Business Insights

If you believe you lack the money, people, time, or ideas to create a thriving brand, think again. In fact, you already have five powerful marketing resources you can use right now to get big-brand results at low cost or no cost at all. Step One: Shift your mindset. International branding expert Brenda Bence has created the ultimate guide to branding on a tight budget. From scratch - and with almost empty pockets - Brenda used inventive, low-cost methods to build her own international brand.

Data science gets thrown around in the press like it's magic. Major retailers are predicting everything, from when their customers are pregnant to when they want a new pair of Chuck Taylors. It's a brave new world where seemingly meaningless data can be transformed into valuable insight to drive smart business decisions. Data science is little more than using straightforward steps to process raw data into actionable insight. And in Data Smart, author and data scientist John Foreman will teach how you how that's done within the familiar environment of a spreadsheet.

Welcome to the world of data analytics, where its power transforms businesses and informs decision-making. In an age of unprecedented data availability, organizations that successfully harness and analyze it hold an unparalleled competitive advantage; Data Analytics Unleashed: Empowering Businesses with Insights and Innovation will serve as your guide in unleashing its full potential and using it to drive success.

Growth Without Limits: Actionable Insights for Small Business and Remote Success is a comprehensive guide designed to empower small business owners, entrepreneurs, and remote workers to navigate the modern business landscape confidently. From ideation to scaling, this e-book provides practical tools, strategies, and insights for achieving sustainable growth while maintaining a healthy work-life balance. Written in an approachable, easy-to-understand style, Growth Without Limits: Actionable Insights for Small Business and Remote Success covers key topics for success in today’s fast-paced world.

Vaughn Tan opens up the black box of elite culinary R&D to provide essential insights. Drawing on years of unprecedented access to the best and most influential culinary R&D teams in the world, he reveals how they exemplify what he calls the uncertainty mindset. Such a mindset intentionally incorporates uncertainty into organization design rather than simply trying to reduce risk. It changes how organizations hire, set goals, and motivate team members and leads organizations to work in highly unconventional ways.

Ken Blanchard, a highly respected figure in the fields of leadership and business, invites you into the world of influence through his extensive career insights in this inspirational leadership book.

From quantum computing to VR training, and from 3D-printing to brain-computer interface, new technologies are reshaping business on the factory floor and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating - and avoid falling victim to disruption? The Year in Tech, 2022 will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment.

Generative Artificial Intelligence Revealed is a comprehensive guide that educates business leaders on balancing short-term risks with long-term positioning to harness the power of generative AI, stay ahead of the competition, and effectively lead their organizations through change.

Part "how to do" and part "how to think", Wit, Wisdom and the Business of Weddings is your companion on a journey to a more successful wedding business. Alan Berg has been called "the leading international speaker and expert on the business of weddings and events", and he's been writing articles and blogs for years.

Experience a quantum leap in your personal mindset and career toolset through 30 transformative insights from our world’s greatest minds. Mining the best and brightest revelations from FranklinCovey’s global podcast, On Leadership with Scott Miller, Scott personally introduces you to 30 Master Mentors, featuring the single most transformative insight from each of them. Whether you are challenged, affirmed, informed, or inspired—Master Mentors guarantees you will experience a transformative shift in your personal mindset, life skillset, and career toolset.

Hybrid work is here to stay - but what will it look like at your company? Organizations that mandate rigid, pre-pandemic policies of five days a week at the traditional, co-located office may risk a mass exodus of talent. But designing a hybrid office that furthers your business goals while staying true to your culture will require experimentation and rigorous planning.

Easy-to-use AI tools, contactless commerce, crypto for business, the mature metaverse—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption? The Year in Tech 2023: The Insights You Need from Harvard Business Review will help you understand what the latest and most important tech innovations mean for your organization.

Have you ever wondered how one can save from taxi rides during surge pricing? Why you would shop more under sunny weather? What effects does a bankrupt neighbour have on residents living in the estate? How do people perceive risks during the coronavirus pandemic? Kiasunomics©2 explores these issues and more in a light-hearted and easy-to-understand manner, by showing the economic ramifications of individual choices through the lens of Teng, the protagonist of this book, and his family and friends.

Business Transformation reveals how SAS's Information Evolution Model (IEM) can be used together with analytics for groundbreaking results. Author Aiman Zeid provides the necessary information you need to introduce and promote the use of analytics and insight across your organization. Along with examples and best practices of global companies that have successfully been through this process, you'll learn how to identify the starting point and develop a road map for execution....

Real Insights is a definitive guide to becoming a successful real estate agent. Reality TV has misled viewers into believing a career in real estate is a fast track to millionaire status. But the truth is that real estate is a cut-throat industry. In this comprehensive guide to launching and nurturing a successful real estate career, John Graff carefully walks listeners through the challenges and opportunities new agents face. Real Insights is your guide to avoiding common mistakes so you can be one of the 20 percent of agents who succeed.

The future is an uncertain, uncomfortable prospect for employees, employers, and society at large. A flurry of unprecedented events have proven that, despite what some politicians and economists may tell us, the future is not set in stone. In light of this uncertainty, The Future Starts Now looks toward the various innovations and technologies that may shape our future. Authors Theo Priestley and Bronwyn Williams have brought together the world's leading futurists to articulate and clarify the current trajectories in technology, economics, politics, and business.

INSIGHTS grants you access to some of Yale's leading entrepreneurs and the key learnings they've collected on their own entrepreneurial journeys. From founders of Fortune 500 companies such as FedEx, to the next generation of entrepreneurs like Thiel Fellows, to early investors in Apple, Cisco, Facebook, and other billion dollar startups, INSIGHTS is a collection of the best advice offered by a diverse group of leaders and innovators.

This audiobook is quite unlike any other. It applies ancient approaches to human types but draws them through to the present day in a vivid and surprisingly accurate way. Once you find yourself, it will become immediately apparent how different you are from other people, and what it is going to take to get along with them better in all walks of life. The Art of Reading People is nothing short of a cheat’s guide to getting on with humanity, and getting the best out of your time here on earth.

For the past 50 years, popular culture has led us to believe in the left brain vs. right brain theory of personality types. It would be an illuminating theory if it did not have one major drawback: It is simply not supported by science. In contrast, the Top Brain, Bottom Brain theory is based on solid research that has stayed within the confines of labs all over the world—until now.

Positive leaders are able to dramatically expand their people’s - and their own - capacity for excellence. And they accomplish this without enormous expenditures or huge heroic gestures. The authors show that, like the butterfly in Brazil whose flapping wings create a typhoon in Texas, you can create profound positive change in your organization through simple actions and attitude shifts.