Business History

An engrossing and deeply human chronicle of the past fifty years of American economic and social upheaval, viewed through the consequential life of the most powerful woman in American economic history, Janet Yellen, and her unconventional partnership in marriage and work with Nobel Laureate George Akerlof.

Professional athletes, surgeons, first responders - all perform remarkable feats in the face of intense stress. Why do they thrive under pressure while others succumb? What separates the two is attitude. Resilient people meet adversity head on and bounce back from setbacks. They seem to naturally exude an inner strength - but studies show that resilience is something that anyone can build.

In The Crash of Flight 3804, Investigative Journalist Charlotte Dennett digs into her father’s counterintelligence work, which pitted him against America’s wartime allies - the British, the French, and the Russians - in a covert battle for geopolitical and economic influence in the Middle East. Through vivid storytelling, extensive research, and deep analysis of region-defining maps, she reveals how feverish competition among intelligence networks, military, and Big Oil interests have fueled indiscriminate attacks and targeted killings that continue to this day.

Every now and then, a story comes along that absolutely captures your attention. Dubai is one of those for me, but not just me - millions around the world yearn to come to Dubai. This global super city, which just five decades ago was a cholera-plagued backwater, might just be the picture of a dream becoming reality. But how, exactly, did this incredible transformation take place? Leadership! But not your run-of-the-mill government leadership, nor typical corporate leadership....

In Defying Reality, David M. Ewalt traces the story of virtual reality from ancient amphitheaters to Cold War military laboratories, through decades of hype and failure, to a 19-year-old video game aficionado who made the impossible possible. Ewalt looks at how businesses are already using this tech to revolutionize the world around us, and what we can expect in the future. Ewalt offers a unique perspective on VR. With firsthand accounts and on-the-ground reporting, Defying Reality shows how VR will change our work, our play, and the way we relate to one another.

Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car’s story.

What makes the dream of self-employment so alluring, so pervasive in today's world? Benjamin C. Waterhouse offers a provocative argument: the modern cult of the hustle is a direct consequence of economic failures—bad jobs, stagnant wages, and inequality—since the 1970s. With original research, Waterhouse traces a new narrative history of business in America, populated with vivid characters—from the activists, academics, and work-from-home gurus who hailed business ownership as our economic salvation to the upstarts who took the plunge. Some flourish; some squeak by. Some fail.

The Vagabonds is “a portrait of America’s burgeoning love affair with the automobile” (NPR) but it also sheds light on the important relationship between the older Edison and the younger Ford, who once worked for the famous inventor. The road trips made the automobile ubiquitous and magnified Ford’s reputation, even as Edison’s diminished. The automobile would transform the American landscape, the American economy, and the American way of life and Guinn brings this seminal moment in history to vivid life.

Do you want to understand what big data is all about, but you don’t get all the hype? Are you intrigued by the idea of building a career around big data and data science, but you just don’t understand it? If so, this audiobook could be what you are looking for. If you know nothing about big data now, you will come away with a good overview of the subject and how it integrates into the other hot technologies of the day widely adopted by business, such as artificial intelligence, predictive analytics, and machine learning.

50 Business Classics presents the key ideas from classic texts such as My Years with General Motors and Michael Gerber's The E-Myth Revisited to contemporary business lessons from the rise of tech giants like Google, Apple, and Amazon. It contains revealing biographies of luminaries like Steve Jobs and Warren Buffett, as well as lesser-known stories including creation of publishing giant Penguin and Chinese behemoth Alibaba.

Dr. Hiram Drache and Bruce Gjovig, two experts on agriculture history and innovation and entrepreneurs, have published a book about the impact of innovative entrepreneurs in North Dakota and Northwest Minnesota during the past 150 years. This book profiles 76 successful regional entrepreneurs in 65 chapters covering the Dalrymple Bonanza farm of the 1870s to today’s technology innovators.

American monopolies dominate, control, and consume most of the energy of our entire economic system; they function the same way as cancer does in a body, and like cancer, they weaken our systems while threatening to crash the entire body economics. American monopolies have also seized massive political power and use it to maintain their obscene profits and CEO salaries while crushing small competitors.

Katrina. Haiti. BP. Fukushima. The Great Recession. Those are just a few of the catastrophic disruptions the world has endured in recent years. As we try to respond to such crises, key questions arise: What causes one system to break under great stress and another to rebound? How much change can a complex system absorb while still retaining its purpose and function? What characteristics make it adaptive to change? Provocative and eye-opening, Resilience sheds light on the nature of change.

On the coast of southern China, an eccentric entrepreneur spent three decades steadily building an obscure telecom company into one of the world’s most powerful technological empires with hardly anyone noticing. This all changed in December 2018, when the detention of Meng Wanzhou, Huawei Technologies’ female scion, sparked an international hostage standoff, poured fuel on the US-China trade war, and suddenly thrust the mysterious company into the global spotlight.

Lightweight, compact, distinctively styled, and now, electric: The Brompton isn't the only folding bicycle—or even the first. But everyone who has been on one will enthusiastically testify to its marvelous design (virtually unchanged over decades) and the particular joy of riding it. Will Butler-Adams, CEO of Brompton Bicycles, has been at the company for twenty years. Initially, he worked as an engineer for Andrew Ritchie, the bike's brilliant inventor and the business's founder, before taking the helm in 2008.

Fifty years after the Cuban revolution, the legendary wealth of the sugar magnate Julio Lobo remains emblematic of a certain way of life that came to an abrupt end when Fidel Castro marched into Havana. Known in his day as the King of Sugar, Lobo was for decades the most powerful force in the world sugar market, controlling vast swaths of the island's sugar interests.

Why were the American POWs imprisoned at the Hanoi Hilton so resilient in captivity and so successful in their subsequent careers? This book presents six principles practiced within the POW organizational culture that can be used to develop high-performance teams everywhere. The authors offer examples from both the POWs’ time in captivity and their later professional lives that identify, in real-life situations, the characteristics necessary for sustainable, high-performance teamwork.

Marcus Sidonius Falx is an average Roman citizen. Born of a relatively well-off noble family, he lives on a palatial estate in Campania, dines with senators and generals, and, like all of his ancestors before him, owns countless slaves. Having spent most of his life managing his servants - many of them prisoners from Rome's military conquests - he decided to write a kind of owner's manual for his friends and countrymen.

From Wall Street to the West Coast, from blue-collar billionaires to blue-blood fortunes, from the Google guys to hedge fund honchos, All the Money in the World gives us the lowdown on, among other things: the all-time richest Americans, who made and lost the most money in the past 25 years, the fields and industries that have produced the greatest wealth, the biggest risk takers, the most competitive players, the most wasteful family feuds, the trophy wives.

What if, instead of trying to predict the future, we could just pick the one we want - and then invent it? Well, we can. Think of the wealth of technological resources already available to us. The computing power in that smartphone in your pocket could have guided 120 million Apollo-era spacecraft to the Moon and back. A gigabyte of memory cost $300,000 in the 1980s - today, it costs a fraction of a penny. Now, try to imagine 2050, when your computing devices will be a million times more powerful or available at one-millionth of today's prices.