Business Insights

Attract interest, then nail the sale. With attention spans mercilessly short, you can't afford to approach customers with anything but the very strongest, most on-target pitch. Learn how to capture the interest of perfect prospects for your product, service or cause, then convince them to complete an order. This pithy, provocative book from a master of creative marketing offers both timeless principles of persuasion and insights from recent research and marketing trends. Real-life examples illustrate Marcia Yudkin's advice....

Leadership can be a rewarding but sometimes isolating experience. All leaders need input and wisdom. Whether you are a business owner, commercial leader, or aspire to be one, this audiobook is for you. The author of most of the Proverbs, King Solomon is considered the wisest man who ever lived; he certainly was one of the wealthiest. His name is synonymous with wisdom.

Here are the 101 insights Bobb Biehl has counted on and quoted the most often over the past 35 years! These principles, insights, definitions, and rules of thumb can help you in any walk of life and for the rest of your life!

You’re going to college to get a good job. The problem is there’s no class in college on how to get a job. And in today’s job market, making that leap from student to employee is going to be more challenging than ever. Build Brand You: Insights for Pursuing Your Dreams is a step-by-step guide to building the network, the résumé, and - most importantly - the mindset you need to stand out from the competition and win the job you want.

Dieses Buch ist nicht akademisch. Es beschreibt keine staubigen Theorien oder unverständlichen Modelle. Es ist kein tiefgründiger oder hochstaplerischer Gedanken-Orgasmus, der Dir die Welt aus dem Elfenbeinturm erklären soll. Das Buch soll auch kein klassischer Ratgeber sein und schon gar keinen Einblick geben in den Interim Management Markt. Dafür gibt es die reizlosen, blaugrauen und unansehnlichen Bücher der Fachverlage. Vielmehr ist dieses Werk ein praxisnaher Ausschnitt aus dem Leben eines gestandenen Interim Mangers.

Are you interested in a career in Public Relations? Do you believe you have what it takes to repair and manage reputations? Is Public Relations something you need to do for yourself? If you answered yes to any of these questions, then this book is for you… 50 Things to Know About Public Relations by Sara Maya offers an insightful view into life in Public Relations … Most books on Public Relations tell you the textbook version of things.

In this program available exclusively on audio, Stephen Covey expands on the principles set forth in his best seller, The 7 Habits of Highly Effective People. In The Power of the 7 Habits, Covey provides valuable insights that will deepen our understanding of the habits and allow us to make them part of our daily lives. The next step on the ever-evolving road to personal and professional fulfillment, The Power of the 7 Habits will help us to achieve our goals.

“Emotional Intelligence for Today’s Challenges” is a guide on understanding and managing emotions to improve relationships. It covers self-awareness, self-regulation, motivation, empathy, and social skills, offering practical strategies and exercises. The book also addresses maintaining emotional intelligence in virtual interactions and its role in leadership. It’s designed to help listeners build stronger relationships and achieve personal and professional success.

In diesem Buch formuliere ich Gedanken, die vielleicht nicht immer politisch korrekt sind - und bestimmt ecke ich mit der einen oder anderen Person an. Aber so bin ich nun mal. Ich hoffe sehr, dass dieses Buch nicht nur Zuspruch erntet, sondern, dass es auch Widerspruch erzeugt. Weil: Widerspruch ist gut! Die Ozeane und Berge sind durch Reibung entstanden. Diamanten entstehen unter Druck, Trauben werden gepresst! Da gibt es keine Harmonie! Und diese Gedanken zu teilen, ist mir Lust und Aufgabe zugleich. Take it or leave it! Ulvi AYDIN.

In this timely book, Dr. William Saleebey draws on over 35 years of networking experience as a participant, leader, and administrator in numerous networking groups. He provides a clear and concise blueprint for achieving success in the virtual world of business networking.

In Ride the Tornado, learn how to take advantage of change without caving into it. New North Agency founder Tobin Lehman offers a step-by-step guide to a proven system that adds razor-sharp focus into marketing strategy: the RTX© decision-making framework. Reshape your perception of change and transform your marketing decision-making to achieve better results, more efficiently.

The challenges of today and tomorrow demand new ways of leading organizations, building collaborations, and creating communities. Since its premiere issue, the award-winning journal Leader to Leader—published by The Drucker Foundation—has presented the best thinking from leaders for leaders. This recording collects some of the best contributions to the journal from the likes of management pioneer Peter F. Drucker, Southwest Airlines leader Herb Kelleher, and Pulitzer Prize-winning author Doris Kearns Goodwin.

Jack Ma is the quintessential simpleton who has a big heart and wants everyone to share in prosperity. He comes from humble beginnings, had trouble getting to school, had trouble finding a job, but did everything right despite the forces that were arrayed against his intentions. We all have that life where we feel the world just doesn’t value what we have to offer. Jack certainly felt that way, but eventually he found his stride. Today he sits at the top of a global behemoth that boasts sales of $1 billion in the first five minutes of its annual sales event.

As inspirational as it is instructive, The Lighten Up Book is a treasury of moving and meaningful sayings that spurs listeners to live life to the fullest. Listeners can take this encouraging book on the go to get a quick shot of inspiration at any time, or they can select one quote every day for in-depth thought and meditation. However listeners choose to use these uplifting and inspiring quotes, they all have the potential to be life-changing.

Daily messages of hope, belief, caring, and love. Inspired by spirit to discover spirit in thought, word, action, and feeling.

As the oil industry navigates an era of relentless automation and technological advancement, 'Crude Communication' emerges as a steadfast ally. Refining one's soft skills—the crucial interpersonal abilities such as effective communication, understanding, and cooperation, that breeds a supportive and productive work environment—has evolved into an indispensable cornerstone for oilfield workers.

Well now you have that friend and he’s sick of artists like you getting screwed over.It’s time to put you in the driver’s seat. You are part of a generation who are more aware of inauthenticity and manipulation than ever before. You’re less interested in blindly following and more interested in being shown not only how to do something but in understanding why it’s important that it gets done.

In A Decade of Discovery: 10 Leadership Insights from a Tech Guru, Charlie Howell shares valuable leadership lessons drawn from his extensive experience in the tech industry. This book goes beyond mere storytelling, offering practical wisdom accumulated over Howell's journey from a programmer in the late 1970s to leading technology teams today. Each chapter reveals essential leadership traits, such as starting with why, nurturing growth in others, and understanding intrinsic motivation, making it an indispensable resource for both seasoned leaders and those new to leadership roles.

Management is a relatively new ideology in the world’s history. Factories did not exist before the industrial revolution and businesses were mostly working in geographically limited regions. People who did explore new geographical boundaries were still working as their own managers or leaders taking decisions on their own and basing their business practices from their experiences and those of friends and relatives they knew.

Leading a group of people to achieve something is quite a remarkable job to handle. It involves a lot of crucial decision-making abilities. There are different methods that different leaders use to become a good leader. There is no fixed way, though, to be a successful leader. A lot of it is just following one’s intuition. There are a set of qualities, though, which almost every successful leader possesses. What are those qualities? How does one develop such qualities?