Business History

Matthew Crain gives internet surveillance a much-needed origin story by chronicling the development of its most important historical catalyst: web advertising. Profit over Privacy uses the 1990s as its backdrop to show how the massive data-collection infrastructure that undergirds the internet today is the result of twenty-five years of technical and political economic engineering.

Do you want to take your business to the next level? Do you and employees struggle to communicate? Then this audiobook is for you. Communication skills are vital to the heart of any business. Without the ability to communicate clearly, jobs get done poorly and your business suffers as a result. But you don’t need to struggle through this important skill - Effective Communication in Business breaks down the fundamentals of business communication, giving you a detailed, step-by-step analysis of everything you need to know.

Who are the most courageous, greatest, most admirable, respectable, and world-saving or world-enhancing “Superheroes” of this century and centuries past? Is this not one of the most fascinating questions individuals could ask and research during their lives, with the answer constantly changing during these individuals’ journeys through life as a result of their ever-increasing wisdom that they all accumulate with each addition life obstacle, challenge, and positive or negative (expected or unexpected) life experience they encounter and deal with on a daily basis?

For the past 50 years, the business world has been dominated by the Milton Friedman financial capitalism economic model, which preaches that it is the "sole social responsibility of business to maximize profit for distribution to shareholders". This one-dimensional focus represents a grossly incomplete view of reality - there are many other factors businesses need to pay attention to if they are to thrive and endure.

If you've ever read a book on an e-reader, unleashed your inner rock star playing Guitar Hero, built a robot with LEGO Mindstorms, or ridden in a vehicle with child-safe air bags, then you've experienced first hand just a few of the astounding innovations that have come out of the Media Lab over the past 25 years. But that’s old hat for today’s researchers, who are creating technologies that will have a much deeper impact on the quality of people’s lives over the next quarter century.

On the death of France's most glorious king, Louis XIV, in 1715, few people benefited from the shift in power more than the intriguing financial genius from Edinburgh, John Law. Law had proposed to the English monarch that a bank be established to issue paper money with the credit based on the value of land. But Queen Anne was not about to take advice from a gambler and felon. So, in exile in Paris, he convinced the bankrupt court of Louis XV of the value of his idea.

The fascinating true story of how a group of visionary attorneys helped make American business synonymous with big business and Wall Street the center of the financial world.

For the last decade, decorated Navy SEAL, accomplished athlete, and bestselling author Don Mann has been traveling across the country giving motivational talks and in the process inspiring hundreds with the secrets behind his awe-inspiring achievements. In Reaching beyond Boundaries, Mann brings his much sought-after wisdom to the audiobook. As an elite Navy SEAL, Mann performed seemingly impossible tasks on a regular basis. Here he details the lessons he learned from his training and shows how the rest of us can apply those teachings to our daily lives.

The history of the Yan family is inseparable from the history of China over the last century. One of the most influential businesswomen of China today, Lan Yan grew up in the company of the country's powerful elite, including Zhou Enlai, Deng Xiaoping, and other top leaders. In recounting her family history, Lan Yan brings to life a century of Chinese history from the last emperor to present day, including the Cultural Revolution which tore her childhood apart. The little girl who was crushed by the Cultural Revolution has become one of the most active businesswomen in her country.

When Elizabeth ascended the throne in 1558, England was the laughing stock of Europe. Economic, political, and religious calamities were numerous, and Elizabeth endured constant criticism. But by the end of her 45-year reign, England was one of the world's mightiest nations. Axelrod uses the legendary Queen's life as a model for modern leadership, and a powerful example of how one person can make an extraordinary difference. Elizabeth I CEO is an indispensable guide for today's business managers and leaders. It is also an inspiring listen for those taking their first steps up the corporate ladder, or those who simply love history. Nelson Runger's narration gives a renewed energy to Elizabeth's lessons, which are as relevant today as they were four centuries ago.

Dorothy Parker observed, "It's a man's world". The lady entrepreneurs and game-changers profiled in Women Who Launch would beg to differ. Unlike the matrons of the 1950s - "the women who lunched” - these kick-ass females left their DNA in the annals of time.

Covid-19 has heightened career uncertainty in a work landscape dominated by turbulence and change, and it is directly impacting how people are entering—or re-entering—the workplace. But as Lindsey Pollak makes clear, the pandemic merely accelerated trends that have been building. While this new world is complicated, you won’t have to navigate it alone. For twenty years, Pollak has been following the trends and successfully advising young professionals and organizations on workplace success. Now, she guides you through the changes currently happening—and those to come.

Final Destination: Disaster informs the public, for the very first time, of what actually precipitated the controversial sale of Eastern Airlines - at one time the second largest airline in the free world - to Frank Lorenzo's Texas Air Corporation, which led to its certain demise. This unbelievable story is written by an 18-year veteran Eastern pilot who was intimately involved in many aspects of the tumultuous events that culminated in the sale.

Appalachia has played a complex and often contradictory role in the unfolding of American history. Created by urban journalists in the years following the Civil War, the idea of Appalachia provided a counterpoint to emerging definitions of progress. Early 20th-century critics of modernity saw the region as a remnant of frontier life, a reflection of simpler times that should be preserved and protected.

An entertaining, fact-filled defense of the nearly universal tendency to procrastinate, drawing on the stories of history's greatest delayers, and on the work of psychologists, philosophers, and behavioral economists to explain why we put off what we're supposed to be doing and why we shouldn't feel so bad about it.

When They Go Low, We Go High explores the most notable speeches in history, analyzing the rhetorical tricks to uncover how the right speech at the right time can profoundly shape the world. Traveling across continents and centuries, political speechwriter Philip Collins reveals what Thomas Jefferson owes to Cicero and Pericles, who really gave the Gettysburg Address, and what Elizabeth I shares with Winston Churchill.

In her acclaimed AOL.com, Kara Swisher chronicled the unlikely ascent of a group of underdog entrepreneurs and their influence on American net culture. This book picks up where the previous one left off, investigating AOL's merger with Time Warner and its aftermath. Journalists Swisher and Dickey have an ear for the comic and an appreciation for the larger-than-life personalities that propel the drama. After the merger, a troubled journey lies ahead both for AOL Time Warner and for its competitors.

Exploring key episodes in that nation's long political, military, and cultural history, Clissold outlines five Chinese Rules, which anyone can deploy in on-the-ground situations with modern Chinese counterparts. These Chinese rules will enable foreigners not only to cooperate with China but also to compete with it on its own terms.

While factories across the Midwest shutter their doors, Cleveland-based manufacturer Lincoln Electric has thrived for more than a century. In addition to being profitable and technologically innovative, through good times and bad, the company has fulfilled its unique promise of "guaranteed continuous employment." Workers are viewed as assets—not liabilities.

Do you want to learn about business intelligence but don't feel like reading a boring textbook? In the modern business world, the pace of action continues to quicken. Businesses need to be able to get actionable insights from their data in order to make the right decisions to act rapidly and effectively. In this audiobook, you will be introduced to the concept of business intelligence.