Business Education

In Crossing the Chasm, Geoffrey A. Moore popularized the technology adoption life cycle, known elsewhere as the product adoption curve or innovation adoption curve. Contained in this useful model are terms you've heard but may not truly understand: innovators, early adopters, early majority, late majority, and laggards. Between the early market segments (innovators and early adopters) and the mainstream market segments (early and late majorities) lies the chasm.

We provide a roadmap to help project managers foster an equitable project team environment without barriers to opportunities, including developing an inclusive space where all team members feel welcomed, valued, respected, and engaged.

Every year failed change costs billions of dollars. We are biologically wired to resist change: It's the key to our survival and the obstacle that often gets in the way of us fulfilling our potential. Wired to Resist provides a new understanding of our biology and why change fails, despite our best plans. Dr. Andreatta synthesizes the latest research into a new model for change that harnesses the power of neuroscience and shows you how to thrive and lead through all kinds of change.

Let's face it, we all need money in order to live. How we earn it is up to us. Whether you want to work for someone else or start your own business, this book will help you learn how to land that first job, figure out your paycheck, and negotiate a raise.

In Business Spotlight Audio 1/2025 hören Sie Artikel, Dialoge und Interviews aus der Welt des Business-Englisch. Mit Übungen verbessern Sie Ihre sprachlichen und kommunikativen Kompetenzen. Zudem erfahren Sie Interessantes über Entwicklungen in Politik, Kultur, Gesellschaft und der Geschäftswelt. In dieser Ausgabe geht es unter anderem um einen spannenden Ansatz zur Müllreduzierung, wie man souverän Verhandlungen führt und was für oder gegen eine Wehrpflicht spricht. Die Texte werden von Muttersprachlern vorgetragen.

For many of us, our schedules are chaotic and overcommitted. Here, Susanka shows us that it is possible to take our finger off the fast-forward button. She reveals that form and function serve not only architectural aims but life goals as well. We quickly discover that we have all the space and time we need for the things in our lives that really matter. But perhaps the greatest reward is the discovery that small changes can yield enormous results.

Flying is a top 10 fear universally. Especially now we have tighter security, more money, and less services from airlines and schedules to meet. Whatever your reason for fear of flying is, it revolves around your mind racing to worst case scenarios that you have most likely never experienced or know anyone who has experiences it. Based on media reports, TV shows, or stories, you have created a belief so strongly that you mind believes it is going to happen to you.

What’s the secret to success? America’s number one greeting card designer Kathy Davis shares seven simple secrets which catapulted her from creating cards in a corner of her bedroom to touching more than 100 million consumers worldwide each year. These principles can help inspire success in your life, making your journey creative, fulfilling and above all, your own.

Whether you just want a job that lets you travel the world for free, or you're looking for a career that lets you set your own hours and do what you love, this audiobook will show you how to become a tour guide with clear, practical advice and easy to follow steps. It will teach you what you need to say, how to advertise your services and how the pros make their money. It will teach you how to start your first tour, how to get repeat business after you've finished it and even what life is really like 'out there on the road.'

The Love-Based Copywriting Philosophy is perfect for anyone who is sick and tired of feeling like you need to use sales-y, slimy, inauthentic strategies to market your business. You ABSOLUTELY can sell more with love, and these books shows you how!

Are you looking for a side hustle to bring you an online income? "Passive income" is a word that gets thrown around often nowadays. The truth is that no income is truly passive, but with that said, Publishing books on Amazon & Audible is by far the closest thing to truly passive income today in the online business world. This course takes you from A-Z on KDP for high-content publishing, from showing you to outsource the content of your book to running your ads and maintaining them well, all will be covered.

Save time on the go with this concise summary, and explore key quotations from Built to Last: Successful Habits of Visionary Companies by Jim Collins and Jerry I. Porras.

Whether you're a college student, adult learner, or professional in continuing education, some - and sometimes all - of your learning will happen in a virtual classroom. This book is your friendly guide to the fast-growing possibilities of this world, from choosing the right course and mastering the software to polishing up your online communication and study skills. Whatever you want from your study experience - school success, professional development, or just pursuing your passion - this is your road map to online educational success.

At a time of political polarization and economic turmoil, we yearn for superior leadership. Few have demonstrated this trait better than Captain "Sully" Sullenberger, a man who embodies the core values that are at the heart of America: responsibility, optimism, integrity, loyalty, and compassion. In this follow-up to his best-selling memoir, Sullenberger engages nearly a dozen distinguished Americans to explore the nature of leadership, what it means, what it takes, and how it can be fostered and developed in all of our lives.

If you're an entrepreneur with a message and you want to reach your best clients, raise your credibility as an expert and become an authority in your industry, then writing your book and getting it published is vital. Now it's easier than ever to get published, it's even more important that the book you write is not just good, but exceptional. "How To Write Your Book Without The Fuss" will show you exactly how to write for maximum impact, influence and income, so that you will have a book that brings business.

Are you tired of "how to publish books" that are full of fluff and no real information? I was, too. I determined to jump in and learn for myself - and that's exactly what I did. I started with my first book, How to Work from Home and Make Money, and then quickly published three more. I was looking for the topic of my fifth book when it hit me - why not share what I've learned with the people who still haven't made the leap and published their own book?

This is a summary of Malcolm Gladwell's The Tipping Point by The Top Tier Summaries.

Each summary includes key takeaways and analysis of the original book to help you quickly absorb the author's wisdom in a distilled and easy-to-digest format. ZIP Reads' summaries mean you save time and money reading only what you need. Key takeaways and analysis of the original book help you quickly absorb the author's wisdom in a distilled and easy-to-digest format.

Written by Jack Foster, a creative director for various advertising agencies with more than 40 years experience, How to Get Ideas (over 90,000 copies sold and translated into 15 languages) is a fun, accessible, and practical guide that takes the mystery and confusion out of developing new ideas.

Get the main key insights from this Summary of Felix Dennis’ How to Get Rich in just a short listen.