Business Help

Do you want more sales? Do you want more website traffic? Do you want to build your own personal influencer brand? But if you want to build a social media marketing plan that is both cost-effective and profitable, then you need to realize that online marketing is more than simply picking the right ad product or platform…social media marketing is all about having a multi-platform mindset.

Founder of Slutty Vegan, Pinky Cole has spent her life dreaming of financial security. After a fire destroyed the New York City restaurant she put everything into building, she was back to square one, working hard for someone else's dream. Her life has been a series of lessons that have given her the tools to build a business that drew the attention of some of the world's top investors. In I Hope You Fail, Pinky tells her own story to empower you in yours.

The ever-changing world of social media marketing means that you need to constantly find new tactics to stay ahead of your competition. And when it comes to building brand awareness, video marketing dominates as the premium way to get your message out to your potential customers. With Social Media Marketing Live, you will have everything you need to begin taking advantage of live-streaming video - which can help you bring in extra sales, generate more leads, and really push your brand to win big online.

The Message of You begins with a simple belief - that your greatest speech already exists and that it has already been delivered in front of a live audience masterfully and powerfully by you. Best-selling author and international comic, Judy Carter sets out to prove that The Message of You is in the advice you give to your friends; in the lessons you teach your children; in the stories you tell your family. It's expressed through the volunteer work you do, the way you run your business, the way you turned your messes into successes.

Gain insight from entrepreneur success stories! Maybe you have been working hard toward your goals for a long time now, but you are still not quite seeing the success that you are striving for. It may be that you have taken good strides so far, but you know that you want to achieve more success.

The image of modern corporations has been shaped by a focus on profits over people and the environment, but this approach to capitalism is no longer viable. We are at an inflection point where business must take the lead in healing the crises of our time. The Healing Organization shows how corporations can become healing forces.

In a concise, easy-to-understand manner, the book reveals four mindsets (Be, Relate, Think, Inspire) that are most critical for individuals to experience deep, meaningful change, along with the process and tools for sparking their own powerful conversations to get the best out of themselves and those around them.

In Psyched Up, journalist Daniel McGinn dives into the latest psychological research and interviews athletes, soldiers, entertainers, and others who, despite years of practice and enviable track records, will ultimately be judged on their ability to deliver a solid performance when it's their turn to shine.

Kentucky basketball coach John Calipari is known for his unparalleled ability to recruit the nation's best young players, some of whom will spend just one year with him before going to the NBA, and convincing them to commit to the team without sacrificing their personal goals. It is a promise he makes to them: "Fully invest in the present - and each other - and I guarantee it will serve your future." Here, for the first time, he distills his team-building methods in ways that apply to CEOs, business owners, and more.

If you have a tough time coping with life's disturbances, disappointments, and challenges, this book is for you. Dr. Peale offers a simple, sure-fire solution for stress: a healthy dose of enthusiasm. Enthusiasm is the magic ingredient that can make the difference between success and failure, and it can help you to: improve your problem-solving abilities; overcome your fears; sharpen your mind; make your job more rewarding; calm your tensions; build self-confidence; and kindle the powerful motivation that makes things happen.

The flood of information, unprecedented transparency, increasing interconnectedness - and our global interdependence - are dramatically reshaping today's world, the world of business, and our lives. We are in the Era of Behavior and the rules of the game have fundamentally changed. It is no longer what you do that matters most and sets you apart from others, but how you do what you do.

This audio is a synthesis of Stephen R. Covey's two-day interactive and intensive workshop on leadership. In this audio program Dr. Covey teaches managers and leaders how to define their contributions, develop greater influence, leverage hidden resources, give constructive feedback, and unleash the full potential of their team against critical priorities.

For many marketing professionals, "science" is a four-letter word. They see brand-building as an unteachable art guided by their intuition and experience. But at its core, marketing aims to seed ideas into people's minds, make them feel a certain way, and, ultimately, get them to act. In Brand Seduction, Daryl reveals the latest psychological and neuroscientific discoveries about how our minds process brand information and make decisions, and the important roles our emotions and unconscious play in our selections.

For 80 years, Dale Carnegie & Associates, Inc., has been training people to get the most out of what they put into their careers. The Leader in You builds on the fundamentals of human relationships to help you develop your own innate leadership skills. Learn basic techniques and find the leader in you to succeed.

When we disagree about fundamental issues, especially issues such as politics or religion, it can be incredibly difficult to maintain close interpersonal relationships. These differences have ended friendships and caused rifts in families. We need a tool to help us build more resilient relationships despite real and present differences. In Brave Talk, communications expert Melody Stanford Martin offers just such a tool: impasse. By learning to treat every conflict as if it's an impasse and temporarily suspend our desire to resolve differences, we make space....

Microwins: Go Small, Build Momentum, and Tackle the Goals that Actually Matter in Life, by Daron K. Roberts, a former NFL coach turned leadership advisor and author, presents an invigorating approach to achieving your most ambitious goals through the accumulation of small victories. Daron shares his insights on harnessing the power of Microwins—modest, manageable successes that collectively pave the way to significant triumphs.

An indispensable guide to decision-making and risk-taking for anyone who finds themselves afraid of making a wrong choice in their career. This fresh, new approach comes from one of the most highly regarded and well-respected female tech executives in Silicon Valley, who made many wrong choices in her career, but learned how to turn those down moments into successes.

Could your children start a company that disrupts existing industries? Or a nonprofit that helps people around the world? Or follow their passion as an artist or activist? And most important, lead a life of joy and purpose, to be happy and fulfilled? Margot Machol Bisnow, mother of two thriving entrepreneurs, reveals how to raise creative, confident, resilient, fearless kids who achieve their dreams, through 99 stories of families who did it. Hear stories from 70 families who raised true game changers.

In You Can Change Other People, the world's number-one executive coach, Peter Bregman, and Howie Jacobson, PhD, share the Four Steps to help the people around you make positive change - even if they've been stuck for years. No one wants to be changed, but change and personal growth are critical to success, and more importantly, to a fulfilled life. You Can Change Other People is a must-listen for those who want to improve their impact with coworkers, family members, and everyone in between.

Enjoy the wisdom, compassion, gentle humor, and companionship of a master teacher in a beloved book that has helped hundreds of thousands of people find their way toward meaning and purpose.