temblor de manos, taquicardia, tartamudez, visión borrosa o dificultad para respirar, entre otros. No podemos permitirnos esto si tenemos que hablar ante una audiencia numerosa - física o virtual -, o si no queremos que nuestra carrera profesional se resienta.

Refinement of Manner will set you on a journey to a finer, more elegant lifestyle, while encouraging and challenging you to become the best person you can be in all areas of life. Social, career, financial, home life... you can balance it all with grace, poise, and talent you never thought you had. This is your way to a greater, more fascinating you! This is the book on becoming beyond mannerly to absolutely elegant and refined. Here are the tools to becoming a refined elegant woman of the 21st century.

Too much valuable time is wasted in meetings. Often little advance planning takes place, resulting in productivity drains rather than productivity gains. It’s time to think like a ninja. With realistic and practical advice, this book shows how to reduce the amount of time you spend in meetings and ensure that the ones that you do attend are genuine opportunities to collaborate and get things done.

Whether you're making a formal presentation, wooing a client, closing a sale, or proposing an idea, persuasive communication can make the difference between success and failure. Well Said! shows listeners how to put themselves in their audience's shoes and tailor their message to the needs of decision makers. It reveals simple but powerful techniques anyone can use to prioritize, organize, and economize their words so that their communications are concise, clear, and - most importantly - convincing.

Everyone has a "schmuck" in their office - a difficult, disruptive person who upsets the workplace, confuses their coworkers, and causes concern. No one is safe from a schmuck. They come in many sizes and shapes. In her new audiobook, Dr. Jody Foster explains the entire spectrum of schmucks and how they can decrease productivity and generally make everyone else unhappy.

Michael Brenner’s Mean People Suck uses real-life experience and proven research to show why, instead of blaming others, we can look inside ourselves and learn how to use empathy to defeat “mean” in every situation. This insightful guide shows leaders and employees how improving emotional communication increases profits and enhances lives.

Dan Foxx has spent more than 50,000 hours face-to-face with over 4,500 top execs from America’s finest companies, from high-flying high techs to promising start-ups. With pressure from boards of directors and investors to deliver dollars and high-ticket IPOs and with expectations from direct reports to make the savvy decisions, these CEOs bare all behind closed doors when their leadership chops are on the line.

One of the nicest ladies I ever met was a school teacher. I think we chatted for about 30 minutes and then I never saw her again. Thirty minutes. I seriously thought that I could trust this lady with all my deepest darkest secrets. After years of observation, I realized that all master small-talkers have a few things in common but the biggest things are the two keys that were shown to me so elegantly by that school teacher. Once I had mastered those, no small talk conversation was a nightmare anymore. In fact, I started to enjoy them.

Unlock the charisma code and learn how to start living life as a more likeable, successful, sociable, and charming person. In this best-selling guide, Tom Anderson and Angelina Williams hand you the step-by-step blueprint to living life as an alluring, fascinating, and engaging person.

This self-help communication book can help you find and accept yourself. So much is coming from self-love that it is vital to mend this gap. Strikingly honest and personal, this thorough guide offers amazing self-transformation techniques. The author shares her experience of shedding years of conditioning and becoming a happier and more fulfilled individual. This inspiring book will help you do the same.

We've all encountered them: the bullies, the wet blankets, the yea-sayers that never come through. More often than not, we're left fumbling for words, stumbling toward the door...frustrated, enraged or just plain depressed.

This book is not just another communication book and is not just a book of tips. This is the ultimate communication system for talking to anybody, anywhere, and in any situation. Using scientific principles of communication and ©POWER2MIND technology, it will have you talking and communicating to anyone with confidence, charm, and conviction. This will massively transform all areas of your life, in ways that you may only have dreamed of.

Think Fast!! is a guide to learning impromptu speaking skills and improving concentration levels. This is a beginner-friendly book to turn thoughts into ideas and ideas into words. Think fast and adjust to any situation. You will learn the benefits of learning impromptu speaking, how to focus better, the power of daily one percent improvements, frameworks on how to practice impromptu speaking, how to monitor your progress, challenges to expect when speaking off the cuff, ways to use impromptu speaking to create compelling content, and how to link the mind, breath, and body.