Business Innovation

To keep your brand innovative, you need to feed your creative spirit, and the office is not the place to do that. So get out, disrupt and reimagine the status quo, get into a café, and dream.

Miserable at Work? Why? You Don't Have to Be describes breakthrough thinking for having fun at work to deliver true innovation. We explore how to ideate and bring out the best in everyone! We focus on three major concepts. The first is bringing awareness to how we think our brains work and then discovering where we may have had misconceptions. The second is letting go of the powerful need to be right at the start of trying to achieve something new.

In today's fast-changing, hyper-competitive market, developing your ability to creatively solve problems is mission critical. Creativity fuels growth, serves clients, and contributes to mission-based pursuits. Across every industry, organizations have an insatiable appetite to find creative problem-solvers, who can crack the code to unlock innovative outcomes and drive measurable results.

We are terrible at managing creativity and innovation. But we're trying our best. Just beneath the ceiling of meeting rooms at night, everywhere around the world, from London to Lahore, Honolulu to Ho Chi Minh City, there is something sad happening. Above the long table and strewn chairs, amid the fluorescent light that has been left on despite the energy saving directive on the wall, there are a million little ideas just floating amongst the dust particles, drifting in the air.

How do Amazon, Apple, Google, Nike, Southwest Airlines, Starbucks, and The Walt Disney Company grow better and faster than others in the same industry? In Upstream Marketing, authors Tim Koelzer and Kristin Kurth share best practices, research, case studies, and analysis informed by their more than twenty years of experience helping transform client brands and businesses through their work at EquiBrand Consulting, a top management consultancy. The result is a groundbreaking deep-dive into the fundamentals of upstream marketing.

Is your company prepared for the Gen D future, or is it heading toward life support? A lot of companies across the globe are going to die over the next few years not because of macroeconomic stress but because there is an emerging generation that is radically changing the rules of customer engagement.

Create products and services your consumers can't pass up - without the high cost of development.

Today’s board rooms, think tanks, and staff lounges are more diverse than ever before. These cultural differences can either lead to gridlock among stubborn, single-minded thinkers or they can catalyze innovation and growth among an expansive team of creative, distinctive individuals. Diverse teams are far more creative than homogenous teams—but only when they are managed effectively. Driven by Difference identifies the management practices necessary to minimize conflict while maximizing the informational diversity found in varied values and experiences.

Innovation requires solving big problems from a new perspective, but many struggle to successfully innovate in their work or personal life when faced with a problem that requires innovative thinking. Author and researcher April Bell has zeroed in on the power of empathy and the ability to embrace risk when solving big problems in the unknown. In her book, The Fire Starter: Igniting Innovation with Empathy, Bell combines engaging personal stories with research to provide listeners with a simple framework helping them connect to greater human truths to solve big problems.

Part philosophy, part business, and part history, this book is a kaleidoscopic view of the way humans have been able to achieve greatness for themselves, their organizations, and the world at large. You'll learn from the wisdom of Eastern philosophies that are over 2,500 years old and the interconnected insights of Leonardo da Vinci. Couple that with Fortune 100 corporate cross pollination for creativity and startup thinking for how to adapt with ease, and you have Everything Connects. This isn't just a quick fix for your next quarter; this is how you succeed in the long run.

The Five Letter F Word™ brings culture center stage in creating a strategy to allow you to innovate. You gain insight into several key areas that often lead to busy teams not delivering the expected growth. With these insights are tools to define a meaningful strategy, how to prioritize, and how to get things done.

The greatest challenge of any start-up and growth company is the transition from an early stage start up to a robust organization complete with a driving culture, contemporary leadership, organizational infrastructure and twenty-first-century operating methodologies. Ralf Specht provides inspiration, wisdom, and learnings gleaned from his role and experience in creating and scaling Spark 44, a Jaguar Land Rover joint venture from concept to an award-winning global marketing communications company with well over a thousand employees in eighteen countries in a few short years.

Despite the familiar limitations many User Experience teams face—budget and time constraints, lack of formal authority—UX practitioners are uniquely poised to provide strategic value to product organizations. This case study describes how we developed “Creative Bursts” to prove that our organization could look to its UX team for innovation leadership.

Inclusion is more than a moral obligation; it's a competitive advantage. Inclusive leadership expert Melissa Majors is an innovator and optimizer of inclusion, leadership, and education strategies. In The 7 Simple Habits of Inclusive Leaders, she reveals how great leaders enjoy superior team performance and drive much higher profitability by incorporating inclusive practices. Through storytelling, research, and personal experiences, she offers a common-sense yet compelling and actionable approach to inclusion.

Successful projects don't fall from the sky. Nope, not at all. It's simple; it's cause and effect. You need to put forth the right means to get the desired results. And to get the desired project's results in today's dynamic world, you need to consider Agile project methodologies. These types of methodologies are employed by great companies around the world such as Amazon, Microsoft, and Samsung.

The American dream continues to resonate with immigrants from around the world. Millions of people hope to come to the United States to build a better life for themselves and their families, often by creating and growing new ventures and companies. While not everyone succeeds, many do. Mei Xu is one of those successes. In Burn, entrepreneur and international business­woman Mei Xu tells her story of ingenuity, determination, and luck.

Two high-powered consultants give executives the frameworks they need to solve one of today's most pressing challenges: how to achieve maximum revenue growth while adding as little complexity as possible to your business. Growth in the Age of Complexity is a high-level guide that offers six main strategies for growth and profits.

We live in a world of vast collaborative potential. Yet all too often, powerful boundaries create barriers that can splinter groups. And this can lead to uninspiring results. To transform borders into frontiers in today's global, multistakeholder organizations, you need Boundary Spanning Leadership. Powered by a decade of global research and practice by the top-ranked Center for Creative Leadership (CCL), this book takes you from rural towns in the US to Hong Kong's skyline, showing you how to build bridges across boundaries.

Based on 10 years of research and interviews with 80 top executives, the award-winning The Samsung Way is the first definitive guide to the groundbreaking management principles that transformed a lagging electronics company into one of the most successful brands in the world.

After a successful career in the US Navy, retired rear admiral Danelle Barrett knows plenty about effective, motivational leadership, and now she’s sharing it with anyone who strives to be a bold change leader.